Tag: Rustlers
Committed to 100% growth
Going gourmet in pursuit of 2020 target
MICROWAVABLE food-to-go burger brand Rustlers has reinforced its commitment to doubling sales in convenience by 2020 with the...
![Rustlers PMPs with Burger[1]](https://scottishgrocer.co.uk/wp-content/uploads/2017/01/Rustlers-PMPs-with-Burger1-218x150.jpg "Micro-snackers buy at convenience")
Micro-snackers buy at convenience
THE convenience channel accounts for the largest single share of the UK’s £150m micro-snacking market, according to Rustlers brand owner Kepak Convenience Foods.
And channel...
Burger track of his life
SNACK brand Rustlers is to spend £2.5m in the next year to support a new sales growth strategy.
The campaign will be led by a...
Quick and easy keeps students happy
QUICK cook times and competitive pricing are important to 18-25 year old shoppers and Kepak says that is making its Rustlers brand the UK’s...
Give us more of the hot stuff please
ONE in four UK adults will have bought food to go from convenience stores in the last seven days, but they still want more...
Three no longer the magic number
CHANGING lifestyles have seen three meals a day replaced by snacks and smaller meals according to Kepak Convenience Foods.
And channel director Angela Daulby says...
Feed the young
MORE than one in three microwave snack consumers are students or young adults reckons leading quick meal supplier Kepak Convenience Foods, owner of the...
Micro monkey aims to create a TV buzz
RUSTLERS is spending £1m to put a monkey on TV.
The hunger monkey features in the four-week advertising campaign which will run from late November...
Taste test goes on tour
Microwave snack brand Rustlers is taking its latest product on the road.
To support the launch of its panini range, the sampling campaign will visit...
Meat for the snack age
ADULT snackers are targets for the latest product in the Mattessons range.
Stripsticks are chicken skewers made with 100% chicken breast.
The single 50g bag...
A look for lads and ladies
CAN a makeover help you win more admirers? Kepak Convenience Foods, the owner of the Rustlers brand, thinks so.
The micro-snacking range has been...
PMPs will keep sales hot, says KCF
RESPONDING to what it sees as rising demand for PMPs, Kepak Foods recently launched Rustlers Super 6, a range of its six most popular...
Quick is crucial
YOUNG lads are no longer the main target market for Rustlers micro-snacks, which has grown its consumer base to attract almost as many young...
Hotting up
HOT snacking products firm Kepak Convenience Foods has launched two new Rustlers products with a distinctly spicy touch.
The Hot & Kicking range includes the...
Hot snacks target impulse growth
FOR Kepak Convenience Foods, the firm behind the Rustlers brand of ready-to-microwave hot snacks, chilled convenience snacks is a product category whose time has...
Market still sensitive
RETAILERS know that price-sensitive shoppers are looking for value for money and are reassured when they see market-leading brands in price-marked packs, argues John...
