Cypressa expands in Tesco
Mediterranean food brand Cypressa has grown its range of food products in Tesco stores with the addition of its Cypriot Halloumi Cheese.
Cold competition set to heat up
DAIRY Crest has created a new look for its Frijj flavoured milk range for 2015. Laura Sheard, head of marketing at Dairy Crest, said:...
Strongbow strings up Strawberry
Strongbow strings up another piece of NPD with the launch of its new Strawberry Cider variant in time for summer, exclusive to Tesco Group stores.
Bon bon with fizz
TANGERINE Confectionery has introduced a bon bon to its Refreshers range.
Each pack of Candyland Refreshers Fizz Balls contains four flavours and features Refreshers branding.
Adrian...
St Pierre loafs it onto the small screen in campaign
Premium bakery brand St Pierre is set to make its television debut as the brand unveils the new key visuals for its above-the-line marketing campaign.
Sugar-free cherry to be put on the bus
PEPSI Max Cherry is being backed by a £1m advertising and marketing campaign.
Advertising includes out-of-home print advertising with six-sheet posters and bus wraps carrying...
Swizzels unveils updated Despicable Me 4 range
Sugar confectionery manufacturer Swizzels has updated the look across its Minions Squashies sweets in time for the franchise's new movie Despicable Me 4.
New look Scotch in triple jump
ONCE, twice, three times a whisky – the words “triple matured” have been added to the label of Whyte & Mackay.
Whyte & Mackay used...
Tropical treat to BEAR in mind
Kids fruit snacks brand BEAR has brought Tropical twist in its bestselling YoYos range, while Dole has touted its fruit cup range as a healthy choice.
Fruit still the flavour of NPD
SCiders take eight of top 10 drinks launches in 2015
What are you likely to be devoting more of your beer, wines and spirits shelf...
Tropical blast from Bazooka Candy
Bazooka Candy Brands reckons it will be able to drive up sales from kids with the launch of its new Tropical Juicy Drop Blasts fruity sour candies.
Tangerine releases Halloween specials
Tangerine Confectionery, the creator of a wide range of retro confectionery brands is introducing two special editions for the seasonal Halloween market.
Sweet Champions Halloween...
Vadasz spices up the sauces
Chilled pickles and kimchi brand Vadasz has brought a spicy kick to the condiment range with its new range of healthy hot sauce made using natural ingredients.
Wishing on a smile
PRIMULA Cheese and the charity Make-A-Wish UK want more kids dealing with serious illness to come up smiling.
The brand is working with Make-A-Wish...
Butterkist defies gravity with new Wicked promo
KP Snacks popcorn brand Butterkist has teamed up with Universal Pictures for celebrate the launch of the new film Wicked with a new on-pack promotion.
Big names say it’s time to go big
MEN aged between 18 and 45 are being targeted in a Heinz Big Soup promotion on Talksport radio.
The Go Big or Go Hungry campaign...








































