High iQ in the mood

STIRLING based iQ Chocolate won the Most Innovative Product category at the Forth Valley Chamber Business Awards 2015. The manufacturer says its iQ Chocolate is...

Return of a legend

Football fanatics are in luck as Mondelez has brought back its Cadbury Legends promotion for 2021
Advert for Swizzels Marvellous Mallows countline product with a pink and purple background with stars with a yellow bubble with the word New inside it.

Swizzels has a Marvellous new Mallow launch

Swizzels has marked its first new expansion in its Marvellous Mallows range with its new Countlines product, the first new launch since 2022.

The pulling power of PMPs

WHOLESALERS should cash in on the popularity of price-marked packs and on increasing sales of snack products, reckons food brands firm Mondelez International. Susan Nash,...
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NPD fuelling confectionery growth

RESEARCH firm Key Note’s recent report, Confectionery 2014, identifies NPD as the driving force in confectionery growth. The researcher says that as raw material prices...
New Daim and Twirl Orange shell eggs

Mondelez ready for spring push

Convenience retailers who get their range right can expect to crack on with strong confectionery sales this Easter, according to Mondelez International.
Swizzels packets

Pushing up PMPs

Swizzels has introduced price increases to its PMP range for the first time in its history.
Swizzels reported a rise in sales for its vegan Variety Range during Veganuary 2023.

Sweet treats for Veganuary and beyond

Sweet treats brands Swizzels and Lazy Day Foods have been highlighting their vegan options that are available for Veganuary and beyond.

Festive chocs on the rise

CHRISTMAS chocolate saw sales value rise 5.3% in 2013 said Cadbury brand owner Mondelez International as it launched its festive range for this year. Consumers...
a box of cadburys chunk collection chocolates

Cadbury seeking a big chunk of sales

Retailers can add to the magic of Christmas by stocking larger gifting and sharing packs, says Susan Nash of Mondelez International.

Doubling flavour blast for fast grower

WITH current sales increases of 8%, Tic Tac is said by brand owner Ferrero, quoting Nielsen figures, to be the fastest-growing sugar confectionery brand...

‘Unexplainable’ ad bursts onto screens

CONFECTIONERY manufacturer Wrigley has launched its latest TV advertising campaign for Starburst, suggesting it’s ‘unexplainably juicy’. The new ‘Land of Intensity’ ad first aired...

Following the trend with pinch of salt

CURRENT  and expected trends often influence new product development and Mars reckons a new line in the Galaxy chocolate range will bring a fashion food flavour ...

Game on for Halls

MEDICATED confectionery brand Halls, owned by Mondelez International, has teamed up with EA Games for a new promotion this winter. By entering an on-pack...
Buy a legend, win a legend Cadbury promotion

Legendary prizes

CADBURY is making good use of its partnership with the Premier League this month with the launch of a new promotion

Raising the bar

LEES of Scotland says it has already seen increased growth and distribution of both its single and multipack bars following recent design changes to...