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PureCraft bakery brand lands

PREMIUM bakery brand PureCraft has landed on UK shores, offering retailers an initial range of seven products with further launches scheduled for 2021. Tapping into...
Shreddies Paralympic partnership pack

Support for Team GB

Cereals giant Nestlé has launched a Paralympics tie-in on-pack promotion.
Kestrel Beer Flying Kestrel advert

Flying high for speed record

Lager brand Kestrel is going beyond the ad breaks to expand its presence on TV.
Cadbury dairy milk new limited edition

Letting the public decide

Cadbury has unveiled the three finalists in its Dairy Milk inventor competition.
Kleenex Mind partnership packs

A moment alone

Consumers are being urged to take a moment for themselves in a partnership between Kleenex and mental health charity Mind.
Gold Leaf 5x30g Carnival Edition papers

Carnival themed launch

Imperial Tobacco has released new limited edition Gold Leaf Carnival Edition Papers.
Weetabix chocolate melts

Breakfast television

Weetabix Melts are hitting television screens for the first time as part of a £2.5m campaign to raise awareness of the brand.
Tyrrells Sea Salt and Cider Vinegar Crisps

Crisps priced to sell

Three popular Tyrells crisps flavours have been put into £1 price-marked packs.
Mr Lee's Congee

Instant solution

Known for its noodles, Mr Lee’s Pure Foods has launched a range of instant congee.
19 Crimes Hard Seltzer

Hard move for 19 Crimes

Wine brand 19 Crimes has made its first move into the hard seltzer market.
Signature Red pack

Compact pack smaller price

CIGAR brand Signature Red Filter has been put into a new packet and priced at £5.79.

Puppie lands from America

THE Slush Puppie is on its way back to the UK after Vimto struck a deal with the brand’s US owner.

Power in a powder

MARS Chocolate Drinks & Treats has added Chocolate M&M’s Hi Protein whey powder to its protein range.
Yazoo range

Sweet success for flavoured milk brand

Dan Chesbrough of Friesland Campina talks dairy drinks in convenience

A nation in love with snacking

More than their counterparts south of the border, Scottish consumers love crisps – and they love buying them from c-stores

Shaking up treat choices

Self-serve milkshake brand F’real has added a salted caramel flavour to its range