Tag: KP Snacks
Hitting the mark in convenience
More than half of shoppers want to see PMPs when they’re hunting for a snack
Forum informs KP Snacks’ PMP choices
Retailer input has been informing the PMP strategy at KP Snacks. The firm has been inviting feedback from retailer members of its SnackPartners Ambassadors Forum.
Big spend
KP Snacks has invested £1m in a marketing campaign for Hula Hoops Flavarings .
Busy lifestyles support snacks
Brands ready to make the most of on-the-go demand
Small portions mean big sales
With some schools inspecting kids lunchboxes to check for unhealthy contents, parents will be keen to ensure they're offering their children a balanced diet.
Keeping track of the trends
KP Snacks eyes the big night in opportunity .
Sales growth is in the bag
The bagged snacks category is growing ahead of cakes, biscuits and confectionery, according to KP Snacks
Tortilla chips on the telly
KP puts weight behind McCoy’s NPD
KP gets more PMP
KP Snacks has added new flavours to its popular PMP range, as demand for price-marked formats continues to grow
Television debut for Flavarings
KP Snacks has announced plans to invest £2m in marketing spend for its Hula Hoops Flavarings range .
KP Snacks push PMP packs
KP Snacks has been hitting the mark with its PMP portfolio, highlighting figures which show 57% of shoppers want to see the format in the crisp category
No place for complacency
McCoy’s biggest ever NPD comes during a period of major change for the brand
The price is right with PMP
Consumers welcome value for money
Just the bear neccesities
Snack brand Pom Bear has returned to TV screens with a new advert that emphasises its free-from credentials .
Toffee-kissed for Butterkist
KP Snacks has launched a new Grab Bag version of its Butterkist Toffee to appeal to consumers looking for popcorn in a single serve format
Summing up home choice
Figures reveal potential of snacks
