Biscuits to go
On the go is the big trend in biscuits and sweet bakery lines, according to bake-off and thaw-and-serve products specialist supplier Aryzta Food Solutions.
Aoife Kenny,...
Sweet price for Chewits
CHEWY sweet brand Chewits is price-marking two of the sharing bags in its Chewmix ranges at £1, in response to demand for big-night-in, sharing...
Nuts about eating meat
MEAT snack brand, Peperami, has expanded into bagged snacks with the launch of salami-coated peanuts.
The brand, which claims to be the UK’s top...
Ink by Grant Burge wine dips into Halloween with new Shiraz
Premium wine brand Ink by Grant Burge has rolled out a wicked new Halloween limited edition for Barossa Ink Shiraz with Barossa Blood Ink Shiraz.
Simple adds Micellar to the mix
Shower gel range taps into skincare trend
SKINCARE brand Simple has released a new shower gel which brand owner Unilever said will draw out dirt...
A love of baking is driving premium
Home-baking brands enjoy growth driven by increasing interest in crafting cakes at home
Sweet stock competition
Swizzels has launched a new competition offering retailers the chance to score £100 worth of free stock.
Pickling in impulse
PICKLED onion fans no longer need to share their Mackie’s crisps, thanks to the launch of a new format from the Aberdeenshire-based brand.
Arctic Coffee expands category with new Frappe drinks
Chilled coffee drinks brand Arctic Coffee has expanded the category with the launch of its new indulgent sub-brand Arctic Frappe.
Levi’s roots go on show
LEVI Roots’ soft drinks have been re-branded as part of a new look for the entrepreneur’s range of food and drinks.
The new drinks labels...
Stork with butter’s Easter campaign
UNILEVER UK is launching a new £1.6 million Easter marketing campaign to promote Stork with Butter, comprising of TV, social and digital VOD marketing.
The...
The sweet impulse
Confectionery is one of the most important PMP categories for retailers, says Perfetti Van Melle, with 68% of stores already stocking PMP sweets.
Trade marketing...
Gotham City kick
THE Caped Crusader is back in a new video game and Kick Energy has an on-pack promo supporting the launch of Batman: Arkham Origins.
Game...
Time to say hi to the new hybrids
FLORA has launched a new hybrid spread, Gold With Flora, combining sunflower oil, other vegetable oils and butter. The product was launched with a...
Space Raiders expands on PMP portfolio
KP Snacks is set to support retailers in capitalising on the demand for more barbecue flavours with the launch of Space Raiders Saucy BBQ in a £1.25 PMP format.
Diet Coke celebrates 40th birthday in style
SUPERMODEL Kate Moss has brought her creative talent to Diet Coke for the launch of a new marketing campaign for the brand.
