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A spiced take on a classic

ASIAN spices take centre stage in the latest release from Halewood Artisinal Spirits gin brand Whitley Neill.
Pack shots of Butterkist Sweet and Sweet & Salty variants with the Wicked For Good 2025 promotion on packs.

Butterkist stays Wicked For Good as promo returns

KP Snacks and Universal Pictures have teamed up once again with the new Wicked: For Good promotion across Butterkist popcorn packs.

Jakemans aims to keep the nation motivated this winter

Menthol lozenge brand Jakemans has launched a social media campaign to highlights the importance of keeping voices soothed as the nation heads into winter months.
Tracker bars

Breakfast bites back

Launched back in 1986, the Tracker bar was the UK’s first cereal bar.

Priced up for sales

Budweiser has launched a price-marked pack for Corona Extra
naked-chef-noodles

The master of noodles

Snacking brand Naked has teamed up with the MasterChef 2018 runner up, Nawamin Pinpathomrat, to create three easy recipes using its products

Popcorn now as important as crisps?

POPCORN is now just as much a must-stock as crisps for convenience stores, according to Mackie’s at Taypack. “The popcorn market more than doubled in...

Vintage Horlicks

NOSTALGIA is at the centre of the latest Horlicks campaign as it celebrates its 140th anniversary. An on-pack promotion gives consumers the opportunity to collect...
WKD Dark Fruit

Dark fruit flavour joins RTD range

ALREADY a hit in the cider category, dark fruit flavour has found its way into the RTD market through the latest launch from WKD.

New string ad

KIDS cheese snack brand Cheestrings has launched a new £1.5m campaign

Jerky to fuel Atlantic row

Wild West Jerky has joined forces with two Stirling-based firefighters in support of the pair’s bid to row across the Atlantic. Allan Huntly and Kris...

Shaken Udder has chocs of NPD

Shaken Udder has been building on chocolate as part of its latest NPD for the brand with two new flavours rolling out in the flavour.

Alert to the key trends

THE energy drinks category opportunity was already huge in the convenience channel, but the pandemic has only served to push things further forward.

Haig joins the cola club

FOLLOWING the launch of Haig Club grain whisky in 2014, the Haig Club range has been extended by the introduction of Haig Club Clubman....
Britvic Annual Soft Drinks Review

Stage set for sales growth

TURBULENT times can create opportunities for soft drinks in the convenience channel.
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Kingsmill launches trimmer bagels

THE New York breakfast staple has been on a diet. Kingsmill Bagel Thins, which the bakery giant claims are a category first, are noticeably...