Mini in size, maxi on the fun appeal
NESTLÉ Cereal has announced the launch of its new Nesquik Minis cereal, offering consumers a more playful take on a cupboard staple.
The new mini format sees a much smaller size of cereal in the packet for the Nesquik brand, but still packs in all the enjoyment that shoppers are familiar with, reckons Nestlé Cereal.
This chocolate cereal is high in fibre, has wholegrain as the number one ingredient and contains vitamins and minerals that can help to support a healthy and balanced diet. Further to this, the launch is also a source of calcium and Vitamin D.
Nesquik Minis are now available for purchase from Tesco stores with an RRP of £2.75, with plans to roll out across other retailers from January 2025.
Sarah Fordy, head of marketing at Nestlé Cereal, said: “We’re delighted to introduce the launch of Nesquik Minis, an exciting new take on Nesquik Cereal.
“Nesquik Minis are a chocolatey delight packing big flavour into mini crunchy balls, that we are confident will add maximum fun to consumers’ mornings.”