Making your deal obvious
BRITISH shoppers buy more groceries on promotion than anywhere else in the world, according to the latest market research from Kantar Worldpanel.
It says that...
Butterkist pops on the small screen
Popcorn brand Butterkist is set to sponsor the film programming on Channel 4, including during the key Halloween and Christmas seasonal periods.
A thirst for a special offer
Price-marked packs have become the new norm in many product categories in convenience outlets. That’s unlikely to change anytime soon. But there are some...
Pop goes Easter
NEW this year from Divine Chocolate is a fairtrade popcorn egg.
Created in partnership with popcorn brand Joe & Seph’s, the milk chocolate egg has...
Baxters back, alright
The ‘We Make Super’ campaign includes a 30 second TV ad showing the skill used in creating Baxters soup, and is expected to reach over 34m consumers
Scottish RTD lands in stores
The premium brand has been rolled out to more than 70 stores over the last month
A lighter way share snacks
Tayto launches lighter Golden Wonder .
Glen Moray beckons temptation with Forbidden Fruit launch
Speyside whisky brand Glen Moray has unveiled its latest temptation to the off-trade with the launch of its Calvados Cask-aged Forbidden Fruits dram.
Choice in the baking
HEALTHIER snacking is a priority for shoppers in 2016, says United Biscuits, and as a result it expects baked products to command an increasingly...
SBF GB&I enters the alcohol RTD market
Suntory Beverage & Food has entered the alcohol RTD market for the first time with the announcement it is bringing its -196 brand to the UK.
More on the menu for gourmet cats
NESTLE Purina has added two new multipacks to its Gourmet Mon Petit range.
Available now, the fish multipack contains cod, sardine and salmon pouches, and...
Bakers love the spread
THE home-baking revolution has been a boon for sweet spread sales, according to English jam manufacturer Duerr’s boss, Richard Duerr. Late last year he...
Symbol heats up on summer TV
Eighteen months after its launch, Costcutter’s own brand, Independent, is being promoted on TV this summer.
The 10-second and 30-second adverts are appearing on ITV and...
Long live the shakes
Mr Sherick’s Shakes – claimed to be the first UK milkshake brand aimed at adults – has extended the shelf life of its dessert-inspired...
Salmon is leaping off the shelves at Aldi
Salmon is leaping off the shelves at Aldi every 20 seconds
On the telly with Kelly
Nestle has announced a new advertising partnership with ‘Lorraine’, the ITV weekday show that reaches 1.6m viewers every day
