C-stores are biggest sellers for micro snacks
Research, says Rustlers, shows that new consumers will buy into the microwave snack market because of its Gourmet range.
Channel director Angela Daulby said: “The...
Illustrating value
According to Red Bull’s interpretation of IRI Litmus figures, soft drinks PMPs add 25% more value than plain packs and are driving growth by...
Three more for £1
Savoury snack brand Walkers has added Squares Salt and Vinegar flavour, French Fries Cheese and Onion flavour and Walkers Max Steak to its £1...
Striking the right balance on price
With a proliferation of price-marked packs now available across multiple categories, Scottish Grocer spoke to three leading retailers to find out their attitudes and...
Peter Kay heads to Warburtons bakery
Comedy star the face of Bolton based baker's next TV ad
COMEDIAN Peter Kay has teamed up with Warburtons for a new TV campaign that’s scheduled...
Biscuit breaking onto TV screens
Bahlsen puts Pick Up! centre stage in new campaign
GERMAN biscuit brand Bahlsen has launched a new national TV campaign for its Pick Up! brand.
The...
Will oats be an overnight success?
Quaker jumps on the overnight oats trend
QUAKER Oats has introduced a new format, the Overnight Oats pot.
The new format has been launched to capitalise...
Bake Off star backs new Homepride flour
Paul Jagger joins forces with baking brand for new product launch
HOMEPRIDE has joined forces with Great British Bake Off quarter finalist Paul Jagger for...
Sauce brand stirring things up with new ads
Campaign focuses on getting consumers cooking at home
HOT pepper sauce brand Encona has been causing something of a stir with the launch of a...
Vegan seal of approval for Quorn
Brand’s entire vegan range now bears society trademark
MEAT alternative brand Quorn has registered its entire vegan range under the Vegan trademark.
Quorn products bearing the...
Tub thumping for cocoa powder
Dr. Oetker launches Dark Cocoa Powder in tub format
HOME baking brand Dr. Oetker has launched its cocoa powder in a new tub format.
Made from...
Paterson’s pulls out all the stops for Macmillan
Shortbread brand is on target to raise six-figures for cancer support charity
SHORTBREAD brand Paterson’s has raised over £75,000 for Macmillan Cancer Support as part...
Twirling onto the small screen
Cadbury launches £6m campaign with first of five new TV ads
THE latest campaign from Cadbury had its small screen debut last night (1 May) with the...
Brewer spends big on campaign
Going Mads for Carlsberg
CARLSBERG UK will sprinkle some Hollywood stardust over its core brands this month as part of a £15 million integrated marketing...
Egg app updated
British Lion eggs launches revamped egg recipe app
BRITISH Lion eggs has launched a new version of its Egg Recipes app giving consumers access to...
A floating mousse
Lactalis Nestle launches Aero mousse range
CHOCOLATE bar brand Aero has floated its way into the chilled desserts category with the launch of Aero Heavenly.
Targeted...
