I scream for food to go
Equi’s Ice Cream say their 120ml single scoop ice cream tubs are “ideal” for consumers looking for a quick treat on the go .
Premier pushes custard
Premier Foods has revamped its ambient dessert offer with NPD for Bird’s custard and a relaunch for Ambrosia Deluxe.
US beer drops in
WORLD Beers Ltd is bringing an American craft beer into the UK off-trade.
Brewed in the Midwest by the Minhas Craft brewery, Lazy Mutt...
A Braw day out for rugby fans
Edinburgh bakery Fleming Howden put the latest promotional tech to the test at the 6 Nations, in a bid to gather valuable data for its Braw snack bar brand.
Danish by design
CARLSBERG has launched a new limited-edition packaging for its 3.8% ABV beer, inspired by the simplicity of Danish design.
Called ‘The København Collection’, the launch...
‘Thank you’ is back
Cadbury has revived its ‘Thank you very much’ advertising slogan for a new £2.8m campaign for Roses
Cheese displays heritage
CONVENIENCE shouldn’t mean compromising on quality says Tom Chatfield, sales and marketing director of Quicke’s.
And he says Quicke’s new packs help draw focus to...
Relentless adds new White Citrus flavour to range
Energy drinks brand Relentless has expanded on its range of drinks with the launch of its new White Citrus variant, building on demand in the market.
Old El Paso unveils new Taco kit
Meal kits brand Old El Paso has revamped its Taco Kits range with a trio of new launches a refresh across the entire selection.
Shop for the future
Financial concerns have consumers considering all products they choose to buy.
Branded about
SHOPPERS tend to buy into names that they both recognise and trust, so retailers should offer a range of PMPs on branded goods to...
Soy ahoy
AMOY is launching two new sauces - Special Selection Soy Sauce and Thai Sweet Chilli Sauce - in response to increasing cooking from scratch....
Widening the soft approach in store
SOFT drinks has become a key category for impulse sales in c-stores in recent years as convenience retailers have worked to maximise the benefits...
Quick kit designed for modern life
COLMAN’S has created three meal kits which it says will allow consumers to make tasty meals in 30 minutes.
Offering a choice of Chicken Risotto,...
Buttering them up
A range full of favourites stops the spreads sales going down
WITH 99% of households buying into the category each year, there’s hardly a range...
On air with Tyrrels
Crisp brand Tyrrels is taking to the airwaves as part of its new campaign.








































