Bottles of Vitawell Vitamins and Supplements are lying down against a blue background, the bottles all have lids of varying colours to match the variant and the colour matches the text found on the bottle.

Vitawell revamps health supplements range

Vitamins and supplements brand Vitawell has unveiled its new brand identity with a focus on simplifying access to the wellness sector for shoppers.
Old Moult

Wild TV campaign

OLD Mout has launched online TV show The Kiwi Wild Show, with Chris Packham and Michaela Strachan.

All that glitters is gold with new J20

Britvic is set to relaunch its J2O Glitterberry, a grape, cherry and winter spice flavoured drink that is fused with edible gold glitter
Mini Cheddars pizza flavour

Street food inspirations

GLOBAL snack company Pladis has launched two new flavours for its Jacob’s Mini Cheddars brand.

Wall’s offers a healthy way

Wall's Pastry aims to offer consumers a healthier way to snack with its new range of Flatbreads, which average around 300 calories each.
KP snacks range

Three more join the one pound range

KP Snacks expands its price-marked offer
Clipper tea

Tea makes an organic choice

Organic options have been on the up since the end of the pandemic, bringing plenty of choices across tea.
Packs of Wensleydale Creamery Wallace & Gromit Limited Edition cheeses including 200g cheese truckles in Yorkshire Wensleydale, Yorkshire Wensleydale & Cranberries and Mature Cheddar, with 150g cheese truckles in Yorkshire Wensleydale and Yorkshire Wensleydale & Cranberries.

Wensleydale Creamery launches Wallace & Gromit packs

Cheese firm Wensleydale Creamery has rolled out limited-edition packs featuring beloved animated duo Wallace & Gromit ahead of the release of the new film.

Fusion power drives sales

DELIVERING innovative merchandising around eating occasions such as at-home sharing, is becoming increasingly important and rewarding for retailers, says Matt Goddard, head of impulse...

Savage influence

MATTESSONS, the meat snack brand from Kerry Foods, has teamed up with  football pundit and former Welsh international player Robbie Savage in its Ultimate...

Snacking on the way back

The lifting of social distancing requirements this summer should see the return of on-the-go snack sales opportunities, according to Nutella owner Ferrero
Red Bull cans

Red Bull flies ahead with PMPs

Price and value are the second biggest drivers for consumers behind taste and flavour when selecting an energy drink from the shelf, according to research.
MEXICAN chilli is the latest ingredient to spice up Heinz tomato ketchup.

Hot stuff – Latest from Heinz

MEXICAN chilli is the latest ingredient to spice up Heinz tomato ketchup. Warm and herbal with a kick, rather than blowtorch hot, the sauce...

Premium pets

MARS Petcare has launched two new treat ranges for cats. Available in three flavours, Dreamies Deli-catz are bite-size treats containing 80% chicken, beef or...

A fiery addition

Swedish drinks firm Kopparberg aims to bring a younger generation to the ginger beer subcategory with its latest launch.

Re-designing the Original

COLOUR coding and bolder names are part of a packing makeover for toffee and caramel brand Werther’s Original. The re-coloured village design will now be...