New flavour for the cause

Sugar-free mint brand Smint has introduced a £1 price-marked pack to its range. Product manager Shankar Iyer said: “PMPs give shoppers a renewed sense of...
Smirnoff berry

Time is ripe for berry flavours

Diageo has added a burst of fruit to its vodka portfolio, expanding the Smirnoff range in the process.
Tobermory 12 Year Old

Tobermory is back

TOBERMORY Distillery is has been revived with the release of a new 12 year old single malt expression.

Delivering every day – essential bread & milk

Welcome to SG’s annual quickfire guide to stats, trends, opinions and advice on the key categories that help c-stores succeed BREAD and milk may be...

Soup for springtime

SALMON and new potatoes, a traditional menu for a spring wedding, forms the basis for New Covent Garden Soup Co’s one-off flavour for May....

World of Sweets’ icey innovation

World of Sweets gears up the frozen treat occasion ahead of the spring and summer with the latest addition to its range of freezable products.
Pack shots of Capri-Sun Squash variants including Orange, Monster Alarm and Jungle Juice with fruit surrounding each bottle to reflect the fruit found inside the juices.

Capri-Sun Squash drinks relaunch in the UK

Kids' soft drinks brand Capri-Sun has relaunched its range of Squash drinks in the UK, complete with an updated recipe and two new flavour variants.

Reeling in the lozenge sales

Following a rollercoaster two years for the winter remedies category, sales are bouncing back.

Relentless ramps up the promo

CCE’S energy drink, Relentless, is targeting its 18-29-year-old core customers with a promotion based around its three musical brand ambassadors: Zane Low, Professor...

SG workSHOP: Project 1, Milk

McLeish, Market Place Inverurie SG workSHOP projects are designed to run over several months and category management projects begin with a meeting with the ...
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Pinballs’ wizard promo

FRUIT chew brand, Maoam, is gearing up for the summer of football with a World Cup-themed limited edition bag of Pinballs. The pineapple and lime...
Fox’s Pop Bottle Favourites

Retro flavours bagged up

FIZZY drinks deliveries are recalled in Big Bear Confectionery’s latest addition to its Fox’s Glacier range. Launching Fox’s Pop Bottle Favourites, head of trade marketing...
milk drinks, IRI, Yazoo,

Grown-up impulse choice

THE team behind flavoured  milk brand Yazoo reckons there’s a lot about the products that many retailers might not be aware of. Quoting 2014 IRI...
thai chilli crisps

Snacking with some Thai flavour

INTERNATIONAL inspiration is at the heart of the latest NPD roll out from Kettle Chips.

A lively new morning cuppa

HERBAL tea company Heath and Heather has launched a new range of organic super teas, including one specifically designed to give a boost of...

Thinning out for the calorie-conscious

CLAIMING great success for its Sandwich Thins, a line aimed at calorie-conscious consumers, Warburtons has gone on to launch Thins Bagels. Innovation director Darren Little...