Indulging the health trend
Even when indulging at Christmas and New Year parties, a growing number of adults remain health-conscious about snacking, claims Phil Gowland, head of marketing...
Absolut Vodka revives lost Warhol art in new bottle
Pernod Ricard's Absolut Vodka brand has revived the lost Andy Warhol painting Absolut 'blue' in its new limited edition bottle featuring the artwork.
Nutrition from nature
NUTRITION brand Tribe has given its portfolio a packaging portfolio refresh and launched a new performance and hydration product, Hydrate
Scottish rum has Jamaican roots
THE GlenAllachie Distillery’s master blender Billy Walker has brought Jamaican flavour to Scotland with the latest additions to the MacNair’s Boutique House of Spirits range.
Daily bread – informing kids of the benefits of a nutritious breakfast
KINGSMILL’S Breakfast Squad initiative is designed to help children understand the benefits of a nutritious breakfast. More than 680 schools across Britain will receive...
Sherzinger adds volume – Herbal Essences new face
HAIR care line Herbal Essences has recruited singing star Nicole Sherzinger to front a multimedia campaign for the brand.
The Proctor & Gamble product...
Ambitious moves by Soda Folk
ADULT-focused soft drink brand Soda Folk is gearing up for growth in 2022.
Surfing to new shores
Unilever brand Surf has joined the household cleaning category with the launch of new disinfectant cleaning products.
Get into the tropical spirit
Nusa Caña, the latest rum to join the UK market
Minis to hit it big
Savvy retailers could be set to capitalise on a new multi-million-pound opportunity and Fox’s Burton’s Companies (FBC UK) is set to help reach this goal.
Permission to munch
Permissibility and portion control, the growth of food-to-go, and increasing demand for savoury biscuits are all contributing factors argued to have had an impact...
New cranberry, lime and blueberry flavours given £3.5m wings
UK market-leading stimulation energy drink Red Bull is set to spend millions backing the launch of its new Red Bull Editions; three new flavoured...
Spar set for summer
SPAR is stepping into summer with a whole new seasonal range for its retailers.
Feed the young
MORE than one in three microwave snack consumers are students or young adults reckons leading quick meal supplier Kepak Convenience Foods, owner of the...
Epic sales opportunity
KP Snacks is celebrating the launch of its new McCoy's Epic Eats variants with a retailers exclusive competition with £2,000 up for grabs.
A summer sampling blitz for RTD
Coca-Cola European Partners (CCEP) has been delivering boxes of Costa Coffee cans to consumers across the UK as part of a summer sampling campaign
