Hive Mind switches mead for new Honeyade soft drinks
Mead producer Hive Mind is set to create a buzz in the soft drinks sector with the introduction of its all-natural Honeyade range of drinks.
Brands battle a cereal slowdown
Cereal is the UK’s most popular breakfast food, but after a slump in sales, the fight is on to build a healthy image for the...
Pen pal for dentures
TO help self-conscious denture wearers, Fixodent’s new Dual Protection adhesive features a thin ‘pen’ nozzle to provide a firm seal.
An added anti-bacterial ingredient...
A joyful new arrival to the freezer
Kinder Ice Cream is set to launch in the UK for the first time ever this summer .
Loyd Grossman marks 30th anniversary with new premium sauces and trips to Italy
Ambient sauces brand Loyd Grossman has rolled out a new range of premium sauces to mark the brand's 30th anniversary of trading in the UK.
Mixologist’s Garden is mixing it up in Tesco
Freeze-dried fruit garnish brand Mixologist's Garden has made its first listing in Tesco stores with the launch of three variants.
Value is crucial for pet owners, says Feedwell
Feedwell reckons that more pet owners are becoming savvy to cost savings and that retailers should cater further to this with larger pack formats.
Sustainable new packs
BRITVIC has bolstered the sustainability credentials of its Fruit Shoot brand, by introducing packaging made from 100% recycled plastic.
The move to 100% rPET coincides...
Aussie rules on going to the party
AUSTRALIAN wine brand McGuigan Wines is launching its Bring a McGuigan campaign this month.
The campaign encourages consumers to Bring a McGuigan when faced with...
BrewDog changes Punk IPA recipe in new campaign
Craft brewer BrewDog has unveiled a new recipe for its classic Punk IPA beer alongside a new tongue-in-cheek ad to drive awareness of the change.
Transfer bid for Lineker
Frozen snack brand Brew City has launched a marketing campaign centred around securing a transfer for the top goalscorer in British FMCG.
Stand by for a snack attack
WHETHER it’s for snacking in front of The Snowman, or sharing at a party, crisps and nibbles are an essential part of the festive...
Freddo faces up for fun – five face expressions for every occasion
CADBURY’S frog-based children’s brand, Freddo, is ready to face the future
Freddo Faces, described by brand owner Mondelez International as a new fun...
Snackers seek healthy options
BIG name restaurant closures present a big night in opportunity for retailers as people are opting to spend more time at home with friends and family instead of going out.
Breaking out
NOW you see KitKat, now you don’t. The famous name is disappearing, for a time, from its starring role on some of the biscuit...
Where there’s a grill there’s a way
SUMMER is a time for barbecues, but Bestway sales director – retail, Richard Holmes, argues that to make the most of the season, convenience...
