Extra unveils new Watermelon Raspberry Refreshers variant
Mars Wrigley has rolled out a new Watermelon Raspberry flavour for its Extra Refreshers brand, aiming to recruit more shoppers into the gum category in doing so.
Deal shoppers in to boost takings
DINNER parties may be on the up and up. But it’s also clear that many Big Nights In, perhaps especially those involving sports watching,...
Swizzels refreshes Squashies Easter sweets
British confectionery firm Swizzels has rolled out a new design for its Squashies Drumchick sweets, featuring bright packaging and novelty shapes.
Ready to celebrate the Bard
ESPECIALLY for Burns Night, Strathmore Foods has brought back its range of limited-edition McIntosh haggis ready meals.
It expects to sell a total 400,000 packs...
Keep Fingers Crossed as activation returns with more prizes
Cadbury's popular biscuit brand Cadbury Fingers has kicked off its 'Fingers Crossed' promotion once again for 2025, offering consumers some massive cash prizes.
Making a crafty move
Heineken launches new range aimed at those yet to try 'craft'
DUTCH brewing giant Heineken has launched a new beer brand aimed at drinkers who have...
Funkin Cocktails unveils Sour Apple Martini cans
Canned cocktails brand Funkin Cocktails has expanded on its nitro drinks range with a fruit-filled option in its new Sour Apple Martini serve.
Kingsmill launches trimmer bagels
THE New York breakfast staple has been on a diet.
Kingsmill Bagel Thins, which the bakery giant claims are a category first, are noticeably...
Funkin Cocktails expands into the Spritz cocktail market
Duo of fresh flavours roll out across the chillers
CANNED cocktails brand Funkin Cocktails has expanded into the Spritz market for the first time with...
Seabrook introduces new PMPs
Multipack and large pack now available in price marked
SEABROOK Crisps has added two new price marked packs to its wholesale portfolio, complete with a...
Mash Gang unveils first core range of alcohol free beer
Trio of innovation to capitalise on rising demands
ALCOHOL-FREE (AF) beer brand Mash Gang has launched a new permanent core range of its beers across...
It’s not just about the kids
FOR many adults, the packed lunch brings back memories of primary school, but for a significant proportion of today’s adult consumers, the packed lunch...
Rollover expands on its hot food to go range with five new products
Food-to-go brand Rollover is set to capitalise on the booming market across convenience with the rollout of five new products to its range.
In the mix
VARIETY is key to a big night at home according to Big Bear Confectionery.
Madrà Excepcional celebrates the Soul of Madrid in new TV campaign
Spanish-style lager brand Madrà Excepcional is back on TV screens with a new ad that aims to celebrates 'The Soul of Madrid'.
A marked expansion
SEABROOK Crisps has been beefing up its PMPs range with the roll-out of new packaging for the brand.
