St Pierre loafs it onto the small screen in campaign
Premium bakery brand St Pierre is set to make its television debut as the brand unveils the new key visuals for its above-the-line marketing campaign.
Focusing on the farm
Pepsico has given its apple juice Copella a packaging redesign
Value is crucial for pet owners, says Feedwell
Feedwell reckons that more pet owners are becoming savvy to cost savings and that retailers should cater further to this with larger pack formats.
Beast of a promotion on Golden Wonder packs
The Tayto Group's new promotion across Golden Wonder Transform-A-Snack offers consumers the chance to Transform their holiday destination this year.
Sustainability focus for frozen fish
Birds Eye has launched a new on-pack promotion to highlight its sustainable sourcing credentials
Kurkure asian-inspired snacks boost sales
Asian-inspired snacks Kurkure see a boost in sales during special occasions, data shows.
Bagged up and priced up
New Chups lines add £1.7m to sugar confectionery
CONFECTIONERY brand Chupa Chups has put its Airheads Fruit into a £1 PMP.
The sharing bag contains sweets...
Cheez-It set to make its UK debut this summer
American snack brand Cheez-It is set to make its UK debut as Kellanova, the snacks firm behind the brand, has brought it over to UK markets.
Sweet to the end
BRITS spent £1.3bn on sweet treats to slip into a lunchbox last year. According to Premier Foods, which has the Mr Kipling brand among...
A clean new look for Marigold
CLEANING is high on the agenda for everyone at the moment, with scrubbing surfaces a key weapon in the fight against COVID-19
Smoky twist to traditional flavour
HISTORY, tradition and innovation are said to have worked together to make John Ross Jr of Aberdeen’s latest product, Tea Smoked Salmon, an award...
All in a ruffle
CONFECTIONERY brand Jameson’s range has been extended with the launch of Jameson’s Peppermint Ruffles.
A blend of peppermint and coconut fondant covered in dark chocolate,...
Bread, but not as we know it
CONSUMERS watching their carbohydrate intake may be tempted to turn to Hovis as the bread brand has rolled out a new low-carb range.
The new...
Buckie-inspired beer returns from the Vault
Sour beer brewer Vault City has a boozy match-up for Scottish consumers across the country with the return of its Buckfast tonic wine inspired sour beer.
Bigger than brekkie
Pet food and pet care products can play an important role in a typical c-store’s product range, adding more revenue in convenience outlets than...
Bringing the coffee shop home
MARS Chocolate Drinks and Treats has expanded its hot chocolate range with the launch of Galaxy Hot Chocolate and Maltesers Hot Chocolate Pods




































