Point of sale materials prompt purchases says Mars Chocolate. More than a third of confectionery impulse purchases are made after shoppers see a brand’s presence in store and half of confectionery shoppers are influenced at the fixture.

Sweet addition

Encouraging impulse purchases among c-store customers is one of the most effective ways of increasing a store’s revenue and profit. Today we look at...
c-ctores, convenience store, Scotland

Sugar-free

HANCOCKS has introduced a jar of individually wrapped sugar free lollies under its Kingsway brand. The fruit lollies are packed approximately 170 to a...
Kinder bueno

Promotion designed to nail it

KINDER Bueno has launched a new promotion with Nails Inc, intended to attract female consumers aged between 25 and 34. An on-pack offer gives shoppers...
Chewits, Chewmix, Cloetta UK, easter, confectionery, chocolate, Valentine’s Day, Love Hearts Squashies,

It’s not all about chocolate

LOVE Hearts has been updated with modern messages such as ‘#selfie’ and ‘tweet me’ added to the heart-shaped sweets. Swizzles, the manufacturer of the brand,...
A new Ferrero Rocher ad and a Pancake Day ad for Nutella will appear on TV screens this month to support seasonal promotions for the brands.

Sharing on air for spring

FERRERO has launched seasonal ranges for its Ferrero and Kinder brands. Kinder Surprise is encouraging children and their parents to create stories online. Consumers will be...

Fresh perspective

Changes in the mints and gum market suggest people want new and fruity flavours NEW flavours of gum are tempting people away from buying mints...

Game on for Halls

MEDICATED confectionery brand Halls, owned by Mondelez International, has teamed up with EA Games for a new promotion this winter. By entering an on-pack...
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Sweetly shared

SUGAR confectionery sales in Britain are worth £1.34bn, and Wrigley products accounted for £19m or roughly half of the category growth achieved last...
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Kids stuff in growth spurt

Scottish Grocer speaks to Jeremy Dee, MD of Swizzels FAMOUS retro sweets firm Swizzels Matlow has an interesting past. Current MD Jeremy Dee’s grandfather teamed...
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The choc of the new

‘Innovation’ is still the watchword in confectionery THE UK confectionery market has seen a proliferation of new sweets and chocolate over the past year. And...
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‘Find a fiver’ with Tic Tac

FERRERO is currently running a major on-pack offer on its Tic Tac range that invites shoppers to ‘Find a Fiver’. Supported by a £1.7m media...
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Sour taste of success

NEW product developments in the Chewits range of sweets are often designed to leave a sour taste ... and that’s exactly how it should...
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New deal for pick’n’mix

CONFECTIONERY wholesaler Hancocks has launched a new display stand deal. Until December 31, retailers who buy the package that normally includes Hancocks’ compact 20-bin pick...
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Surprises in store this Christmas

FERRERO is expanding its Kinder gifting range this Christmas by introducing Kinder Mini Mix 79g selection pack (RRP £2.49). The array of Kinder treats...
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A season for sweets

NOVELTY and nostalgia are, in many respects, what Christmas is all about. And confectionery firms say sweets are ideally placed to deliver both. In the...
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Christmas comes to the crunch

Brands giant Mondelez International broke new ground when it brought the best of confectionery and biscuits together – blending Cadbury Dairy Milk with the...