Mischievous new Swizzels chews
THE Minions are back and this time they’re giving consumers something to chew on, through a brand partnership with Swizzels.
Pushing on with plant based
YOPLAIT has been focusing on plant-based innovation, as the brand expands it dairy-free offer in response to growing demand.
The dark side of the Malteser
MARS has embraced the dark side, with the first evolution of its classic Maltesers treat for almost a decade.
Shaking it up in the chiller
IF variety is the spice of life, a varied selection is the secret to strong energy drinks sales.
Healthier choices for children’s treats
HEALTH continues to be a key factor when parents make purchasing decisions for their children.
Summer ballot could bear fruit
MARS Wrigley is offering consumers the chance to score a year’s supply of their favourite fruity Extra flavour.
Fruit loose for summer
SWEDISH energy drink brand Nocco has launched a new limited-edition summer flavour for the fourth year running.
Spice blend comes to UK
AMERICAN seasoning brand Old Bay has hit shelves in the UK.
A chilling message
COORS is playing it cool this summer, through the launch of new limited-edition packaging.
Minions on packs
MINIONS aren’t disappearing from Yazoo Kids packs any time soon as Friesland Campina has extended its partnership with the Universal franchise as it revamps its packaging.
Additions to the bakery
BAKED by Rich’s has teamed up with Nestle Professional to launch three cookie flavours in the convenience channel.
Robins of Edinburgh
EDINBURGH mother of three Karen Robinson has founded her own oat milk brand, Three Robins.
A facelift for Vimto
VIMTO’S squash range is all set for summer, thanks to a packaging refresh and a new campaign.
Plant-based power
MARS Food UK has spiced up its Ben’s Original portfolio with the launch of a new vegan-friendly range and two limited edition SKUs.
Wine is ageing fine
TREASURY Wine Estates has been celebrating wine brand Blossom Hill’s 30th birthday in style with a major consumer campaign.
Ambitious plans for Bebeto brand
GROWTH is top of the agenda at Kervan Gida Group as the Turkish confectionery maker celebrates a major grocery listing.
