KBE Drinks brings excitement to spirits
KBE Drinks expands into the spirits category for the first time with the launch of four new spirits to the UK market that aims to bring new tastes to consumers.
Cadbury launches ‘Made to Share’ limited edition bars
Cadbury has unveiled a new limited edition pack design for its Dairy Milk tablet bars with the aim to encourage more sharing moments amongst consumers.
Everyone is after porridge
PORRIDGE is experiencing a great revival in popularity, according to producers, as healthy eating trends open the category up to a broader consumer base.
Dairy Milk of human kindness
MONDELEZ has launched a new £12m campaign for Cadbury, celebrating acts of kindess in a way that highlights its most famous chocolate, Dairy Milk.
Biggest gin yet
The gin category has been rapidly growing over the last few years and now the bottles are getting bigger too .
Cù Bòcan marks 20 years at Tomatin with new whisky
Cù Bòcan has marked 20 years of peated whisky production at Tomatin with its new launch Creation #7, which makes use of unique maturations.
Legendary venue on the bottle
Manchester Gin has launched a new limited-edition label which pays homage to one of the city’s cultural institutions
Convenience in the kitchen
COOKING habits have shifted in the UK, with many consumers picking up new culinary skills during Covid lockdowns.
Pick the right sites to double sales
YAZOO reckons that thanks in part to more than 60 new products being launched last year, more shoppers are picking up milk drinks than...
Gnaw Chocolate takes inspiration from classic puds in Christmas range
Premium chocolate bar brand Gnaw Chocolate has unveiled two new variants inspired by classic desserts as part of its Christmas range.
Cider fresh from France
FRENCH cider brand Galipette Cidre has expanded its presence in the UK, with a new Waitrose listing.
Pizza the action at filling station
Forecourt food to go takes a leap forward at Prestwick Londis site .
£2m push for Tic Tac
THE generation known as “millennials” is the target of a £2m ad campaign for the latest variety of Tic Tac, Apple Burst.
Millennials are aged...
Promoting fuel for snackers
Life is ‘wonderfuel’ according to Fulfil Nutrition and it is going big with that message in a new advertising campaign
A Fairtrade brew to do good from Brewgooder
Brewgooder has established a Fairtrade-certified supply chain for its Fonio Session IPA, offering consumers a more ethical option in the beer category.
Fruity new look for Go Ahead
UNITED Biscuits’ healthier biscuit brand, Go Ahead!, has been given a makeover. The logo has been streamlined and the packaging imagery revamped to emphasise...



































