Monster expands with new Nitro Blue Flash flavour
Energy drinks brand Monster Energy has expanded on its Nitro range with the introduction of the new blueberry flavoured Blue Flash variant.
Hooch unveils “no-nonsense” multi-media campaign
Ready-to-drink brand Hooch has unveiled its new £1.6million multi-media campaign to drive up its presence across key locations with its core shoppers.
GoGo Squeez targets back to school with Toy Story promo
Fruit snacks brand GoGo Squeez has unveiled its new on-pack promotion with Disney Pixar's Toy Story 5 to tap into the back-to-school period.
Darnley’s Gin enters the RTD market with Elderflower Spritz
Kingsbarns gin distillery Darnley's Gin has launched into the RTD category for the first time with the roll out of its new Elderflower Gin Spritz cocktail.
Galaxy expands sharing range with two flavours
Chocolate bar brand Galaxy has expanded on its More to Share format with the introduction of two new flavours inspired by some classic bakery treats.
Warrior Crunch rolls out refreshed packaging
Sports nutrition brand Warrior has unveiled its revamped Warrior Crunch range complete with a new look and new soft core recipe.
Wee Smoky taps into RTD demand with cocktail range
Whisky brand Wee Smoky has rolled out its first ever canned cocktail range in a bid to shake up consumer beliefs around whisky-based cocktails.
McVitie’s Penguin partners with Penguin Books on new promo
Biscuits brand McVitie's Penguin has partnered up with Penguin Books on a unique promotion offering consumers the chance to win a limited edition joke book.
Filippo Berio unveils refreshed Balsamic Vinegar range
Italian foods brand Filippo Berio has unveiled a new packaging refresh for its Balsamic Vinegar range offering more guidance on-packs on how to pair them.
Albert Bartlett unveils new Supertato on-pack promo
Scottish potato producer Albert Bartlett has unveiled a new on-pack promotion with the children's books character Supertato.
McVitie’s freshens up with new Digestives Club Mint
Snacking firm pladis has unveiled a new limited edition across the McVitie's range with its new Digestives Club Mint biscuits packs.
Retailers set to win in Pepsi Ice Cream competition
Convenience retailers have the chance to win an experience day with Carlsberg Britvic to mark the launch of the Pepsi Ice Cream Flavours range.
McCoy’s kicks off new Super Bowl promo
Ridged crisps brand McCoy's has brought back its on-pack promotion for the NFL and is offering consumers the chance to win tickets to the Super Bowl.
Swizzels pushes Squashies range in new TV ad campaign
British confectionery firm Swizzels has rolled out a new marketing campaign around its Squashies variants in a bid to drive up awareness for the range.
KitKat expands sharing bar range with two new flavours
Chocolate bar brand KitKat has introduced two new flavours to its sharing bar range with the additions of a new Brownie variant as well as a Milk Chocolate bar.
Oreo rolls out new Cookie Dough flavour and sharing packs
Biscuit brand Oreo has unveiled a tranche of new packs including the launch of its new Oreo Double Creme Cookie Dough flavour.
