Pack shots of Blu Bar Pods Sour Berry and Blu Bar Kit Sour Berry.

Blu Bar vapes add new Sour Berry flavour

Nicotine products firm Imperial Brands has announced the addition of a new flavour to the range with its new Sour Berry variant, bringing to a total of 17 flavours.

Rollover serves up new Pizza Twist innovation

Rollover has unveiled its new Pizza Twist range in a bid to deliver a point of difference in the food-to-go market and match consumer demand for elevated meals.
Pack shots of McVitie's Hobnobs Oaty Crunch Creams.

McVitie’s expands Hobnobs with new Oaty Crunch Creams

Biscuits brand McVitie's Hobnobs has launched a new indulgent sandwich biscuits with its new Oaty Crunch Creams range.
Pack shots of Estrella Damm 440ml cans with the 150th anniversary design across them.

Estrella Damm marks 150 years with limited edition packs

Spanish beer brand Estrella Damm is set to celebrate its 150th anniversary with the roll out of its new limited edition pack designs that pay homage to Barcelona's history.
Pack shots of Barrat Sweet Shop Super Mario Galaxy sweets.

Barratt unveils Super Mario Galaxy collaboration

Barratt Sweet Shop has unveiled its new collaboration with The Super Mario Galaxy Movie with new limited edition packs of sweets.
Bottles of Mash Direct drinks stand against a farming background.

Mash Direct enters chilled drinks category

Mash Direct has unveiled its new range of Superfood Smoothies in a bid to tap into the growing demand for wellness drinks in the space.
Pack shots of Forest Feast Matcha Chocolate Almonds.

Forest Feast rolls out new Matcha Chocolate Almonds

Snacking brand Forest Feast has unveiled its new Matcha Chocolate Almonds packs in a bid to deliver a more permissible indulgent treat to the market.
Pack shots of Absolut Vodka & Sprite Pineapple.

Absolut Vodka & Sprite has a tropical twist in Pineapple flavour

CCEP has expanded further on its range of alcoholic RTDs with the launch of its new Absolut Vodka & Sprite Pineapple cans.
Pack shots of Asahi 440ml four-packs and Peroni 440ml 10-pack.

Asahi launches 440ml can multipacks

Brewer Asahi UK has launched a new range of 440ml can multipack formats across its Asahi Super Dry and Peroni Nastro Azzurro brands.
Bottles of Glencadam's new design along with their outer packs are lined up on a wall.

Glencadam unveils packaging rebrand for wine cask range

Heritage whisky distillery Glencadam has continued the rollout of its refreshed packaging as the new look has move to its wine cask finishes range.
Pack shots of Tropicana Hydrate+ Mango with Coconut Water and Pineapple with Coconut Water.

Tropicana taps into functional drinks with Hydrate+

Fruit juice brand Tropicana has launched a new range of functional drinks with its new Tropicana Hydrate+ selection of juices.
Promotional image for the Oreo 'Twist, Lick, Dunk. Challenge offering shoppers the chance to win prizes.

Oreo Challenge offers the chance to win £10k holiday

Biscuit brand Oreo has unveiled its new Oreo Challenge offering consumers the chance to win massive prizes based on its 'Twist, Lick, Dunk' ritual.
Bottles of Inspired by Buxton Focus, Recharge and Immuno stand together with pieces of fruit around the three.

Nestlé unveils new Buxton functional water range

Nestlé Waters & Premium Beverages UK has unveiled a trio of new functional water variants to its line-up with its new Inspired by Buxton Peak range.
Promotional image of the Robinsons Star Wards: The Mandalorian and Grogu movie featuring the film's eponymous characters with bottles of the new variants.

Robinsons unveils new Star Wars flavours

Soft drinks brand Robinsons has unveiled a new limited edition range of drinks inspired by the upcoming film Star Wars: The Mandalorian and Grogu.
Pack shots of Hooch Peach 440ml cans.

Hooch builds range with new Peach flavour

Hooch has unveiled its new Hooch Peach variant as parent firm Global Brands looks to tap into trending flavours across the off-trade.
Pack shots of Rustlers Frozen Meal Kits including the Chilli & Garlic Chicken Gyros, Irish Style Chicken Spice Box and Crispy Southern Fried Chicken Feast Box.

Rustlers breaks new ground with new frozen range

Ready meals brand Rustlers has expanded into the freezer aisles with the launch of its five new Frozen Meal Kits to offer shoppers more versatility from the brand.