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Tyrrells acting the goat for summer

Win a holiday with Tennent’s lager

Irish cider celebrates summer with new formats

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The thrill of the grill

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Flavours of the season

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Scandal aids brand loyalty

Juices

Exotics and home treats fuelling juice

SPAR has revamped its own-label range for summer.

Spar gets ready to picnic

Till point sweets under threat?

Till point sweets under threat?

150 and not out – Martini celebrates longevity

THE British summer is something to celebrate, whatever the weather. That’s the message from The Famous Grouse’s summer sales push, using the slogan: ‘The Famous British Summer – Enjoy It While It Lasts’.

There goes the famous summer

MALIBU’S latest launch, a premix with sparkling pineapple juice, was designed by the drink’s Facebook fans.

Malibu adds fizz – Facebook fans request

WE are set for a barbecue summer, according to Caroline Hoare of specialist manufacturer Bar-Be-Quick. “Families want to spend quality time together having low-cost, healthy meals,” she said.

Families set to enjoy cheap grills

Ginger Grouse and Jim Beam Lime Splash, two ready-to-drink mixes designed to appeal to younger consumers.

Long tall profits – Maxxium UK

Strongbow Dark Fruit, an ‘everyday’ cider to appeal to modern flavoured cider drinkers. Wim Wenders directs for Stella Artois Cidre.

Apples are not the only fruit

TO get shoppers in the mood for Wimbledon and strawberries and cream, Mr Kipling has a new summery, limited-edition cake. Strawberry Fancies are light sponges with a vanilla topping, beneath soft strawberry-flavoured icing. The new line’s pink packaging features a picnic basket on lush grass.

Mr K brings out the shades

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