Bourbon is on the up
THE premium wing of spirits giant Diageo has extended its range of Bulleit American Whiskeys with the launch of Bulleit Bourbon 10 year old.
Nick...
Digging into a healthy lunch
New trends breed opportunity
YOU can’t put a price on health but any retailer who chooses to ignore the increased importance shoppers are now placing...
Baking for grown-ups
ADULTS are the target shopper for the latest release from Betty Crocker.
Three new cake mixes have been released under the new Delights brand, with...
Kellogg’s in the fast lane
KELLOGG’S has shifted into racing gear this summer by teaming up with Disney Pixar’s Cars 3.
Limited-edition honey-flavoured wholegrain Cars branded and shaped cereal has...
On its head
ORANGINA is shaking up its packaging this summer with a new upside down can design, available in 330ml formats in both original and light...
Moray now in a mini bottle
GIN distiller Moray Distillery has launched 20cl versions of its Avva Scottish Gin and Avva Navy Strength gin.
Distillery founder Jill Brown said that market...
Paper that is set to shine
NICKY is rolling out a new household paper SKU. Nicky Super Shine is a three-ply towel made with three layers of extra-large sheets.
Towels feature...
Driving up interest in kids’ water
DANONE waters is aiming to increase bottled water consumption among kids through its Volvic Kids partnership with Disney, which the firm reckons should help...
Win a holiday with Tennent’s
TENNENT’S Lager is offering customers the chance to get away for the summer as part of a new on-pack promotion.
The latest competition from Tennent’s...
Indian rum
EAST meets west with the launch of Five Rivers rum, which its makers claim is the UK’s first white rum made with Punjabi sugarcane.
Brand...
A summer push for cider
THATCHERS Cider has launched a new campaign backing its flagship brand Thatchers Gold.
The cider brand has been appearing on television in an ad...
Dinky bottles land in shops
ONE World brand wines from Italy are now available in what parent firm Halewood has described as a “single serve” SKU.
Two One World...
All in a ruffle
CONFECTIONERY brand Jameson’s range has been extended with the launch of Jameson’s Peppermint Ruffles.
A blend of peppermint and coconut fondant covered in dark chocolate,...
World flavours hot in the pot
TWO new flavours have been introduced to Unilever’s Pot Noodle range, both of which are inspired by popular dishes from across the globe.
Unilever...
Down to £2
P&G has reduced the price of its Flash Task Sprays PMP.
The homecare brand is now available in a £1.99 PMP, down from the previous...
Now in a can
BELGIAN beer brand Heverlee is rolling out in a can for the first time.
The brand, previously only available on draught, makes its off-trade debut...




































