British pride leads souper campaign
BRITISH farmers and ingredients are taking a starring role in soup firm Crosse & Blackwell’s new advertising campaign.
Its latest TV ad, on screens this...
Oxo shakes up seasoning
PREMIER Foods is shaking up the seasonings market with three ready-mixed flavour combinations.
OXO Shake & Flavour is designed to appeal to consumers looking for...
Philly says cheese
SOFT cheese brand Philadelphia is exercising its showbiz smile after its family-orientated ad campaign hit the small screen last month.
The ‘Love Life, It’s Delicious’...
Big night in for BGT and Maltesers
X FACTOR is over and Strictly has hung up its dancing shoes, but consumers having a night in won’t be at a loss when...
The million pound recipe
STEAK and chips? Spicy aubergine? Or chicken kiev?
Crisps brand Walkers has unleashed the latest version of its on-pack promotion that offers consumers the chance...
Cadbury spreads the joy
CHOCOLATE confectionery brand Cadbury Dairy Milk is unleashing another burst of happiness on the nation with a new advertising campaign for 2014.
Rolled out last...
From zero to party hero
COCA-COLA brand Coke Zero has a new advertising campaign and supporting activity for the early part of 2014.
A limited-edition pack and the brand campaign...
PG tips spice up life
JUICY, Zesty, Fragrant and Vibrant. No, the Spice Girls haven’t reformed again.
PG TipsInstead Unilever brand PG Tips has launched a range of fruit and...
Soft drinks go loco for coconut
Bottled water brand Volvic has updated its range, introducing several new flavours.
Volvic Touch of Fruit will now feature a limited-edition, Brazil-inspired Coco-Pineapple flavour available...
Sweets bags add a whack of sour
FOR consumers who like a bit of variety, Nestle Confectionery is launching an extension of its Randoms sweets range that present the user with...
Saucy recipes sorted!
LEA & PERRINS has joined forces with YouTube chefs Sorted Food to encourage consumers to experiment when cooking.
The partnership will see the chefs create...
Fresh look for toilet care
BLOO has undergone a major re-launch and aims to freshen up the toilet-care market.
The Jeyes-owned brand started the year with new products, fresh packaging...
Mini-apple attack
TINY sweet brand Tic Tac has had an apple flavour added to its range.
Brand owner Ferrero has launched the Apple Burst flavour, which will...
Fast skincare for busy people
SKINCARE brand Vaseline aims to help consumers cut down on grooming time by launching a new spray-on moisturising lotion aimed at busy Brits.
The Vaseline...
Youngsters rack up the cuppas
JUST what is the youth of today up to? Apparently many of them are drinking tea ... more often than not while they are...
Rise and shine coffee campaign
IT’S the one of the toughest decisions to be made at the breakfast table, whether to have tea or coffee to kick start the...