No fear

BODYFORM claims its new Roll.Press.Go wrappers solve the top cause of stress forĀ  women using sanitary towels.

Brand marketing controller Traci Baxter said: ā€œResearch has shown that the number one stress situation for consumers is disposal.

Bodyform Ultra Normal Wing 14

ā€œRoll.Press.Go Ultra Towels come with a wrap that completely seals on all sides for discreet and hygienic disposal.ā€

Announcing the launch of the wrapper, Bodyform said it is to continue its Live Fearless campaign.

Baxter said: ā€œBodyform wants to help women to feel atĀ  their best every day,Ā  so they can say yes to new experiences and live more fearlessly.ā€