PMP demand rising says KCF
DEMAND for price-marked packs of what it has defined as hot, quick and tasty products is rising, says Rustlers brand owner Kepak Convenience Foods.
KCF...
Mayfair gets a makeover
MID-price cigarette brand Mayfair has had a modern makeover. JTI says the brand accounts for 11.5% of the total ready-made cigarette market according to...
Sweet like chocolate
Muesli brand Alpen has launched a new chocolate flavour.
Travel spells
Walkers summer promo targets the crisp-loving jet set
CRISPS and snacks brand Walkers is giving consumers the chance to break away this year in an...
Curved vape
FUN and humour was the starting point for the new E-Lites e-cigarette TV ad according to one of the men behind its creation.
Vince McSweeney,...
Klopp’s approval
GERMAN beer brand Erdinger Weissbräu is back with a new advert featuring brand ambassador Jürgen Klopp.
Busy lives to boost snacks
SNACKING is growing, because consumers’ increasingly hectic and busy lives are increasing demand for snacks and especially for products that can be eaten on...
Mentos builds impulse sales with Feeling Berry Good single pack
Confectionery brand Mentos has unveiled a new single roll format for its Feeling Berry Good flavour following its sharing bag launch in 2025.
It’s indulgence without the gluten
GLUTEN-free brand Mrs Crimbles has broadened it’s free-from baking
Fresh new look
Toothpaste brand Aquafresh has bolstered its toothpaste range with a new £1 PMP
Crumpet plan
WARBURTONS is now presenting its crumpets in a price-marked pack. Exclusive to convenience stores, the new, larger packs will be £1 until 6 April,...
Breaking out
NOW you see KitKat, now you don’t. The famous name is disappearing, for a time, from its starring role on some of the biscuit...
Walker’s Shortbread unveils its Christmas range
Walker's Shortbread has unveiled its new range of indulgent festive treats for this year, offering up some ideal gifting options or self-treats for shoppers.
Crafty new range in the bakery
BREAD brand Allinson’s has added three new craft-inspired loaves to its range
Papers update
ROLLING papers brand Rizla has been given new packs
Yakult lends a hand
Yakult has joined forces with the Royal Voluntary Service, with the probiotic brand supporting the charity’s ‘Stay safe, warm and well’ campaign this winter.



































