Arctic Coffee expands category with new Frappe drinks
Chilled coffee drinks brand Arctic Coffee has expanded the category with the launch of its new indulgent sub-brand Arctic Frappe.
Marking growth
AMONG categories that are particularly important to the convenience channel confectionery stands out as one that has used PMPs extensively, especially in the tough...
Win free theme park tickets with PepsiCo
Snacks giant PepsiCo has teamed up with Merlin Entertainments to offer consumers the chance to win a family day out at one of the firm's many UK attractions.
Know your oats in the morning
Nearly seven in ten households buy porridge at some stage of the year, according to Quaker Oats brand owner PepsiCo.
Adding that 62% of cereal...
Maggi rolls out Air Fryer Crispy Coating range
Culinary brand Maggi has unveiled its new range of Air Fryer Crispy Coating packs to help deliver quick and easy meal time solutions to consumers.
Meat free makes case on the TV
MEAT-free chilled brand Quorn continues to spend big on television support for its range of take home and on-the-go products, with the firm claiming...
Marco Pierre White gin rolls out to Sainsbury’s stores
World-renowned chef Marco Pierre White has entered into the gin market as the Mr White's Gin brand rolls out nationwide to Sainsbury's stores.
Ready to play
British and Irish Lions rugby player George North is at the centre of the new Gillette advertising campaign.
The short film features North using the...
Sparkling Ice flavoured water variant relaunches into UK market
Sparkling flavoured water brand Sparkling Ice has expanded its range of flavours with the return of its Black Raspberry variant to store shelves.
Tennent’s launches mischievous campaign
Campaign kicks-off with Auld Enemy hijinks
TENNENT’S Lager is on a problem-solving mission as part of the latest campaign for the brand.
The ‘Here to Serve’ campaign...
A frenzy of new flavours
HARIBO has brought back its limited edition Frenzy range, offering a summer twist on its Starmix and Tangfastics flavours.
Now in its third year, this...
The Antiquary rolls out whisky gift ideas for Father’s Day
Highland distiller Tomatin has rolled out a trio of whisky suggestions for Father's Day this year from its blended whisky brand The Antiquary.
A free range claim lands on milk bottle
ARLA Foods UK is repositioning its Arla Organic Farm Milk brand to highlight its free-range credentials to shoppers.
Following the launch of the brand earlier...
New York Bakery launches biggest marketing campaign in five years
Bagel brand New York Bakery has launched its biggest marketing campaign since 2020 complete with a revamped brand appearance.
Cereal gets even nuttier
KELLOGG’S has reformulated its Crunchy Nut cereal, boosting the brand’s nut content by one quarter.
Costa Coffee unveils summer-ready revamp for RTD range
Coca-Cola Europacific Partners is set to reinvigorate the ready-to-drink coffee fixture with a bold relaunch for the Costa Coffee RTD selection.


























