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Tuesday, May 17, 2022
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Tag: Mentos

Office return drives gum growth

THE return of office working has had a positive impact on gum sales, according to Perfetti Van Melle, following a decline in performance under Covid restrictions.

Something to chew on

Mentos has branched out with the launch of a new chewing gum range.
Mentos Chewy and Fresh range

Stay fresh on the go

A NEW Mentos format will roll out this month as brand owner Perfetti van Melle (PVM) looks to attract on-the-go shoppers.

Better for you, better for sales

Perfetti Van Melle says it is crucial to offer a range of reduced sugar options .

Choice is the key to success

PVM expects to see sugar free shine in the year ahead

Friendly Mentos

Mentos has brought back its range of limited edition ‘Say Hello’ sweets in a bid to get shoppers talking about the brand, and to each other .
Man with gum at work

Banking on bottles

Bottle formats seeing increasing success for gum, say producers

Say hello with Mentos

TODAY marks World Hello Day (21 November) and Mentos has chosen to celebrate the occasion with the launch of a new campaign to promote...

The sweet impulse

Confectionery is one of the most important PMP categories for retailers,  says Perfetti Van Melle, with 68% of stores already stocking PMP sweets. Trade marketing...

Kids show the way

CANDY brand Mentos is turning children into life coaches in its latest advertising campaign. In the TV ad children help adults to make new connections...

Adapt to demand

New products planned to add excitement to sugar confectionery in 2016 as manufacturers react to consumer trends. SHOPPING habits are changing and retailers are having...

Success is in the bag

SWEET loving Britons spend £763m a year on candies according to figures from Perfetti Van Melle and it says children’s confectionery contributes £602m, making...
MENTOS has repackaged its Pure Fresh chewing gum in a resealable pack.

Fresh pack – Resealable Mentos packs

MENTOS has repackaged its Pure Fresh chewing gum in a resealable pack. Research showed parent company Perfetti Van Melle that customers disliked stick packs and...