XQS unveils rebrand across entire nicotine pouch range
Nicotine products firm STG UK has introduced a complete rebrand across its XQS nicotine pouch range, delivering strong standout on shelf for the brand.
Imperial Brands launches Creamy Tobacco Blu vape pods
Nicotine products firm Imperial Brands has expanded its Blu Bar vapes range to a total 16 flavours with the addition of its new Creamy Tobacco variant.
Walker’s Shortbread unveils Mini Tin Cubes
Family-owned shortbread brand Walker's Shortbread has unveiled its new range of Mini Tin Cubes to bring a modern twist to traditional gifting.
7 Days Croissant bakes up new Oreo flavour
Croissant brand 7 Days has unveiled its first collaboration since it was acquired by Mondelēz International with the new Oreo Croissant.
Mentos builds impulse sales with Feeling Berry Good single pack
Confectionery brand Mentos has unveiled a new single roll format for its Feeling Berry Good flavour following its sharing bag launch in 2025.
Jack Link’s unveils collab with YouTuber Mr Beast
Jack Link's has targeted the next generation of savoury snackers through its new collaboration with major YouTube creator Mr Beast.
Nik Naks turns up the heat with Xtra Hot ‘n’ Fiery launch
Crisps brand Nik Naks has unveiled its hottest flavour yet with the launch of the new Xtra Hot 'n' Fiery variant to the snacks category.
Allwyn launches Deal or No Deal Scratchcard
Allwyn UK has launched its first licensed Scratchcard game for The National Lottery in five years with its new Deal or No Deal Scratchcard game.
VK Squashka range debuts in Scotmid stores
VK Squashka has made its debut in Scotmid stores across Scotland as the brand continues to drive up sales with its core audience of young adults.
Hendrick’s grows core range with Another Hendrick’s gin
Girvan-based gin brand Hendrick's Gin has introduced its first permanent new addition in nearly 10 years with its new Another Hendrick's Gin launch.
Dr Pepper fizzes up new Cream Swirl flavour
Flavoured carbonate brand Dr Pepper has unveiled its latest limited edition flavour with the launch of its new Dr Pepper Cream Swirl variant.
Cruzcampo introduces Sevilla Orange beer flavour
Heineken UK has unveiled its new variant for its Spanish lager brand Cruzcampo with the new Cruzcampo Sevilla Orange flavour.
Four Loko unveils new high ABV Remix range
RTD brand Four Loko has unveiled its next evolution with the launch of its high-ABV Remix range, complete with two new flavour variants.
Peroni 0.0% expands alcohol free range with flavoured offer
Italian beer brand Peroni Nastro Azzurro has expanded on its alcohol-free 0.0% range with the its Limone di Sicilia and Arancia Rossa flavoured beers.
Walker’s rolls out Shortbread Mini Eggs for Easter
Walker's Shortbread has embraced the novelty of the Easter season with the roll out of its new Mini Shortbread Eggs packs to the retail channel.
Pot Noodle unveils new Block Noodle pack format
Quick meals brand Pot Noodle is set to tap into the demand for more convenient evening meal opportunities with its new Noodle Blocks format.




































