Walker’s Wee Shorties range becomes bigger with new launch

Walker’s Wee Shorties range becomes bigger

Walker’s Wee Shorties range becomes bigger with new launch
Pack shots of YOP Strawberry Flavour Drinking Yogurt bottles.

YOP accelerates growth through major rebrand

Drinking yoghurt brand YOP has unveiled its complete rebrand as parent firm Yoplait looks to build the brand up with its core audience groups.
Fish chargrills

A fresh start for frozen fish

Birds Eye has got rid of the Inspirations brand for its premium frozen fish range- bringing it under the Captain Birds Eye portfolio instead
Brothers Drinks Co

Babycham is back

Brothers Drinks has acquired Babycham from Accolade Wines, with plans to relaunch the brand this year.
nature valley Almond

Nuts for nature

NATURAL Valley has extended its bar range with the launch of new Nut Butter varieties.

Ginsters on the ball

SAVOURY pastry brand Ginsters  has become the  English Football League’s official pasty, slice and sausage roll. The partnership’s being marked by Ginsters’ biggest on-pack promotion –...

All for nothing with Heineken launch

Heineken has launched its own alcohol-free beer Supported by a £2.5m marketing investment, Heineken 0.0 aims to capitalise on consumer trends towards moderate alcohol consumption. Premium...

McVitie’s kicks off Great Biscuit Break

Global snacking firm Pladis has kicked off a new promotion for the McVitie's biscuit range with prizes up for grabs for both retailers and consumers.

Learn the #cansong with Heinz Beanz

KRAFT Heinz is aiming to remind the nation of its love for Heinz Beanz with a £4m campaign celebrating moments when Heinz Beanz make...

One stop advice shop

ZERO Waste Scotland is working with the Scottish Government to help the Energy Saving Trust provide advice to Scottish organisations on reducing energy, water...
Unilever is trialling paper packaging for its Pot Noodle Chicken & Mushroom offering.

Pot Noodle on sustainability mission

Unilever is trialling paper packaging for the most popular flavour of its Pot Noodle brand in a bid to cut its use of plastics and so be more eco-friendly.
Cadbury

Fabulous film promotion

PREMIER Foods is using a big British summer movie to promote its Cadbury Amaze Bites over the coming months. The tie-in with Absolutely Fabulous: The...
love tonic & lemon

Love lifts the spirit

WELL known Scottish publican, Don Lawson, has moved to fill a gap in the tonic market.
Yeo Valley’s Kefir

Kefir is here in a bottle pack

YEO Valley has expanded its Kefir range with the launch of a new drinkable pack format.
Pack shots of Unconform functional sachets against a multicoloured background.

Unconform expands functional drinks range with new Smart Stick sachets

Functional health drinks brand Unconform has expanded on its range with the introduction of new Smart Sticks sachets.
Strykk range

New look for Dry January

Alcohol-free spirit brand Strykk has launched new packaging in time for ‘Dry January’.