Two more to chew on
WRIGLEY has expanded its Extra sugarfree gum range with the roll out of a new £2 PMP.
Jacobs plans £6m snack attack
INVESTMENT in production equipment, advertising, and promotion costing £6m will back the biggest launch this year from United Biscuits.
Jacob’s Cracker Crisps are available in...
Bold to ‘Take you home’ with TV campaign
P&G is enhancing its Bold portfolio with the release of a new range of 3 in1 Pods. Available in four scents, the pods use a three-chamber technology to clean, soften and freshen clothes
A chance to win thousands
THE game is afoot at Mondelez, thanks to a nationwide competition under the Cadbury brand.
Value for Halloween
SWIZZELS has put price-marked packs at the heart of its Halloween 2021 offer, as kids across the country prepare to go guising for the first time since 2019.
Convenience strategy
Two channel-exclusive launches as biscuits giant ramps up its c-store programmes
BISCUIT and cake giant Pladis is ramping up activity in its convenience and impulse...
Bottling a wine trend
The new range of Belsazar Vermouth comes in five varieties
Stand up for your eats
MEXICAN brand Old El Paso has introduced the flat-bottomed tortilla, to make the classic taco easier to eat.
Stand ‘n’ Stuff Soft Tortillas come in...
Daring to go dairy free
Hamilton-based ice cream producer Equi’s has launched its first flavour of vegan ice cream: Strictly Strawberry .
Yakult has a Peach of a new launch
Gut health drinks brand Yakult is set to launch a new fruity flavour in its range with the addition of its new Yakult Plus Peach variant.
Softly sharing
WITH one in five adults now choosing not to consume alcohol, soft drinks provide a major opportunity for independent retailers to increase their sales...
Drinking the differences
CHOCOLATE brand Cadbury has given its hot chocolate range a modern makeover.
Cadbury Drinking Chocolate, Cadbury Instant Hot Chocolate and Cadbury Highlights packs have all...
Kingsmill launches trimmer bagels
THE New York breakfast staple has been on a diet.
Kingsmill Bagel Thins, which the bakery giant claims are a category first, are noticeably...
Making a mark on the shelf
WHILE retailers need to keep an eye on profit margins, a PMP will help to increase impulse purchases, encourage repeat custom and ultimately drive stock through more quickly.
The man from Del Monte says with or without – it’s up to you
IN a time of big decisions here’s another – mocktails or cocktails?
James Logan, commercial director of Refresco Gerber, the firm behind Del Monte...
Smirnoff Crush debuts new Blueberry & Pomegranate RTD flavour
RTD brand Smirnoff Crush has introduced a new Blueberry & Pomegranate flavour exclusive to the independent retail sector.









































