Curry Smugglers launches new Desi Beer brand
Indian food and drink brand Curry Smugglers is set to shake up the beer category with its new Desi Lager range, which is designed to be paired with curries.
Yoplait unveils K-Pop Demon Hunters collaboration
Dairy products firm Yoplait has unveiled a new collaboration with Netflix sensation K-Pop Demon Hunters with new limited edition packs and NPD.
New York Bakery rolls out pre-sliced bagels
Baked goods brand New York Bakery has unveiled its new pre-sliced range of bagels alongside a complete packaging refresh to the range.
Mondelēz unwraps Cadbury & Biscoff Christmas range
Snacks giant Mondelēz International has unwrapped its festive selection for this year including an array of NPD to get into the Christmas spirit with.
Cheez-It in Edinburgh Fringe tie-up
Cheez-It has been announced as the Official Snack Partner of the Edinburgh Festival Fringe 2026, which starts tomorrow (7 August), in a bid to build further consumer awareness about the savoury brand.
Imperial Brands expands Players range
Nicotine products manufacturer Imperial Brands has introduced its new Players Classic cigarettes to offer a well-valued full-strength option to smokers.
Fairfields Farm brings back popular Christmas crisps
Crisps brand Fairfields Farm has announced the return of its limited edition Honey Roasted Chestnut & Sage flavour crisps for the 2026 season.
Popcorn Kitchen unveils Christmas gifting range
Snacks brand Popcorn Kitchen has set out its gifting range for the Christmas season offering a tranche of sweet and savoury goods for the season.
Spar secures listing for Starbucks Pumpkin Spice coffee
Spar UK has secured an exclusive listing for the new Starbucks Pumpkin Spice Frappuccino RTD, helping retailers tap into the popular autumn variant.
Mars Wrigley unveils new packs for Christmas
Confectionery firm Mars Wrigley has set out its stall for the Christmas season with the introduction of three new products to its line-up.
Mentos enters treat size market with Mini Mentos
Confectionery firm Perfetti van Melle has moved the Mentos brand into the treat size format with the launch of new Mini Mentos sharing packs.
Monster expands with new Nitro Blue Flash flavour
Energy drinks brand Monster Energy has expanded on its Nitro range with the introduction of the new blueberry flavoured Blue Flash variant.
Hooch unveils “no-nonsense” multi-media campaign
Ready-to-drink brand Hooch has unveiled its new £1.6million multi-media campaign to drive up its presence across key locations with its core shoppers.
GoGo Squeez targets back to school with Toy Story promo
Fruit snacks brand GoGo Squeez has unveiled its new on-pack promotion with Disney Pixar's Toy Story 5 to tap into the back-to-school period.
Darnley’s Gin enters the RTD market with Elderflower Spritz
Kingsbarns gin distillery Darnley's Gin has launched into the RTD category for the first time with the roll out of its new Elderflower Gin Spritz cocktail.
Galaxy expands sharing range with two flavours
Chocolate bar brand Galaxy has expanded on its More to Share format with the introduction of two new flavours inspired by some classic bakery treats.






































