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Taking it to the street

Street food is said to be becoming increasingly popular with consumers and Ginsters has introduced two new sandwiches to meet demand. The American-influenced fillings are...

Marvellous mallows join the team

THE latest addition to the Cadbury Dairy Milk Marvellous range combines marshmallows, jellies and shortcake biscuit pieces. Rocky Mallow Road is available in 180g and...

Healthy update

New pack design highlights improved  recipe and ingredients claims Money off during August is at the heart of the Hovis re-launch campaign for its bread with...

Golden Grouse

The Famous Grouse has added a new blend to its portfolio. The Famous Grouse Mellow Gold has an abv of 40% and an RRP of...

City of light reconnects

THE French capital city of Paris is the inspiration behind the new look for Courvoisier Cognac. Beam Suntory’s director for Cognac Jeanette Edwards said: “Courvoisier...

Call to adventure

CIDER drinkers are being encouraged to embrace their inner kiwi in Heineken’s latest promotional campaign for its Old Mout cider. Old Mout, which originates from...

Beer makes over the barber visit

Beer shampoo has been around for a while but the whole barber shop experience is shown like never before in the latest screen advert from...

Summer bruving

Late nights, early flights, days on the beach and nights on the dancefloor all feature in a 12-week social media campaign by WKD. And consumers...

Bringing sour from Europe

Beer importer Euroboozer says it has identified a growing market for sour beers and has brought Rodenbach Grand Cru and Rodenbach Caractere Rouge by...

Spar seven up

French Malbec at a promotional price of £6 a bottle leads the list of seven wines recently added to the Spar list at introductory...

An everyday approach

ORDINARY people doing everyday things are at the centre of the latest Weetabix advertising campaign. The TV ad demonstrates what our bodies go through every...

Tung tied tattoo packs

TO coincide with the release of the latest Minions movie, Robel Confectionery has launched  a new Tung Toos pack. Each 99p pack contains a collectable...

Putting flavour in the picture

Dairy brand Rachel’s has given its entire range a new look. It is the first time in five years it has made over the packaging...

Big spender doubles up

CHOCOLATE confectionery firm Mars is promising a major increase in regular product innovation on its block chocolate brand Galaxy, beginning next month with the...

Barr’s biggest ever

TWO consumers will each win a £20,000 holiday in an Irn-Bru summer competition that Barr is calling its biggest ever on-pack promotion. Thousands of other...

Symbol heats up on summer TV

Eighteen months after its launch, Costcutter’s own brand, Independent, is being promoted on TV this summer. The 10-second and 30-second adverts are appearing on ITV and...