Make most of versatile beer brands, says Diageo
Diageo has been highlighting the versatility of the beer category for retailers and consumers – pointing to its own Guinness range as a good example.
Bringing free from into focus
With gluten-free variants now available for everything from breakfast cereal to beer it’s time retailers switch on to the free-from opportunity with cakes.
Irn-Bru kicks off phenomenal Euros promo
Barr has kicked off a new promo across its Irn-Bru variants to mark the UEFA Euros Germany 2024 to help boost sales during the football tournament.
It’s time to get the beers in the fridge – Football tournaments guide
FOOTBALL tournaments provide some of the biggest attractions for midweek nights in and opportunites for c-stores to sell ready-chilled beers, snacks and more, often...
Bobby’s Mega Sour Spray Can shake up sweets
Bobby's new Mega Sour Spray Can is set to shake up the sweets aisle with a unique two-in-one flavour offer that capitalises on trending consumer flavours.
Conveniently cheesy
ANCHOR has rolled out its recently launched Anchor Cheddar range to convenience stores.
The 350g block packs of cheese are available in two varieties, Anchor...
Mentos opens up to sharing
Perfetti Van Melle is set to grow the opportunity for confectionery sharing as the firm rolls out new Pouch Bags sharing packs across the Mentos brand.
Major growth plans for GP
GP Batteries UK has announced a number of new appointments to help meet its ambitious growth plans.
Rubicon offers a taste of the sun
Barr Soft Drinks has revealed a new summer campaign for its Rubicon fruit juice brand, while functional firm Boost Drinks has had a brand refresh.
Rolling out a reusable barbecue
RECTELLA International has launched its first Reusable Instant barbecue under its Bar-Be-Quick brand.
Funkin celebrates 25 years with new prize promo
Funkin Cocktails is offering shoppers the chance to win big from a massive pool of prizes worth up to £25,000, including a trip to Barcelona.
Philadelphia sets out to cause a midweek stir
PHILADELPHIA’s Simply Stir range features in a new TV advert as part of a £1m campaign.
The 20-second ad follows a couple making time to...
Barr brings a Caribbean twist in new KA drinks
Barr Soft Drinks is helping to bring a Caribbean Twist to the offering this summer with the launch of its new limited edition KA Karnival Twist drinks.
Sweet dreams made of this
CADBURY owner Mondelez International has long experience of confectionery as a classic impulse category but it sees impulse opportunities in other categories too –...
Boost Drinks rolls back the pounds
Boost Drinks has reintroduced its £1 price point across its Juic'd range of energy drinks following a rise in demand for the 500ml can format in the market.
Protein by the pound
NURISHMENT, the protein-enriched milk drink from Grace Foods UK, is being launched in a limited-edition, price-marked pack.
The £1 price-mark will be available on cans...
