Madrà Excepcional unveils new Limón beer
Spanish-style lager brand Madrà Excepcional has unveiled its new Limón variant, blending the lager together with natural lemon flavourings.
Coffee brand ready to roar
LYONS will have a new look from next month, along with new additions to the coffee brand’s range.
Made for Drink unveils Pork Scratching Crisps
Bar snacks-style brand Made for Drink has unveiled a new collaboration with pork scratchings brand Mr Trotter's for its new Pork Scratching Crisps.
Passion for fruit
Kopparberg is embracing the taste of the summer and expanding its portfolio with the launch of a new variant, Passionfruit and Orange Cider
Sustainable vegetables
Frozen brand Birds Eye has bolstered its environmental credentials by introducing new recyclable packaging across its Natural Vegetable products
Beer gets a boost
JAPANESE beer brand Asahi Super Dry is the subject of a new digital campaign launching in May
Cauliflower power
Ayrshire snack brand Nudie Snacks has launched a new range made from wonky veg
Cadbury help make it yours
Mondelez has rolled out a new promotion across Cadbury Hot Chocolate.
New man in place at Imperial
Oliver Kutz has been appointed as general manager for Imperial Tobacco in UK & Ireland.
Do a deal to attract shoppers
MEAL deals are a way to attract consumers to the on-the-go breakfast market and placing breakfast bars near to coffee machines will help promote...
Biscuits for a busy life
UNITED Biscuits has relaunched its McVitie’s Breakfast range and added two new varieties.
The new biscuit varieties, Oaty Breaks and Fruit & Oat Bakes,...
Know your oats in the morning
Nearly seven in ten households buy porridge at some stage of the year, according to Quaker Oats brand owner PepsiCo.
Adding that 62% of cereal...
Sipping on sunsets
REFRESCO’s latest campaign for Old Jamaica invites consumers to celebrate the ‘Golden Hour’.
Additions to the bakery
BAKED by Rich’s has teamed up with Nestle Professional to launch three cookie flavours in the convenience channel.
Better health in smaller bag
JERKY producer Meatsnacks Group has launched a new recipe for its Men’s Health Fuel Beef Jerky.
The new product, endorsed by Men’s Health magazine, is...
Crackers are getting skinny
New cracker thins have lighter texture








































