Tag: Heineken
Gravity defying off-trade growth
Heineken finds no alcohol flying in Scotland
Maltsmiths on screen
Heineken's craft inspired beer Maltsmiths has launched its very first TV advert .
Bulmers back on the box
The cider brand has teamed up with Channel 4 for its first TV campaign in four years, focused on celebrating ‘Britishness’
Six steps to beer growth
Sports season promos launched
Quirky kiwi goes free
HEINEKEN has launched an alcohol-free version of its Old Mout cider. The new Berries & Cherries flavour is available now at £1.30 RRP.
Catering for a garden party
SCOTS love an excuse to get outside and will grab any chance to enjoy the sunshine when it shows up
Facelift for Dutch lager
AMSTEL has unveiled a new packaging design that’s been introduced as part of an increased overall investment in the brand.
French flavour for the season
Heineken launches festive bottles
It’s the most wonderful time for a beer!
With Christmas Day falling on a Sunday last year, retailers saw the largest-ever ‘final week’ of trading in 2016, resulting in increased performance across sales
Drinks key to a great night in
PIZZA, curry, crisps, confectionery – all staples of a Big Night In. But while the food on offer is important, the drink options can be what make or break an evening.
Five years on and still evolving
DUTCH brewing giant Heineken has given its Star Retailer programme an update to coincide with the fifth anniversary of the scheme.
Celebrating the milestone at...
Bridging the premium gap
Artisanal apple cider will be a key category driver over the next four years, according to Heineken, and it says it has launched Bulmers...
All for nothing with Heineken launch
Heineken has launched its own alcohol-free beer
Supported by a £2.5m marketing investment, Heineken 0.0 aims to capitalise on consumer trends towards moderate alcohol consumption.
Premium...
Making a crafty move
Heineken launches new range aimed at those yet to try 'craft'
DUTCH brewing giant Heineken has launched a new beer brand aimed at drinkers who have...
Jose’s beer on the box
BEER brand Heineken has launched a new TV ad featuring football manager Jose Mourinho.
The commercial is part of Heineken’s Champion the Match campaign on...
Speedy beer sponsorship
HEINEKEN is to become the global partner for Formula 1.
The partnership will start in Monza this year at the newly named Formula 1 Gran...
