Power category offering more
Manufacturers see biscuits as major snack food – already an impulse outlet success but with substantial scope for further growth, especially for on-the go.
AS...
Swizzels has a Marvellous new Mallow launch
Swizzels has marked its first new expansion in its Marvellous Mallows range with its new Countlines product, the first new launch since 2022.
Comfort cooking by the pot
UNILEVER UK has introduced a new Sausage Casserole flavour of Pot Noodle.
The firm says the new line will help retailers take advantage of what...
Takis builds distribution with new PMPs
Spicy snacks brand Takis is set to broaden its distribution across the convenience and independents sectors with the launch of its new PMP packs.
Straight to the sauce
Pesto producer Sacla’ is adding to the free-from category with the launch of new Bolognese Pasta Sauce and Besciamella Sauce for Lasagne.
The two new variants...
Massive prizes up for grabs in Maryland of opportunity
Fox's Burton's Companies has kicked off a new retailer exclusive competition offering one lucky winner the chance to bag a year's worth of stock.
Kick-off for McCoy’s football league promo
Crisp brand McCoy’s is launching its second season as the Official Crisp Partner of the Football League with an on-pack promotion and marketing campaign. Kicking...
Squeaky Bean brings home the bacon
Meat alternatives brand Squeaky Bean looks to fill a gap in the market for plant-based meat options with its new Crispy Bacon Style Strips.
Smoking out the Grouse
Whisky brand The Famous Grouse is changing one of the expressions in its range – The Black Grouse.
From now on it will be known...
KitKat Cookies & Cream is back on shelves
Global confectionery firm Nestlé has relaunched its KitKat Cookies & Cream Two Finger bar to shelves, aiming to drive sales with the popular flavour.
Limited edition festive Coke bottle launched
COCA-COLA Enterprises has unveiled a new festive format and its ‘Give a little happiness’ TV advert with an aim to maximise sales over the...
Milky Way expands in milk drinks
Mars Chocolate Drinks & Treats has expanded further on its range of canned flavoured milk drinks with the launch of its new Milky Way flavoured variant.
Best sellers add price attraction
Glen’s Vodka and its whisky stablemate High Commissioner are, says brand owner Loch Lomond Group quoting Nielsen research, already number 1 sellers in their...
Spending for the future
UPGRADED manufacturing facilities and updated packaging are among the plans for £4.3m worth of spending by Border Biscuits this year.
In the factory, the upgrades...
Rizla rolls back the clock this Christmas
imperial Brands has unveiled the latest limited-edition Vintage pack design for Rizla rolling papers, in a bid to drive up RYO sales this Christmas.
Moving softly into c-stores
BELVITA Breakfast’s latest product, Soft Bakes Choc Chip is launching in the convenience channel this month in single portion PMPs and non-PMPs.
Available in...


























