Symbol heats up on summer TV

Eighteen months after its launch, Costcutter’s own brand, Independent, is being promoted on TV this summer. The 10-second and 30-second adverts are appearing on ITV and...

Trip with fungi on the shelf

Trip has rolled out its new Mindful Blend range to take advantage of the rising popularity the functional ingredients have found on social media.

Bobby’s Mega Sour Spray Can shake up sweets

Bobby's new Mega Sour Spray Can is set to shake up the sweets aisle with a unique two-in-one flavour offer that capitalises on trending consumer flavours.
Rockstar

Zero option – Rockstar

SUGAR provides energy ... but not in the latest Rockstar energy drink from soft drinks firm AG Barr. The company has launched Rockstar Pure Zero,...
Walkers van competition

Win a van

Pepsico teamed up with Bestway Wholesale to launch a new campaign for Walkers crisps offering retailers the chance to win a new van.

Share packs in the house

Sharing occasions on the rise as the big night in train continues to pick up steam.

Soup for springtime

SALMON and new potatoes, a traditional menu for a spring wedding, forms the basis for New Covent Garden Soup Co’s one-off flavour for May....

Spar trialling deli counter

SYMBOL group Spar is trialling a new foodservice system, Daily Deli, complete with servery counter and could roll it out across the UK. On trial...
Cracker Drinks Co

Juice range cuts the calories

THE Cracker Drinks Co, which specialises in what it calls “grown-up, naturally sweetened fruit juice drinks”, has launched its second range for 2016 –...

Two more in the pack

Walkers Max added two new flavours to its impulse stores range. Max Salt & Malt Vinegar is an addition to the core range and Max...
Mars sets out its stall for the Easter season with the launch of its branded treats.

Mars Wrigley reveals Easter line-up

Mars Wrigley has unveiled its line-up for the Easter season this year, with returning fan favourites and some new additions from across its range of brands.
haribo-summer-flavours

Exotic Haribo

Two limited edition flavours of Haribo have been launched in time for summer .
Pack shots of Red Bull Zero.

Red Bull Zero picks up on health trend

Energy drinks brand Red Bull has expanded on its healthy drinks offer with the launch of Red Bull Zero, offering consumers a zero calorie variant.
TO get shoppers in the mood for Wimbledon and strawberries and cream, Mr Kipling has a new summery, limited-edition cake. Strawberry Fancies are light sponges with a vanilla topping, beneath soft strawberry-flavoured icing. The new line’s pink packaging features a picnic basket on lush grass.

Mr K brings out the shades

TO get shoppers in the mood for Wimbledon and strawberries and cream, Mr Kipling has a new summery, limited-edition cake. Strawberry Fancies are light...
Kingsmill

Kingsmill’s latest white bites back

KINGSMILL has launched a new loaf to solve what it sees as a common consumer dilemma. Kingsmill Great White is a soft white loaf...

Five with a chocolate twist

Walkers Shortbread is extending its shortbread range by adding a luxury five-variety chocolate shortbread collection. The new lines include Chocolate & Raspberry Shortbread; Ginger Royals...