Takis rocks the dragon in a new flavour

Social media sensation Takis has launched a spicy new variant exclusive to Aldi stores as it brings its Dragon Sweet Chill flavour to the UK for the first time.
Promotional image for the Smint 'Refresh and Reset' 2026 campaign.

Smint offers a Refresh and Reset in new campaign

Perfetti Van Melle has unveiled a new campaign for the Smint brand in an effort to cement its leading position in the category.

Big friendly cake

CAKE brand Mr Kipling has introduced a Roald Dahl themed range for summer
Sterling Dual Capsule Packet

JTI plan for the menthol ban

WITH the menthol ban coming into force in May, some adult smokers may already be hunting for an alternative. JTI’s latest piece of NPD might, therefore, prove of interest.

Life in the low lane

Times are tough in many parts of the milk chain and retail prices are fiercely competitive. It makes it all the more important to...
Wild West Chicken and Salmon Jerky and Beef Biltong

Western expansion has landed

JERKY brand Wild West has had a packaging overhaul to coincide with the launch of a range of new variants.
New Twiglets

Slashing salt levels

A new look and recipe for Jacob’s Twiglets has hit the shelves ahead of HFSS restrictions in England.
Rolling into a new look

Benson & Hedges – Rolling into a new look

JTI has launched a new pack design for its Benson & Hedges Silver Roll Your Own tobacco. Available now, the design will feature on 12.5g,...
A bottle of Isle of Raasay Cask Strength Third Edition whisky stands next to the packaging for the whisky against a grey background.

Isle of Raasay rolls out third cask strength whisky edition

Hebridean distillery Isle of Raasay has introduced the third edition of its Cask Strength series with a 61.6% ABV single malt whisky.

Food to feed your Seoul

Korean food has been building fans across the UK, driven by consumer interest in global cuisine.
Kestrel Beer Flying Kestrel advert

Flying high for speed record

Lager brand Kestrel is going beyond the ad breaks to expand its presence on TV.

Three more for £1

Savoury snack brand Walkers has added Squares Salt and Vinegar flavour, French Fries Cheese and Onion flavour and Walkers Max Steak to its £1...
Rubicon Raw cans

Rubicon rides the wave

RUBICON Raw is ready to make waves with consumers thanks to a new £2 million marketing investment in the brand.
Pack shots of Mentos Sour Tones including a hanging sharing bag and single roll packs.

Mentos taps into sour candy demand with Sour Tones

Confectionery brand Mentos has tapped into the sour candy opportunity across the confectionery category with the launch of Sour Tones.
Pack shots of Weetabix Crispy Minis Chocolate Chip 850g Mega Packs.

Weetabix Minis introduces new 850g Mega Pack

Cereal brand Weetabix Crispy Minis has launched a new 850g format pack with its Mega Pack, offering shoppers more servings in a convenient pack.
Pack shots of Mr Kipling Signature Collection All Butter Mince Pies and Mr Kipling Mince Pie Wheels.

Mr Kipling unveils new Christmas mince pie range

Baked goods brand Mr Kipling has introduced two new Mince Pie variants to its Christmas line-up for this year, aiming to add an even sweeter touch to the season.