Paper that is set to shine
NICKY is rolling out a new household paper SKU. Nicky Super Shine is a three-ply towel made with three layers of extra-large sheets.
Towels feature...
Driving up interest in kids’ water
DANONE waters is aiming to increase bottled water consumption among kids through its Volvic Kids partnership with Disney, which the firm reckons should help...
Win a holiday with Tennent’s
TENNENT’S Lager is offering customers the chance to get away for the summer as part of a new on-pack promotion.
The latest competition from Tennent’s...
Indian rum
EAST meets west with the launch of Five Rivers rum, which its makers claim is the UK’s first white rum made with Punjabi sugarcane.
Brand...
A summer push for cider
THATCHERS Cider has launched a new campaign backing its flagship brand Thatchers Gold.
The cider brand has been appearing on television in an ad...
Dinky bottles land in shops
ONE World brand wines from Italy are now available in what parent firm Halewood has described as a “single serve” SKU.
Two One World...
All in a ruffle
CONFECTIONERY brand Jameson’s range has been extended with the launch of Jameson’s Peppermint Ruffles.
A blend of peppermint and coconut fondant covered in dark chocolate,...
World flavours hot in the pot
TWO new flavours have been introduced to Unilever’s Pot Noodle range, both of which are inspired by popular dishes from across the globe.
Unilever...
Down to £2
P&G has reduced the price of its Flash Task Sprays PMP.
The homecare brand is now available in a £1.99 PMP, down from the previous...
Now in a can
BELGIAN beer brand Heverlee is rolling out in a can for the first time.
The brand, previously only available on draught, makes its off-trade debut...
It’s not just about the kids
FOR many adults, the packed lunch brings back memories of primary school, but for a significant proportion of today’s adult consumers, the packed lunch...
Veggie chips
AUNT Bessie’s is tapping into the healthier eating trend with the launch of new frozen vegetable chips.
Packs of Aunt Bessie’s Vegetable Chips contain...
It’s time to give peas a chance
Healthy snacks shake things up
PEAS appear ready to begin pushing their way into lunchboxes, as firms look to offer healthy alternatives to traditional snacks....
Fine wine fest
LONDIS has hailed its first ever wine festival as a success, with the four week promotion said to have delivered sales growth of 60%...
Low sodium reaching out
REDUCED sodium salt brand Lo Salt has been reaching out to shoppers through a multi-platform PR and marketing campaign focused on the healthy eating...
Bestway amps up own label
BESTWAY is relaunching its retail own-label range this summer, phasing out the Best-in range of over 500 products to be replaced by the ‘Best-one’...
