Time to innovate

THE main reasons shoppers like price-marked packs are that the pricing is clear and transparent, they look like a special offer, they provide better...
A bottle of Madrí Excepcional Zero stands on a table with a bowl of olives to the right and a bowl of cheese stuffed tomatoes to the left with a Madrí Excepcional branded glass behind the bottle.

Madrí Excepcional launches Zero alcohol beer

Spanish-style lager brand Madrí Excepcional has entered the low- and no-alcohol market with the launch of its new Madrí Excepcional Zero 0.0% beer.

Pops that crunch

KELLOGG’S has launched Coco Pops Granola – combining clusters of puffed rice  and wholegrain oats with wheat cereal shapes – with the aim of...
A bottle of Cîroc Strawberry Lemonade stands next to a wine glass with a cocktail inside it made using the vodka with slices of strawberry in the drink as well. These both sit on a stone wall with greenery behind them.

Cîroc introduces limited edition Strawberry Limonade vodka

Premium French vodka brand Cîroc Vodka is set to roll out a colourful new limited edition flavour to its range with Strawberry Limonade.

Savoury success

CRISPS are a snack staple in Scotland’s convenience sector and for good reason. With customers continuing to grab bags when they’re on the go or...
Natasha Hunt, English Rugby Union player and brand ambassador, sits on a yellow bench in the middle of a rugby ground with a bottle of Volvic on the bench to her right, a towel to her left and a kit bag next to her left foot.

Volvic announced as Official Water Supplier of Women’s Rugby World Cup

Bottled water brand Volvic has been named as the Official Water Supplier for the Women's Rugby World Cup 2025, complete with an on-pack promo.

All for nothing with Heineken launch

Heineken has launched its own alcohol-free beer Supported by a £2.5m marketing investment, Heineken 0.0 aims to capitalise on consumer trends towards moderate alcohol consumption. Premium...
A bottle of Torabhaig Sound of Sleet is balanced on a wooden log with the sea in the background and hills on the landscape.

Torabhaig Skye whisky unveils fourth expression

Isle of Skye single malt whisky brand Torabhaig has unveiled its fourth expression in its Legacy Series of drams with the Sound of Sleat.

Riding the wave into stores

Surf is up on shelves with a new look following a packaging revamp. The new pack features more prominent placing of fragrance cues and two...
Packs of Bulldog Anytime Daily UV Moisturiser SPF 50 and Bulldog Anytime Daily UV Moisturiser SPF 30 with the tubes of cream standing outside the outer packs on a white table with their shadows casted onto a white wall behind the products.

Bulldog Skincare launches 50 SPF UV Moisturiser

Male grooming brand Bulldog has expanded on its range of sun protection skincare products with the roll out of its new SPF 50 UV Moisturiser.

It’s not just about the kids

FOR many adults, the packed lunch brings back memories of primary school, but for a significant proportion of today’s adult consumers, the packed lunch...
Pack shots of Hovis Cheese & Herbs Sub Rolls and Hovis Buttermilk Sub Rolls.

Hovis rises to the lunch demand with new Sub Rolls

Baked goods firm Hovis has unveiled a string of new innovations for the category with a new range of Sub Rolls and three new loaf variants.

Chilling out in the house

THERE’S plenty of reasons for shoppers to treat themselves this autumn, according to Coppenrath & Wiese.
Pack shots of Stockley's Treacle Toffee.

Stockley’s embraces a nostalgic favourite with new Treacle Toffee packs

Classic confectionery brand Stockley's has embraced another nostalgic classic treat in its range with the introduction of its new Treacle Toffee packs.
Price-marked soft drinks have a faster rate of sale than non-PMP equivalents.

Soft drinks with real purchase

Firms reckon PMPs can push impulse
Pack shots of Mars Wrigley's 2025 Christmas range with Maltesers Reindeer Gingerbread Flavour, Maltesers Mini Reindeers Gingerbread Flavour, Maltesers Assorted Truffles Advent Calendar and Crispy M&M's Santa Five Packs.

Mars Wrigley introduces new Gingerbread Maltesers Reindeer for Christmas 2025

Confectionery giant Mars Wrigley has unveiled its new range of products for the Christmas 2025 season, complete with a nostalgic flavour development.
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