Fresh packs for the freezer
FROZEN specialist Birds Eye has introduced bright, colourful new packaging across its Steamfresh range
Three more join the one pound range
KP Snacks expands its price-marked offer
Some Swedish spice
SWEDISH cider brand Kopparberg has embraced the dark side with its latest launch
Yazoo and Merlin join forces again
Theme parks promo is back
Opportunities still there for on the go
Before the lockdown, on-the-go breakfast was a promising area of growth for convenience retailers, but has Covid-19 put the brakes on growth
Pack refresh for breakfast
Weetabix On The Go has a new look thanks to a bottle redesign for the breakfast brand.
Binning the plastic wrap
Scottish Blend has taken a step forward in reducing its plastic footprint, with the brand set to remove the plastic overwrap on all its retail boxes this year
Crisps with some heat
Things are heating up in the crisp category, with the launch of Walkers Flamin’ Hot
Billionaire ice cream
Unilever has expanded its Magnum range with the launch of a new, indulgent flavour available in tub and bar formats.
Sport and Vinegar
BURTON’S Biscuit Co has given its Fish ‘N’ Chips Salt & Vinegar snack brand a packaging refresh, to coincide with the busy sporting calendar of the next few months.
Corona toasts nature
The natural world is the focus of a new campaign from beer brand Corona
A healthy start to the day
HEALTHY options should be at the heart of any breakfast offer, according to Darryl Burgess, head of sales for Weetabix.
Burgess said health will come...
On the go biscuits
MONDELEZ has launched a new social media campaign for Mikado, encouraging consumers to pick up the Japanese-style snack when they’re on the go.
Running across...
PMP case is back
BURTON’S Biscuit Company has relaunched its Jammie Dodgers PMP compact case.
Winning with Irn-Bru
Retailers could be in with the chance of winning hundreds of pounds thanks to the latest campaign for Irn-Bru Energy.
Ting is mixing it up
SPARKLING soft drink Ting has launched a new collaborative marketing campaign, aimed at driving awareness of the grapefruit juice based brand among UK shoppers.
Ting’s...









































