Swedish nicotine brand makes its debut across retail
SWEDISH nicotine pouch brand Klar has made its debut across UK retail, aiming to offer more variety in the market for adult nicotine users.
Available from Sainsbury’s stores nationwide now, the new nicotine pouches feature two flavours in Mint and Citrus with three different strengths across the range consisting of Regular (3mg), Strong (6mg) and Extra Strong (9mg).
Klar claims it can offer consumers a faster, more efficient nicotine hit than other products on the market through its use of innovative Swedish bioceramic technology.
The patented Seratek tech uses a calcium-compound granulate as the core ingredient in the pouches, instead of cellulose or fibres, providing a more natural option in the market that can improve the speed and efficiency of nicotine delivery for shoppers.
The pouches are also smaller than conventional nicotine pouches on the market, making them far more discreet for consumers to use and more convenient for on the go demand.
In addition, Klar is also available to purchase through its exclusive UK distributor AquaVape, including its range of leading vaping and nicotine products platforms.
Tomas Hammargren, chief risk reduction officer at KLAR, said: “The launch of Klar in the UK today brings a totally new way of experiencing nicotine to users.
“Thanks to our cutting-edge, bioceramic technology, people can achieve the calm, clarity and focus that they look to through using nicotine, but in a way that’s more efficient, impactful and controlled.”