Traditional success
SMOOTH Butterscotch is the latest line to be added to the Millar’s range of bagged confectionery.
The addition of the new butterscotch sweets takes the...
Ewe only live once
Sheep races and show jumping rabbits at heart of campaign
Maynards Bassetts is offering consumers a fair selection of mad days out as part of...
Facelift for an island treat
Madagascan chocolate has a new look
Dark chocolate brand Madecasse has undergone a full packaging revamp with the goal of making the product more memorable...
Milking it with new promotion
CADBURY Dairy Milk is set to highlight its ‘glass and a half of milk’ credentials in its upcoming ‘Adopt a Cow’ on pack-promotion.
Available on...
Growing ambitious
Hancocks plans to double its sales figures over 12 months
Confectionery producer Hancocks has set itself the ambitious target of doubling sales of its Crazy...
Fox’s fruity focus
FRUITY flavours should hit the spot this summer according to Big Bear Confectionery, the firm behind Fox’s Glacier Mints.
Andrew Ovens, marketing manager at the...
The sweet taste of retail success
Hitting the spot with sugar confectionery
CONFECTIONERY is big business for convenience stores and, even though customers are more health conscious than ever, there’s still...
Despicable new eggs
CONFECTIONERY brand Kinder is partnering with Universal’s latest summer blockbuster – Despicable Me 3.
The new Kinder Surprise eggs – containing Minion characters among...
Health focus only adds to premium’s appeal
Consumers seeking out something special, firms say
THERE can be few adults in Scotland who don’t have some memory of scavenging the bottom of Gran’s...
Acting on impulse
Treats still the driving force behind strong impulse sales
EVERYONE likes a treat from time to time and there’s something satisfying about an indulgent spur-of-the-moment...
Reduced sugar can bring sales
FRESH from kick-starting the year with the launch of sugar free and reduced-sugar variants of Fruittella, Mark Roberts of Perfetti Van Melle has suggested...
Eight more in the bag
Spar Brand has revamped its small bag confectionery, adding eight new variants to the range, comprising 45g and 60g packs all with an RRP...
Merchandising breeds success
How to turn heads with bagged sweets
EVERYONE wants to be like a kid in a sweetshop once in a while and the image of...
It’s fudge in a new format
Mondelez International has extended its range of Cadbury brand chocolate bags with the launch of Cadbury Fudge Minis.
Available in 120g bags priced at £1.99,...
Bags bursting with berrys
STARBURST parent firm Wrigley has a fruity proposition for the bagged confectionery category, having recently launched new Very Berry variants of the fruit chew...
Bags are on their way up
Sharing format sales rising
IMPULSE is at the heart of convenience retailing and when it comes to boosting basket spend there’s hardly a heavier hitter...