Tag: Pladis
Small households smaller baskets
SMALLER households and increased urban living combined with the ongoing pressure on household budgets have led to an increase in smaller basket shops, says...
Value on display
BISCUITS and cakes manufacturer Pladis has rolled out the next phase of its Convenience & Impulse (C&I) strategy, including two new channel-exclusive launches and...
Flapjacks get variety pack
Biscuit giant Pladis has announced the launch of a new variety bag pack for McVitie’s Hobnobs Flapjacks.
Combining a selection of three variants – Oaty,...
Convenience strategy
Two channel-exclusive launches as biscuits giant ramps up its c-store programmes
BISCUIT and cake giant Pladis is ramping up activity in its convenience and impulse...