Tag: Pladis

Value on display

BISCUITS and cakes manufacturer Pladis has rolled out the next phase of its Convenience & Impulse (C&I) strategy, including two new channel-exclusive launches and...

Flapjacks get variety pack

Biscuit giant Pladis has announced the launch of a new variety bag pack for McVitie’s Hobnobs Flapjacks. Combining a selection of three variants – Oaty,...

Convenience strategy

Two channel-exclusive launches as biscuits giant ramps up its c-store programmes BISCUIT and cake giant Pladis  is ramping up activity in its convenience and impulse...