Scampi in a £1 pack
KP Snacks has expanded its £1 PMP range, reviving a lost flavour in the process.
Back on television
WALKERS is back on the small screen as part of a multi-platform marketing campaign for the brand’s Walkers Family subrange. The campaign builds on marketing activity from 2021, communicating to consumers that Walkers Family snacks contain ‘100 calories or less’ per multipack inner.
New subs set sail this month
SANDWICH brand Urban Eat has expanded its offer with the addition of a new Sub Roll range to its portfolio.
Slashing packs for the planet
KP Snacks has cut plastic packaging across its Tyrells range as part of its commitment to improve packaging sustainability.
Gongs for Belhaven
HISTORIC Scottish brewery Belhaven has been celebrating a substantial victory after being named the UK’s best oat stout at the World Beer Awards.
Multipacks are the way forward
BIGGER isn’t always better, but larger pack formats increasingly appeal to shoppers in the convenience channel.
Bucking the trend with craft beer
TOTAL beer sales are down from pre-pandemic highs – which is understandable given the circumstances.
Sparkling shines for big night in
SPARKLING water is going from strength-to-strength in Scottish stores, according to Highland Spring.
Cinematic snacks
PEPSICO has signed up to a blockbuster partnership with streaming service Paramount+.
The battle of the brands
PEPSICO has revived its Pepsi Max Taste Challenge, taking on the ‘biggest selling full-sugar cola’ in the process.
Support for the youth
TANGO has agreed a long-term partnership with The Prince’s Trust.
Don’t miss a trick this year
CRISPS and snacks are on course for strong seasonal trading this Halloween, according to Calbee UK.
It’s time to have cake and eat it
CONFECTIONERY may lead the charge at Halloween, but seasonal cakes also offer c-store retailers opportunities.
Apple pies for guising
PREMIER Foods has made it frightfully convenient to enjoy a Halloween staple this autumn.
Win with Lucozade
SUNTORY Beverage & Food has launched the first-ever on-pack promotion to run across its Lucozade Zero range, with a price guaranteed with every entry.
Sipping on sunsets
REFRESCO’s latest campaign for Old Jamaica invites consumers to celebrate the ‘Golden Hour’.