Tag: Kopparberg
Classic flavour in a new format
Kopparberg has continued its expansion into the spirits category with the launch of a new flavoured gin
Spirits move bears fruit for Kopparberg
Neil Robinson offers his views on how the Swedish cider brand has fared since expanding into spirits
Some Swedish spice
SWEDISH cider brand Kopparberg has embraced the dark side with its latest launch
Cherry springs into off trade
Supermarket debuts new fruit cider flavour as Kopparberg extends range
Scotland the real UK cider country
Value sales are in better shape north of the border
When the sun is out sales go up
DRINKS firms are no strangers to bigging up the opportunity warmer weather provides, but does the sunshine really light up sales figures or is...
Fruit still rising
CIDER may have begun to struggle after an impressive boom but fruit cider brand Kopparberg argues the key young adult products within cider category...
Fruit choice expanded
SWEDISH cider brand Kopparberg has put its name on a fruit lager for the first time.
Already with two craft beers in its portfolio, it...
Year of haves and have nots
Dominated by trends like low-sugar, low-alcohol and gluten-free, 2015 was a year when what products didn’t contain became almost as important as what they...
Fruit still the flavour of NPD
SCiders take eight of top 10 drinks launches in 2015
What are you likely to be devoting more of your beer, wines and spirits shelf...
Summer taste makers
New flavours and packs for fruit ciders have arrived in time for a Scottish heatwave
Today’s cider drinkers seek new, exciting variants with exotic flavour...
Fruit forward
LONGER days increase demand for longer drinks according to C&C Brands and, it says, demand for more exotic tastes is also at a peak...
Game changer?
Late last year the amount of alcohol allowed by law in the bloodstream of drivers in Scotland was cut. It’s said to have hit...
Fruit flavours of the season
KOPPARBERG says that while cider is becoming less of a seasonal drinks category ciders still sell better in good weather.
The firm says the brand...
Thirst for flavour
THE lighter, sweeter flavours of fruit cider, said to be especially popular with young adults, have helped to spur growth in the overall cider...
Scotland’s most valuable off-trade cider brands
Does fruit hold the key?
OUR current millennium is in its 15th year. In that period one of the most fascinating drinks categories has been...
