Peroni unveils new campaign inspired by Italy
Italian lager brand Peroni Nastro Azzurro is set to establish itself alongside Italian masterpieces as part of its new marketing campaign 'Only Peroni'.
Rum pa-pum-pum
Malibu has released a limited edition festive bottle to encourage consumers to pick it up over Christmas
Clipper’s natural tea selection
NATURAL ingredients are at the heart of the latest launch from Clipper Teas.
May the Frubes be with you
Frubes will be renamed ‘lightsaber tubes’ as part of a collaboration between Yoplait and Disney’s Star Wars .
McEwans adds an IPA
THE McEwan’s Beer Company has a brand new IPA. Not to be confused with previous McEwan’s beers of the same name, the new brew...
Yazoo and Merlin join forces again
Theme parks promo is back
Spreading to another aisle
REACHING for fixtures it has never reached before, Muller has launched its first spreadable product into the UK butter market.
Bowled over
Nestle has released a new cereal format set to make life even easier for busy consumers .
Don’t miss a trick this year
CRISPS and snacks are on course for strong seasonal trading this Halloween, according to Calbee UK.
Hovis unveils Christmas packs
Bakery brand Hovis is set to inject some festive cheer this year with its new limited-edition seasonal packs as well as charity donations to FareShare.
Soreen debuts seasonal cake treats for Halloween and Christmas
Cake loaves brand Soreen has launched a series of limited-edition variants of its Mini Loaves for the Halloween and Christmas periods.
Kit Kat goes doubly different
NESTLE Confectionery’s brand Kit Kat last month saw what the company said was the most significant launch for its Chunky style in fifteen years...
Hydrating challenge
Highland Spring has challenged consumers to drink 10 glasses of water for 10 days, championing its 5-litre hydration pack in the process.
Expanding the bakery
Two new products have been launched by Warburtons as the bakery firm aims to further diversify its selection of goods.
Polo goes strong and free
NESTLÉ Confectionery is adding to its Polo mints range by introducing another sugar-free line. New Polo Sugar Free Extra Strong (RRP 50p) is available...
A koala-t new vegan product
Uunfortunately for vegans and vegetarians, many sweets are off-limits due to the inclusion of gelatin in their recipes.








































