Keeping the price in sight

Value for money has been top of many consumers’ shopping lists since the tough times began. In c-stores  that led to a huge increase...
Heverlee 300ml Can

Now in a can

BELGIAN beer brand Heverlee is rolling out in a can for the first time. The brand, previously only available on draught, makes its off-trade debut...

A year of celebration

DESSERT brand Ambrosia is  celebrating its 100th anniversary with a year long on-pack promotion giving away 1,200 prizes.   The a new Ambrosia website is...

Infant oats

HEINZ Breakfast Cereal Sachets form the firm’s latest innovation for babies aged four months and over. Available in Creamy Oat Porridge and Sunrise Banana...

Made for sharing

Burton's Biscuit Company has entered the sharing sector with the launch of Maryland Cookie Bites. The bite size chocolate-coated cookies are available in Choc Chip...
bags of crisps

Cinematic snacks

PEPSICO has signed up to a blockbuster partnership with streaming service Paramount+.
Wrigley, Ashton Kutcher, advertising,

Hollywood star spreads the message

HOLLYWOOD star Ashton Kutcher features in the latest TV ad for Wrigley’s Extra. Part of a year-long £15m campaign, the ad sees Kutcher out to...

Prepare for the morning rush

MORE than half of Britons eat breakfast away from their homes and a quarter of those do so  on the go, says Lantmannen Unibake. And...
pet food

Time for healthy pet options?

WITH a quarter of UK households having a dog, and nearly one in five keeping at least one cat, the nation’s love affair with...
Pack shots of San Pellegrino Zero Added Sugar with Limonata multipacks and a single can and Pesca & Clementa multipack and a single can.

Sanpellegrino rolls out new Zero Added Sugar variants

Italian sparking fruit juice brand Sanpellegrino has unveiled its new Zero Added Sugar range, offering a premium soft drink for healthy conscious shoppers.
Various crisp brands

Brands highlight growth in convenience

Last month saw some extraordinary changes take place across the retail sector as shoppers adapted to new coronavirus lockdown rules.
Advertising image for the launch of Carling Black Label featuring a pack shot of its can with text that reads 'New Premium British Lager'.

Carling expands with Black Label offering

Lager brand Carling has unveiled its new premium drink for its portfolio with the roll out of its new Black Label lager, providing trade-up sales opportunities.

Breaking out

NOW you see KitKat, now you don’t. The famous name is disappearing, for a time, from its starring role on some of the biscuit...
Boe Gin bottle

A gin with a bit of passion

Stirling-based gin producer Boë Gin has released a new tropical-inspired gin just in time for summer
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Pieces of sunshine marked personal

THREE of bakery firm Erlenbacher’s classic cakes are now available in individual servings that the company says offer a more convenient, stylish option for...

Brek puts bear on the box

CHILDREN’S cereal brand Ready Brek is putting its health information front and centre on its new packaging. It also aims to strengthen its child-friendliness by...