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Tag: Tayto Group

Marked snack growth

PMPs continue to be key to communicating value to consumers, particularly in impulse categories such as savoury snacks.

Affordable gatherings

CRISPS and snacks are worth over £55 million annually in Scotland, according to IRI data for the year to 15 January.
Classic Golden Wonder flavours will appear on shelves as part of the celebrations

Marking 75 years filled with flavour

GOLDEN Wonder turns 75 this year and consumers can expect to hear all about it.
Golden Wonder smoked bacon and spring & onion

The round pound wins

Shoppers continue to love the round pound and Matt Smith, marketing director for Tayto Group, reckons the format will play an important role this Christmas.

Campaign is up to scratch

Tayto is hoping to bring consumers back to its Mr Porky brand through the launch of its largest ever advertising campaign
Tayto snack range

Great flavours at a low price

Tayto talks 2020 snack category trends
Tayto Group meat snack range

Scottish c-stores pigging out

Pork snacks have been flying off the shelves in symbols, according to Tayto Group

Golden Wonder’s radio sound bites

Capital campaign for crisp brand