Sparkling theory of juice
FORMER Coca Cola chief Chris Banks has launched an apple drink through new company Newton’s. He reckons apple fizzics will appeal to consumers who...
Long live the shakes
Mr Sherick’s Shakes – claimed to be the first UK milkshake brand aimed at adults – has extended the shelf life of its dessert-inspired...
Puerto de Indias raises a glass for equality
Spanish gin distiller Puerto de Indias looks to highlight the gender pay gap in the UK for International Women's Day this year with a unique campaign.
Pepsi unveils new indulgent cola flavours
Pepsi has brought an extra level of indulgence to the cola sector with the zero sugar Pepsi Treats range, building on the brand's flavour innovations.
Heineken launches Halloween marketing for Strongbow
Heineken UK has kicked off a new spine-chilling campaign for Strongbow cider to tie in the with popularity of the drink during the Halloween season.
Spice up your crisps
Walkers have team up with none other than the Spice Girls to promote its ‘best ever’ cheese and onion flavour .
Health is a winner
Wellbeing brings sales
THERE’S nothing more valuable than health, a proposition that’s not just true for the individual but, according to a number of snack...
Dr. Oetker expands with vegan
Dr. Oetker has launched its first vegan pizza.
More tastes form the US
EMPIRE Bespoke Foods has secured a deal with US cereal producer Malt-O-Meal (MOM) which will see the firm distribute its cereals on this side of the Atlantic.
Value where it counts
MONDELEZ International is introducing 50p promotional price-marked packs on its biggest-selling Cadbury countlines.
The new 50p promotional PMPs have been launched on countline packs of...
No and low to step up
COCA-COLA Great Britain has launched a new campaign to emphasise that its four varieties are all part of the same brand.
The move is part...
Pasta packed for gamers
Premier Foods has put one of the most successful videogame franchises of all time on the packs of a range of Batchelors products
Lightening the cider market
Heineken cuts the sugar in its range .
Dinomite sweets
Jelly Belly Candy Company has launched a special Jurassic World confectionery collection
Nescafé has unveiled a trio of Espresso Concentrated coffee drinks
Instant coffee brand Nescafé has unveiled its latest innovation for the iced coffee space with its new range of Espresso Concentrated coffee drinks.
New look for Desperados
Tequila flavoured beer Desperados has had its first brand redesign in more than 20 years .



































