Two trips for the price of one with Capri-Sun
COCA-Cola Europacific Partners is building on the partnership between its Capri-Sun brand and theme park operator Merlin Entertainments.
Learning lessons with Healthy Living Programme
A healthy breakfast doesn’t just set you up for the day… it can also set you up for life.
Hooper takes on Calbee role
CALBEE UK has appointed a new marketing director.
Catchers of the rye
With wellbeing high on the agenda, people will be looking to make healthier but affordable choices, reckons Mark Frossell, referring to the Baker Street brand.
Crafty Arrangement
WORLD beer and cider firm KBE Drinks has entered into a new partnership with craft beer brand Yeastie Boys.
Border difference
BORDER Biscuits has expanded its NPD team following a raft of new launches.
“We are continuing to perform well in the premium biscuit market...
Snacks could spread more
SNACKING cheese commands 19% of the cheese market in the UK and is continuing to grow, says Mondelez International.
And it says, quoting Nielsen, that...
Promoting plant power
HEALTH is at the forefront of activity for Flora this year.
The latest product from the brand is the dairy-free variety Flora Freedom.
Its Powered by...
Allied committed to fibre
UK consumers aren’t getting enough fibre in their diet, but some brands are taking steps to try and improve this.
Big names say it’s time to go big
MEN aged between 18 and 45 are being targeted in a Heinz Big Soup promotion on Talksport radio.
The Go Big or Go Hungry campaign...
Fruit soda with a kick
DRINKS brand developer Global Brands has introduced three alcoholic sodas from Crooked Beverage Co to the UK.
How low can it go?
A few years ago newspapers carried the story that discounted beer prices in the main supermarkets meant that the drink was in some cases...
More tastes form the US
EMPIRE Bespoke Foods has secured a deal with US cereal producer Malt-O-Meal (MOM) which will see the firm distribute its cereals on this side of the Atlantic.
Summer chill out
Frubes ‘Try Me Frozen’ campaign returns this summer, encouraging families to try the brand as a healthier alternative to ice cream
Sweets go spooky
Kervan Gida is ready to treat UK consumers to some spooky Bebeto treats this Halloween.
Brunch big business for spreads
APPETITE for brunch is only growing, giving retailers and brands the chance to generate some incremental sales.
