A major signing for Snickers
Snickers has joined forces with Liverpool FC manager Jürgen Klopp for a new football-focused marketing campaign.
Your mission – to be seen
WHAT should we consider as impulse must-stocks? And how can convenience retailers realise the full potential of the various brands and products that lay...
Scaling the muesli range
ALPEN is embarking on an NPD adventure straight out the gate in 2018
Festive treats for four legs
Mars Petcare is all set to help the nation’s four-legged friends have a merry Christmas.
Adding some spice
Swedish cider brand Kopparberg has launched a Spiced Blackberry flavour for the festive season.
A garden gin
Dunnet Bay Distillers has uncorked the latest seasonal variant in the Rock Rose Gin range.
Winter wash
UNILEVER has brought two of its brands together to create specially scented festive laundry liquids.
Surf detergent and Comfort fabric conditioner have been combined to...
Mysterious cider
Bulmers Cider has teamed up with ‘Mysterious Girl’ singer Peter Andre for its latest campaign
Cheese sales to hit the net at Euro 2020
IN a bid to repeat its success at the last European nations football tournament, Mini Babybel will be kicking off the summer with a marketing campaign built around Euro 2020.
PepsiCo and Swizzels competitions for retailers
Convenience retailers have got the chance to win cash as two well-known companies – PepsiCo and Swizzels – are running big competitions over the coming weeks.
Sparkling Ice flavoured water variant relaunches into UK market
Sparkling flavoured water brand Sparkling Ice has expanded its range of flavours with the return of its Black Raspberry variant to store shelves.
Dry shampoo a £2m Miracle
P&G is launching its first collection of dry shampoos.
The new range, available now across Aussie, Pantene and Herbal Essences, is supported by a £2m...
Ready for summer
CAPRI-Sun fans will have more options to choose from this summer
Zesty twist on a London Dry
BACARDI has added some Mediterranean flavour to its Bombay Sapphire range with the launch of a zesty new variant.
Driving up interest in kids’ water
DANONE waters is aiming to increase bottled water consumption among kids through its Volvic Kids partnership with Disney, which the firm reckons should help...
Cosy dram for winter
LVMH has been warming whisky drinkers this winter with seasonal Glenmorangie release A Tale of Winter single malt.
The 13-year-old expression has an ABV of...
