A breath of fresh bear
MONDELEZ International has found a way to breath some life into its latest campaign for Halls – miniature mustachioed polar bears.
The brand’s new 20-second...
Say ‘chai’ to green tea mints
US brand Sencha Naturals is launching in the UK with its range of Green Tea Leaf Mints, which are designed to combat bad breath...
Dancing with joy
CADBURY Dairy Milk’s ‘Free the Joy’ campaign has taken to TV screens.
Office worker Keith, star of Dairy Milk’s 2014 ads, returns for the new...
Top of the lolly pops
CONFECTIONERY wholesaler Hancocks has bolstered its range of sugar-free sweets with the introduction of a jar of individually wrapped sugar-free lollies under its Kingsway...
The pulling power of PMPs
WHOLESALERS should cash in on the popularity of price-marked packs and on increasing sales of snack products, reckons food brands firm Mondelez International.
Susan Nash,...
Refreshers are having a ball
TANGERINE Confectionery, the owner of sugar confectionery brand Candyland, has introduced a new mini bon bon product in the form of Candyland Refreshers Fizz...
Take it to the limit
Limited editions, new flavours, pack sizes, promotions and PMPs are all part of the plan to generate excitement for the UK’s biggest chocolate brands...
Honeycomb exclusive new to c-stores
NESTLE Confectionery’s new limited-edition Toffee Crisp Honeycomb has launched exclusively in the wholesale and convenience channel.
Made available from 16 February for 12 weeks, the...
‘Unexplainable’ ad bursts onto screens
CONFECTIONERY manufacturer Wrigley has launched its latest TV advertising campaign for Starburst, suggesting it’s ‘unexplainably juicy’.
The new ‘Land of Intensity’ ad first aired...
Bangers and cash
NESTLE Confectionery’s 2015 promotional activity for its Rowntree’s Randoms brand has begun with a ‘bang’.
As part of a new campaign, lucky shoppers who find...
Crunch from the Kitchen
FUDGE Kitchen has launched Delectables, a new range of caramels and toffee.
The first three products revealed as part of the new range include Peanut...
Nailed it
FERRERO has launched a new on-pack offer in partnership with Nails Inc beauty salons.
The activity, which aims to build the brand’s target audience of...
Raising the bar
LEES of Scotland says it has already seen increased growth and distribution of both its single and multipack bars following recent design changes to...
The dark side
MADAGASCAN bean-to-bar chocolate company Madecasse has extended its range with a new 100% Cocoa variant.
The new bar is a blend of pure ancient...
Promo to chew over
CONFECTIONERY wholesaler Hancocks has introduced a money-saving deal on its Kingsway brand of pick and mix sweets, running until 31 March.
Retailers who take...
Winning new ad
TWO men and their competitive dogs are the stars of a new TV ad for Mars Bar.
The new ‘winning’ campaign from Mars Chocolate UK...
