Meat brand in an NPD flurry
Peperami and Jack Links ranges grow
The Gardener Gin from Brad Pitt rolls to UK
Brad Pitt and the Perrin Family have unveiled the latest fruits of their partnership together with the new French Riviera The Gardener Gin release.
Jose’s beer on the box
BEER brand Heineken has launched a new TV ad featuring football manager Jose Mourinho.
The commercial is part of Heineken’s Champion the Match campaign on...
Monin aims to shake up at home iced drinks with concentrate range
Syrup brand Monin is set to revolutionise the at-home iced drinks occasions with the launch of its new specially crafted concentrates range.
Exclusive new remix
A new flavour of Vimto Remix has been launched exclusively for the wholesale and convenience channels.
Vimto Remix Raspberry, Orange and Passionfruit comes in a...
Spar goes gluten free
Demand for free from shows no sign of slowing down, with even small stores giving over space to free-from products.
Cheestrings set to mix it after school
CHILLED foods specialist Kerry Foods is adding to its Cheestrings brand portfolio with the launch of Scoffies, a range of three-in-one snacks designed to...
Biscuits turn on to snack use
THE biscuit category, says Mondelez International, is worth £171.1m and is the third-most impulsive category in impulse channels.
The company suggests time-poor consumers are seeking...
Mixing it up for the summer
Mixer brand Schweppes is back on the small screen, as part of a multi-million pound marketing brand for the campaign.
Juice Burst comes out punching in new campaign
Fruit juice brand Juice Burst is set to benefit from its largest marketing campaign yet with the launch of the new 'Punchy to the Core' initiative.
Spar’s new wine shines
Spar is the latest player in the wine category to tap into the soaring popularity of rosé, launching its own Méditerranée Rosé last month
Punchy new energy pack
BOOST Drinks has reworked its Fruit Punch variant.
Breaking out
NOW you see KitKat, now you don’t. The famous name is disappearing, for a time, from its starring role on some of the biscuit...
Ginsters on the ball
SAVOURY pastry brand Ginsters has become the English Football League’s official pasty, slice and sausage roll.
The partnership’s being marked by Ginsters’ biggest on-pack promotion –...
Magners drinkers see red
C&C Group, the owner of Magners Irish cider, has unveiled a new look and bottle size for its Orchard Berries cider.
Previously named Magners Berry,...
Pet lovers ham it up
DOG owners are big old softies according to Richard Shonn, managing director at discount pet supplier 151 Products. He reports a healthy market for...
