Arctic Coffee expands category with new Frappe drinks
Chilled coffee drinks brand Arctic Coffee has expanded the category with the launch of its new indulgent sub-brand Arctic Frappe.
Marching into the category
Trek bars target the lunchtime occasion
Win with own brand
Costcutter retailers looking to spice up their food to go offer should look to the Co-op own label range .
More tastes form the US
EMPIRE Bespoke Foods has secured a deal with US cereal producer Malt-O-Meal (MOM) which will see the firm distribute its cereals on this side of the Atlantic.
Aero on TV
AERO mousse brand Aero Heavenly has been appearing on TV screens this summer.
The campaign for the recently-launched brand has seen Aero Heavenly appearing across...
New face for e-cig campaign
BLU eCigs UK has recruited model and DJ Zara Martin as the face of its new campaign, Taste the Summer.
The initiative forms part of...
Peroni launches loyalty programme Club Peroni to support off-trade
Italian lager brand Peroni Nastro Azzurro has launched an innovative loyalty rewards programme for its off-trade customers with Club Peroni.
Fresh look for winter
Lees of Scotland has unveiled a new design for its re-sealable Mini Snowball Tub.
The makeover coincides with the launch of new individually-wrapped 24 packs...
A new star of gaming
Rockstar Energy has teamed up with Xbox to launch an on-pack promotion for the release of new game Gears 5 .
All the flavour half the sugar
Nairn’s launches healthier biscuit .
The ring of fire
TAYTO has spiced things up with the latest Golden Wonder Ringos launch.
Cadbury spreads the joy
CHOCOLATE confectionery brand Cadbury Dairy Milk is unleashing another burst of happiness on the nation with a new advertising campaign for 2014.
Rolled out last...
Loaves target the farm fans
BREAD firm Hovis has launched a new Farmhouse loaf range that includes Hovis Soft White Farmhouse loaf and Hovis Wholemeal Farmhouse, aimed at fans...
Chill Chicago
Chicago Town pizzas have long been a staple of the frozen category – but now they will also be available in the chiller.
Takis builds distribution with new PMPs
Spicy snacks brand Takis is set to broaden its distribution across the convenience and independents sectors with the launch of its new PMP packs.
Cake relief
MALTESERS is to launch new packs to support its 2015 drive to raise £1m for Comic Relief.
Since 2011, the brand has raised £2.5m for...
