Visual from the St Pierre ATL campaign featuring a man holding sesame seed brioche burger buns with a pack of St Pierre Sesame Seed Burger Buns in the bottom left with the phrase "For France's sake, not the plastic cheese'

St Pierre loafs it onto the small screen in campaign

Premium bakery brand St Pierre is set to make its television debut as the brand unveils the new key visuals for its above-the-line marketing campaign.

Focusing on the farm

Pepsico has given its apple juice Copella a packaging redesign
Pack shots of Feedwell Dog food range including the Supreme and Mini packs.

Value is crucial for pet owners, says Feedwell

Feedwell reckons that more pet owners are becoming savvy to cost savings and that retailers should cater further to this with larger pack formats.

Beast of a promotion on Golden Wonder packs

The Tayto Group's new promotion across Golden Wonder Transform-A-Snack offers consumers the chance to Transform their holiday destination this year.
ocean-explorer-birds-eye-promotion

Sustainability focus for frozen fish

Birds Eye has launched a new on-pack promotion to highlight its sustainable sourcing credentials
4 Packets of Kurkure Snacks

Kurkure asian-inspired snacks boost sales

Asian-inspired snacks Kurkure see a boost in sales during special occasions, data shows.

Bagged up and priced up

New Chups lines add £1.7m to sugar confectionery CONFECTIONERY brand Chupa Chups has put its Airheads Fruit into a £1 PMP. The sharing bag contains sweets...
Pack shots of Cheez-It Double Cheese and Cheese & Chilli.

Cheez-It set to make its UK debut this summer

American snack brand Cheez-It is set to make its UK debut as Kellanova, the snacks firm behind the brand, has brought it over to UK markets.
Kipling

Sweet to the end

BRITS spent £1.3bn on sweet treats to slip into a lunchbox last year. According to Premier Foods, which has the Mr Kipling brand among...
New-cloths-&-scourers-group-shot-Marigold

A clean new look for Marigold

CLEANING is high on the agenda for everyone at the moment, with scrubbing surfaces a key weapon in the fight against COVID-19

Smoky twist to traditional flavour

HISTORY, tradition and innovation are said to have worked  together to  make John Ross Jr of Aberdeen’s latest product, Tea Smoked Salmon, an award...
Jameson's Peppermint Ruffles

All in a ruffle

CONFECTIONERY brand Jameson’s range has been extended with the launch of Jameson’s Peppermint Ruffles. A blend of peppermint and coconut fondant covered in dark chocolate,...

Bread, but not as we know it

CONSUMERS watching their carbohydrate intake may be tempted to turn to Hovis as the bread brand has rolled out a new low-carb range. The new...
A can of Vault City Black Grape Buckie V.2 stands next to a glass filled with the sour beer in front of the ruins of a church building.

Buckie-inspired beer returns from the Vault

Sour beer brewer Vault City has a boozy match-up for Scottish consumers across the country with the return of its Buckfast tonic wine inspired sour beer.
Mars Petcare

Bigger than brekkie

Pet food and pet care products can play an important role in a typical c-store’s product range, adding more revenue in convenience outlets than...
Malteser and Galaxy drink pods

Bringing the coffee shop home

MARS Chocolate Drinks and Treats has expanded its hot chocolate range with the launch of Galaxy Hot Chocolate and Maltesers Hot Chocolate Pods