Amateur chance to live the dream
BUDWEISER has launched the hunt for the greatest amateur goals in Britain.
The Dream Goal competition challenges amateur footballers to submit videos of their...
Lind & Lime attains B-Corp certification
Edinburgh-based gin firm Lind & Lime has achieved B Corp certification marking it as only one of four Scottish gin distillers to achieve this title.
Soak up the end of summer sales with Innis & Gunn
Innis & Gunn aims to capitalise on the last of the sun for 2023 by driving up smaller formats, ideal for those elusive sunny days.
Express service – Vodka update
HOW do you give Britain’s biggest-selling vodka a boost? Earlier this year drinks giant Diageo ensured its massive brand Smirnoff stayed full of beans...
Edinburgh Gin with Izzard on the Fringe
Edinburgh Gin has launched the latest limited edition gin in its Edinburgh Gin Presents initiative with comedian Suzy Eddie Izzard.
Ready to soar?
IF there’s one drinks category that could be thought of as appealing specially to young adults it’s probably ready-to-drink (RTD) products.
But we can see...
Estrella Galicia builds major Spanish branding investment
Spanish beer brand Estrella Galicia has kicked off a massive marketing investment with its new 'Spanish not Span-ish' campaign.
Have your cake and drink it
SCOTTISH drinks producer Buck & Birch has launched a new spirit offering consumers something sweet this winter.
Rum & Cake comprises dark rum infused with...
Pineapple direction
DEMAND for fruit-flavoured spirits prompted the creation and launch of Malibu Pineapple, according to Pernod Ricard UK.
The new variety, originally launched in the USA...
A rebellious trio join the Loch Lomond whisky line up
The Loch Lomond Group has expanded on its wide range of whiskies with a brand new brand made up of three new expressions.
Captain set to deliver online
CAPTAIN Morgan has teamed up with Buzzfeed to promote its white rum.
The campaign will also run on television and on other digital platforms.
Head of...
Fruits for summer
SUMMER has truly arrived when berries come into season, so it’s no surprise that sweeter flavours also perform in the off trade
Beam Suntory on a Global rebrand
Beam Suntory has announced it has officially rebranded to Suntory Global Spirits, in a bid to highlight its position in the worldwide spirits market.
An RTD range without ABV
Non-alcoholic spirit brand Strykk has launched a new range of alcohol-free RTD cans. Available through Funkin cocktails, the range consists of Not G*n & Tonic, and Not R*m & cola. Both available in 12 pack cases.
The touch and feel of Sweden’s summer
THE pleasures of the Swedish life are back on the agenda for Nordic flavoured-cider brand Rekorderlig in its 2014 summer marketing activity.
Linsey Adams,...
A premium boom
GREENE King is predicting an exciting year for sport with RBS Six Nations rugby this month, the Rugby World Cup in the autumn and...
