Christmas cake class with Stork
Unilever UK has launched a £1.6m Christmas marketing campaign to support its latest innovation, Stork with Butter.
The campaign includes a new TV advert that...
Spar’s new wine shines
Spar is the latest player in the wine category to tap into the soaring popularity of rosé, launching its own Méditerranée Rosé last month
Twin track market
THE cigar category currently valued by Symphony IRI at £234.5m still presents an important sales opportunity for retailers who stock tobacco products.
That’s the view...
It’s indulgence without the gluten
GLUTEN-free brand Mrs Crimbles has broadened it’s free-from baking
Oldies ahead but crazies doing well
AFTER analysing sales predictions and reviewing trends from previous summers, sweets firm Bonds Confectionery has predicted that a mix of old favourites and what...
Adding drinks
DAIRY company Arla’s Icelandic-style yogurt Skyr saw its range extended in the spring when the firm launched Skyr Drinking Yogurts.
The drinks are available in...
Packed lunch fightback begins
HOVIS is fighting back against the decline in packed lunches (measured by Kantar as down by 80m lunchboxes last year). As the economy picks...
Royal return for Shahzada rice
World food wholesaler Map Trading has announced the relaunch of its Shahzada rice brand.
Shahzada, meaning Prince, is being updated and positioned as a value...
Tomintoul builds Cask Finish range with European wine
Cairngorms produced single malt whisky Tomintoul has built up its non-age statement series with the launch of three new wine cask finishes.
What the Dr ordered
A new taste and new activities have been launched for Coca-Cola Europacific Partners (CCEP) product Dr Pepper Zero.
Early to rise
A round of hot, buttered toast, perhaps with a dollop of thick-shredded marmalade, may be many people’s favourite way to start the morning. But...
Del Monte says yes to mixing it up
COCKTAIL lovers and adult soft-drink enthusiasts are the target market for Del Monte’s relaunched Occasions range. The packaging has a new look and there...
How snappy are your shelves?
WERE you wondering why some budding David Baileys were whipping out their smartphones and picturing your biscuits fixture?
Well it could be down to a...
Springing into the new year
Radnor Hills has put some sparkle in a can with its latest product launch.
Mars adds more hot chocolate
MARS Chocolate Drinks and Treats is extending its range of treat-size hot chocolate drinks in pouches with the launch of two new products –...
RTD range grasping the nettle
FOLLOWING the launch of Hooper’s Strawberry & Elderflower, Global Brands is adding a second British berry flavour to the Hooper’s range of traditional British...