Peas in a pack
HEALTH is at the heart of the latest launch from Pipers Crisps as the brand looks to tap into the growing ‘better for you’ snacking sub-category
Price transparency spirit of the times
Price-marked packs have grown to dominate many convenience stores’ product displays and they now play a major role in almost every product category. With...
Healthy thinking from Hovis
HOVIS has launched a new bread range which it says delivers 10% of the daily recommended fibre intake in just two slices.
It claims it...
Pride and breadjudice
PETER Kay has brought love, envy, drama and bakery to life as part of the latest ad campaign from Warburtons – Pride & Breadjudice.
Healthy update
New pack design highlights improved recipe and ingredients claims
Money off during August is at the heart of the Hovis re-launch campaign for its bread with...
Lads mags out at co-operative stores
Kantar says public opinion split on modesty bags for men’s lifestyle magazines
LADS mags Front, Nuts and Zoo are off the shelves at 4,000 stores...
Hinch up the house
Social media housework hero Mrs Hinch has joined forces with P&G to launch a range of products sporting her favourite scent.
Home hunt for flavours
Consumers want coffee shop flavours at home according to Nigel Padfield, category and shopper controller at Jacobs Douwe Egberts, and he says breakfast continues...
Minted with Trebor
Consumers could be in with the chance to win £10,000, as part of a new campaign for Trebor mints.
Snacking trend changes cheese
Special focus: Block is tops but other styles are growing fast
BLOCK is still the dominant format in the cheese category but it is other...
Dominating the indie gantries
THE recession has seen smokers scanning the shelves for the best value on offer. And that has led to a growth in PMPs on...
Exclusive new remix
A new flavour of Vimto Remix has been launched exclusively for the wholesale and convenience channels.
Vimto Remix Raspberry, Orange and Passionfruit comes in a...
Shining bright on the shelf
Quintessential Brands has given its Greenall’s RTD range a colourful packaging revamp in time for the summer .
Experiments in Edinburgh Gin
Edinburgh Gin has expanded on its Experimental Series with two new additions that take inspiration from home and from further afield.
Summer chill out
Frubes ‘Try Me Frozen’ campaign returns this summer, encouraging families to try the brand as a healthier alternative to ice cream
Tropicana rolls out range of festive pack designs for Christmas
Fruit juice brand Tropicana has unveiled its limited edition festive design for the Christmas 2025 season, across its range of juice options.




































