Steps in the right direction
Bottled water brands have been stepping up their sustainability efforts, as consumers become increasingly concerned with the environmental impact of their purchases.
Great sales and a good cause
Nisa has been encouraging its retail partners to offer a broad range of bottled water variants, in a bid to boost sales and raise money for a good cause.
On the go is coming back
The pandemic may have flipped some category trends on their head, but demand for bottled water continues to be a key component in any c-store soft drinks offer.
Home gatherings drive performance
SUMMER may be soft drinks season, but as autumn approaches there’s no reason retailers can’t continue to drive incremental sales in the category.
Enjoying sparkling sales this autumn
SUMMER weather may bring a welcome boost for bottled water sales, but the autumn isn’t short of opportunities either, according to Highland Spring.
Campaign Mixing it up in the City
MIXER brand Schweppes is using digital murals in key city spots as part of its latest campaign.
More fruit choice in the gym
REPORTING record growth for the brand over the last 18 months, Coca-Cola Europacific Partners has added two new flavours to its Reign Body Fuel range.
Doubling up on recycled
COCA-COLA has announced that its first 100% recycled plastic bottles will land on shelves this September.
Puppie lands from America
THE Slush Puppie is on its way back to the UK after Vimto struck a deal with the brand’s US owner.
Welsh water is expanding
WELSH sparkling water brand Radnor has launched two new flavours in its Infusions range.
Showing more bottle
FLAVOURED milk brand Yazoo has put its Choc-Orange flavour in a bigger bottle.
A New Twist With Prizes
JUICE drink brand Ribena has added a special-edition pack to its range.
All the energy with no sugar
ENERGY brand Rockstar has launched a no sugar alternative.
Spending big on zero sugar
Lucozade Zero is the subject of a new, £2.5 million multimedia advertising campaign
Back to the gym
The Covid pandemic has disrupted exercise routines for many consumers, but the easing of restrictions should bring a rise in demand for functional drinks
Cold sales hot up
Cold brew coffee Bottleshot has expanded its presence in the UK