Super heroes?
OFTEN called the most important meal of the day, breakfast has a big job to do. Porridge manufacturers say new versions of the classic...
Ferrero doubles up for Tic Tac Two launch
Pocket confectionery brand Tic Tac has unveiled its latest piece of innovation with Tic Tac Two, offering consumers a dual layered flavour experience.
Flying high for speed record
Lager brand Kestrel is going beyond the ad breaks to expand its presence on TV.
Light start to the year
LEERDAMMER used a TV ad and social media to get its 2015 marketing work underway.
The 20-second TV clip ended with a shot of Leerdammer...
Sweets firm says slush pays out
Cold, colourful and bursting with profit? Specialist confectionery wholesaler Hancocks reckons margins of 81% can be made with servings from one of its slush...
On-the-go giant is heating things up
HOT food to go is one of the items listed by IGD as a defining product category of a c-store.
Effectively, the organisation said convenience...
Empress to impress
CANADIAN company Victoria Distillers has launched its indigo gin Empress 1908 in the UK.
Shop for the future
Financial concerns have consumers considering all products they choose to buy.
Zesty twist on a London Dry
BACARDI has added some Mediterranean flavour to its Bombay Sapphire range with the launch of a zesty new variant.
Becoming a cheese nation of softies?
WHETHER it’s to serve with crackers at the end of a dinner party or to shove under the grill for an emergency late-night munch,...
Using its noodle for BOGOF offer
LANDMARK Wholesale has announced a new BOGOF offer this month on its recently launched Lifestyle Noodle Snack pots.
The company unveiled its initial Chicken &...
A pack with some bite
SNICKERS has a new on-pack promotion offering consumers the chance to chastise their friends
Skittles and Starburst get spooky
This Halloween sees the launch of two limited editions from Skittles and Starburst, as Wrigley, a subsidiary of Mars, aims to capitalise on the...
Cookie quest
CONSUMERS are being invited on a quest for prizes in a new on-pack promotion from Oreo.
Magners brings a fizz to summer in new campaign
Irish cider brand Magners is set to bring some extra energy to the cider sector for the summer with its new marketing campaign 'That's Magnertism'.
Quick is crucial
YOUNG lads are no longer the main target market for Rustlers micro-snacks, which has grown its consumer base to attract almost as many young...
