Advert for Cheerios TV campaign with a bowl of the cereal in the middle of a purple and yellow colour with the text to the left reading "High in Fibre from Oats, Wheat and Barley" with the text on the right reading "That's a little win" with boxes of Cheerios and Honey Cheerios beneath this text.

Cheerios launches new TV campaign

Breakfast cereal brand Cheerios has unveiled a new marketing campaign worth £5million that will see the brand back on TV screens for the first time since 2019.

Stock shares

Dedicated display areas to classic Big Night In products and catch the customer’s eye EVENING snacking in the UK is worth £5.2bn and growing and...
Pack shots of Happi Easter Eggs with Salted Honeycomb and Cherry & Almond variants.

Get Happi over new plant-based Easter eggs

Oat milk chocolate brand Happi has expanded its Easter Egg range for this year with new Salted Honeycomb and Cherry & Almond variants.

Value on display

BISCUITS and cakes manufacturer Pladis has rolled out the next phase of its Convenience & Impulse (C&I) strategy, including two new channel-exclusive launches and...
Pack shots of Magnum Vegan Almond single bars.

Magnum unveils new recipe for Vegan ice cream

Ice cream brand Magnum has introduced a new soy-based recipe for its vegan ice cream range, kicking off with its Vegan Almond stick.

Extra appeal in less sugar

In response to consumer demand, Grace Foods has reduced the sugar content in its Nurishment Extra  flavoured milks by 50%. Head of marketing Nyree Chambers...
Pack shots of Bonds of London sweets with an on-pack call out for the Vicky McClure's Our Dementia Choir charity on packs. Variants includes Lemon Sherbets, Rhubarb & Custards, Butter Mintoes and Pear Drops.

World of Sweets teams up with Vicky McClure’s Our Dementia Choir

World of Sweets has marked the 130th anniversary of Bonds of London with its new share bags in partnership with Vicky McClure's Our Dementia Choir.

Andrex tastes success

Toilet tissue climbs to top 5 spot in consumer survey TOILET tissue brand Andrex has risen up the ranks of the annual Consumer Superbrands listing...
Pack shots of Glencadam American Oak Reserve and Tomintoul Pedro Ximénez Sherry Cash Finish.

Glencadam and Tomintoul head to Tesco whisky ranges

Two award-wining single malts from Angus Dundee Disitllers brands Glencadam and Tomintoul have rolled out across Tesco stores for the first time.

Branching out

A wide range of pots will get results, firms say For a few pots more, retailers could ramp up their sales figures, yogurt firms have...
Pack shots Mr Porky Puffs.

Mr. Porky unveils a lighter bite with new Puffs

Pork scratchings brand Mr. Porky is set to deliver for more modern day snacking demands with the launch of new Mr. Porky Puffs.

Expansion is a free-from treat

GLUTEN-free baked goods are on the rise under the watch of Prewetts, and the brand specialising in free-from biscuits and cookies has given its...
Packshots of Takis Intense Nacho.

Takis unveils new flavour with Intense Nacho

Viral snacking sensation Takis has introduced its first non-spicy snack to its range with the launch of Intense Nacho flavour.

Having a WKD summer

RTD brand targets young adults with nationwide campaign READY to drink stalwart WKD has been engaging in an interactive summer campaign with the goal of...
Rollover Hot Dog with branding on the top of it featuring Superman (2025) offering consumers the chance to win a trip to Paris.

Rollover Hot Dogs teams up with Superman ahead of new movie

Food-to-go brand Rollover has teamed up with Warner Bros. Pictures ahead of the new Superman movie with. anew on-pack promotion.

Control in pack

INNOVATION keeps the snack market fresh according to Border Biscuits and brand and innovation director Lesley Ann Gray said its new Snack Pack range helps shoppers manage their treat consumption.