Quality counts
As consumers try to cut back on sugar, chocolate products with premium credentials or offering a variety of flavours and textures are gaining ground.
Get a share of sharing trend
SHARING and treating occasions have people reaching for treat bags and pouches more often these days
Fresh new campaign
Smint has been back on the small screen with a new advertising campaign
Keeping it sweet
Perfetti Van Melle provides IRI data on the UK sugar confectionery market which is worth £1.3bn annually.
Rebrand signals global approach
HANCOCKS and Bonds of London owner IB Group has rebranded as World of Sweets.
Haribo ad unleashes inner child
HARIBO is back on TV with its ‘Kids’ Voices’ campaign.
Festive cheer from Ferrero
CHRISTMAS with loved ones is at the heart of Ferrero’s seasonal NPD strategy.
Data driven sweet sales
SWIZZELS and data and digital consultancy firm TWC have joined forces to develop a data-led sales strategy for the sugar confectionery maker.
Cadbury seeking a big chunk of sales
Retailers can add to the magic of Christmas by stocking larger gifting and sharing packs, says Susan Nash of Mondelez International.
Updates brings World of Sweets faster to retailers
World of Sweets has brought a tranche of updates across tech and its field team in a bid to provide a better, faster service for its retail customers.
Cox & Co flows with paper packs
Chocolate producer Cox & Co has claimed an industry first in the category with the launch of its new paper flow packaging across the range.
Caramac is back on the shelves
Classic chocolate confectionery brand Caramac has made its return to store shelves for a limited time only as Nestlé brings back the staple sweet after it was discontinued in 2023.
Premium choice – Divine’s Easter and spring range
CHOCOLATE brand Divine’s Easter and spring range includes a selection of eggs of different sizes and novelty products.
For 2013, there are two luxury...
Festive season special editions
BOXED chocolate specialist Elizabeth Shaw has extended its Christmas range with a new limited-edition, Gingerbread Crisp.
The dark chocolate product features the wintery spices of...
Tradition is still a winner
TRADITIONAL confectionery is still popular throughout Britain and although consumers do like trying new flavours, most return to old favourites, says Sunny Pahuja, managing...
PMPs hit the sweet spot
See sales soar with price-marked packs
