Interesting aim – new tea range, Tetley Estate Collection

TETLEY aims to upgrade the cuppa with a new tea range, Tetley Estate Collection. “Part of our strategy was to develop teas that added value to the market. Tea drinkers needed something new to pique their interest,” said the company’s Simon Attfield. RRP is £2.99; cartons of 80 bags come packed in trays 2×3 deep.

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