Extra launches premium Extra Plus range
Chewing gum brand Extra has unveiled its new Extra Plus range, a premium option for the category complete with additional functional ingredients.
Wilkinson Sword Intuition upgrades Quattro razor for safer shave
Women's shaving brand Wilkinson Sword Intuition has upgraded its Quattro razor series in a bid to deliver a safer shaving experience for customers.
Primula taps into health with new Protein cheese
Squeezy cheese brand Primula is set to tap into the rising demand for functional food options across retail with its new Primula Protein tubes.
Nerds Gummy Clusters introduces new Cherry Lemonade flavour
Nerds is set to tap into the demand for sour fruity confectionery with the new Cherry Lemonade flavour launch for the Gummy Clusters range.
Aperol Spritz moves to new canned format
The iconic cocktail serve the Aperol Spritz has rolled out into a canned format for the first time as Campari Group introduces its Aperol Sprits To Go cans.
Thatchers introduces new Blood Orange 0.0% cider
Family cider makers Thatchers has reinvigorated the low/no alcohol category with the launch of its new Thatchers Blood Orange 0.0% cider.
Kerrygold grows in dairy category with new Cream Cheese
Irish butter brand Kerrygold has introduced a new Cream Cheese variant to its line-up marking a move into a new dairy sub-category for the brand.
Irn-Bru introduces new Cherry flavour to Zero sugar range
Scottish soft drinks brand Irn-Bru has expanded on its range of Zero sugar drinks with the addition of its new Cherry flavour as a core new addition to the range.
Red Bull freshens up with Citrus Summer flavour
Red Bull is set to freshen up the energy drinks aisle this year through its new Summer Edition cans that come with a Citrus Zest twist.
BEAR rolls out larger pack formats
Fruit snacks brand BEAR has unveiled its new, larger pack format with nine packs of its Fruit Splits or Yoyos snacks to appeal to busy family lifestyles.
Anthony Joshua fronts Wilkinson Sword campaign
Personal care brand Wilkinson Sword has announced that Anthony Joshua will front a new campaign focused around its new Quattro 4 razor range.
Lurpak expands with new Chilli & Garlic butter
Butter brand Lurpak has rolled out its new flavour with the launch of its Chilli & Garlic butter packs as the brand aims to simplify mealtimes.
Fit Foods launches Lasagne Mac & Cheese ready meal
Ready meals brand Fit Foods has unveiled a new indulgent meal solution with its new Lasagne Mac & Cheese packs, which the firm said is a UK-first.
Chupa Chups to roll out easy-open wrappers
Lollipop brand Chupa Chups has rolled out a new packaging update to its core range with its new easier-to-open wrappers to improve the consumer experience.
Jungle Squad bars set to shake up kids snacking
A new challenger brand has entered Tesco stores as the Jungle Squad Cake Bars range looks to shake up the children's snacks category.
Win For Your Squad with Cadbury football promo
Mondelēz International is offering shoppers the chance to bag a money-can't-buy football experience as part of a new promotion with Cadbury.







































