High iQ in the mood
STIRLING based iQ Chocolate won the Most Innovative Product category at the Forth Valley Chamber Business Awards 2015.
The manufacturer says its iQ Chocolate is...
Return of a legend
Football fanatics are in luck as Mondelez has brought back its Cadbury Legends promotion for 2021
Swizzels has a Marvellous new Mallow launch
Swizzels has marked its first new expansion in its Marvellous Mallows range with its new Countlines product, the first new launch since 2022.
The pulling power of PMPs
WHOLESALERS should cash in on the popularity of price-marked packs and on increasing sales of snack products, reckons food brands firm Mondelez International.
Susan Nash,...
NPD fuelling confectionery growth
RESEARCH firm Key Note’s recent report, Confectionery 2014, identifies NPD as the driving force in confectionery growth.
The researcher says that as raw material prices...
Mondelez ready for spring push
Convenience retailers who get their range right can expect to crack on with strong confectionery sales this Easter, according to Mondelez International.
Pushing up PMPs
Swizzels has introduced price increases to its PMP range for the first time in its history.
Sweet treats for Veganuary and beyond
Sweet treats brands Swizzels and Lazy Day Foods have been highlighting their vegan options that are available for Veganuary and beyond.
Festive chocs on the rise
CHRISTMAS chocolate saw sales value rise 5.3% in 2013 said Cadbury brand owner Mondelez International as it launched its festive range for this year.
Consumers...
Cadbury seeking a big chunk of sales
Retailers can add to the magic of Christmas by stocking larger gifting and sharing packs, says Susan Nash of Mondelez International.
Doubling flavour blast for fast grower
WITH current sales increases of 8%, Tic Tac is said by brand owner Ferrero, quoting Nielsen figures, to be the fastest-growing sugar confectionery brand...
‘Unexplainable’ ad bursts onto screens
CONFECTIONERY manufacturer Wrigley has launched its latest TV advertising campaign for Starburst, suggesting it’s ‘unexplainably juicy’.
The new ‘Land of Intensity’ ad first aired...
Following the trend with pinch of salt
CURRENT and expected trends often influence new product development and Mars reckons a new line in the Galaxy chocolate range will bring a fashion food flavour ...
Game on for Halls
MEDICATED confectionery brand Halls, owned by Mondelez International, has teamed up with EA Games for a new promotion this winter.
By entering an on-pack...
Legendary prizes
CADBURY is making good use of its partnership with the Premier League this month with the launch of a new promotion
Raising the bar
LEES of Scotland says it has already seen increased growth and distribution of both its single and multipack bars following recent design changes to...