Tag: Asahi UK
Peroni shakes up segment with new can format
Premium lager brand Peroni Nastro Azzurro has shaken up the segment with its new 330ml 'stubby' can format in a bid to appeal to more young adult shoppers.
Island beer sets sales
Italian lager brand Peroni has launched a new light lager in time for the summer months aiming to drive further excitement across the beer category.
Celebrating sustainable success
Drinks brands and hospitality businesses were recognised for their sustainability-focused activities at the Footprint Drinks Sustainability Awards last month.
A premium year
Changing preferences mean premium alcohol is predicted to do well in 2020