two men shaking hands on a football pitch

Scoring with Boost

BOOST Drinks has extended its partnership with Leeds United FC for the third consecutive year.

Morrisons to increase wages

Supermarket giant Morrisons plans to increase its hourly pay rate for store staff to £8.20 an hour from a previous minimum of £6.83. The £8.20...
Oreo X Xbox poster

Playful promo across Oreos

Mondelez International is aiming to unlock consumers’ playful side with its new promo for Oreo cookies.

It’s a dead man’s tequila

HALEWOOD has added some Mexican kick to its Dead Man’s Fingers range, with the launch of the brand’s first ever tequila.

Health drives reformulation

CCEP continues its cull of sugar
74ba_1114

Fox’s plots a new future

MIX one conversationally very confident panda, £10m worth of marketing support, a new umbrella branding strategy, a catchline that’s designed – in more ways...

Scottish popcorn aims to pop across UK shelves

Scottish popcorn producer Poporopo has created two jobs to help meet anticipated demand after signing a deal with a leading UK’s leading food distributors. Set up...

Grey vote for olive oil?

BRITAIN, like much of Europe, has an ageing population and that should make the grey pound a major marketing and retailing battle ground in...
quorn-chicken-nuggets

A fuss-free tea time

Quorn is back on TV screens with a new campaign focused on the convenience of its Crispy Nuggets brand

Sweet release

CONFECTIONERY firm Lees of Scotland has released a new product for the home-baking market. Lees Macaringues, a 24 pack of almond flavour meringue shells, is...
Mars cookies

Cookies galore

MARS Chocolate Drinks and Treats has launched a new range of chocolate cookies, with some of the firm’s biggest brands finding their way onto packs.
Sarah Burrow, marketing director, international confectionery, Bazooka Candy Brands

Kids’ stuff – ‘My market’ interview with Sarah Burrow

Britain’s sales and marketing professionals explain how they see the convenience scene This issue: Sarah Burrow, marketing director, international confectionery, Bazooka Candy Brands You’re very involved in...
Rustlers

Chilled shines in convenience

DO not overlook the chiller when building your big night in range - that’s the message from Rustlers brand owner Kepak
A bottle of Cîroc Strawberry Lemonade stands next to a wine glass with a cocktail inside it made using the vodka with slices of strawberry in the drink as well. These both sit on a stone wall with greenery behind them.

Cîroc introduces limited edition Strawberry Limonade vodka

Premium French vodka brand Cîroc Vodka is set to roll out a colourful new limited edition flavour to its range with Strawberry Limonade.
Trek-bars

Marching into the category

Trek bars target the lunchtime occasion

The race for milk growth

PROMISING to bring excitement to the dairy category in 2017, Müller has announced five major athletics partnerships in the coming year. These include the World...