Tag: vodka
White Claw launches first ever vodka
Hard seltzer brand White Claw has entered the spirits category for the first time with the launch of its new range of White Claw Spirits Vodka.
Spar’s fruity addition to own-brand vodka
Symbol group Spar has introduced a new raspberry variant to its own-brand vodka as it believes this has the potential to become a best-seller.
Glens premium faces west
2015 is the first Christmas for Glen’s Platinum Vodka the premium stablemate to Scottish take-home’s most valuable Scottish alcohol brand, and the UK’s second-biggest...
Pure and simple
Scotland’s off-trade vodka market still dominated by the big two
2015 is shaping up to be a good year for vodka in Scotland after a...
Rainbow revolution
THE launch of the new Absolut Colours bottle celebrates the brand’s connections to the lesbian, gay, bisexual and transgender community, according to owner Pernod...
A debut with a Bong
A new arrival from the US – where it launched in 2008 – Bong Vodka is now being made available in the UK off-trade.
Created...
Scotland’s most valuable vodka and gin brands
A year of growth
VODKA and gin form the core of the white spirits market in Scotland and both had a good year in 2014...
Looking after the white stuff
PREMIUM gins may be popping up all over the place and the poshest malt whiskies may be commanding previously unthinkable prices, but mainstream spirits...
Spirits need to chill out to sell more
SPIRITS can benefit from a summer uplift, with customers picking up fractional-sized bottles and cocktail ingredients on their way to parties and barbecues. And...
The golden shot – Diageo push new Smirnoff variant
PREMIUM vodka, flavoured with cinnamon and shot through with real gold leaf, is the latest innovation from Smirnoff, the UK’s top selling vodka brand.
Launched...
Standard support – Firm ramp up Russian promo’s
VODKA brand Russian Standard hit the screens in recent months with the latest work in its ‘Vodka as it should be’ TV advertising campaign.
The...
Express service – Vodka update
HOW do you give Britain’s biggest-selling vodka a boost? Earlier this year drinks giant Diageo ensured its massive brand Smirnoff stayed full of beans...
Take-home drinks sales still falling
DRINKERS are consuming less at home as well as on nights out according to the Wine and Spirit Trade Association’s latest market report. Off-trade...
Round 1 goes to Holyrood
Whisky group vows to fight on as Scotland’s courts back parliament’s right to pass minimum pricing
SCOTLAND’S whisky industry says it will fight on and...