Rollover serves up new Pizza Twist innovation
Rollover has unveiled its new Pizza Twist range in a bid to deliver a point of difference in the food-to-go market and match consumer demand for elevated meals.
McVitie’s celebrates 100 years of Chocolate Digestives with new prize giveaway
Global snacking firm Pladis has marked 100 years of McVitie's Chocolate Digestives with a new marketing campaign complete with a prize giveaway.
WKD aims to create a rush for blush
SHS Drinks is setting out to attract the new generation of RTD consumers with the launch of WKD Blush.
The new line – a 4% ABV,...
Adding to the excitement
CADBURY brand owner Mondelez International is turning detective this year with extensive research designed to get to the root of consumer chocolate uses and...
Instant favourite available on the go
PORRIDGE isn’t just for breakfast, it’s for all day long.
That’s the claim from Hamlyns of Scotland as it works to build on the launch...
Moving softly into c-stores
BELVITA Breakfast’s latest product, Soft Bakes Choc Chip is launching in the convenience channel this month in single portion PMPs and non-PMPs.
Available in...
A toast to the future
A THICKER slice of Leerdammer, custom-made for toasting, is the latest innovation from the Bel Group’s brand. Seven out of 10 UK consumers regularly...
Catering for hectic lives
HECTIC and busy lives are creating demand for snack and on-the-go food according to Mondelez International.
And it says retailers should provide accessible features and...
Fit for life
JUST as people are becoming more conscious of how the food they eat affects their own health, so cat and dog owners are beginning to...
Worldwide options for craft beer
Countries from across the world can have a good reputation for their beers and KBE Drinks reckons this popularity of provenance will be key in the beer category.
Big push for Robinsons NPD
ROBINSONS fruit water brand Refresh’d is the subject of a £3.5m marketing campaign following its launch in spring of this year.
The new campaign will...
Heineken unveils chilling Halloween campaign
Heineken UK has kicked off its new promotion for the Halloween season 'Meet the Chillers' offering retailers POS materials and a chance to win branded outfits.
Finger on the pulse
World flavours, wholegrain and pulses are in the latest range of new products being launched by specialist steamed basmati rice brand Tilda
CONVENIENCE, demand for...
New look Sunbites packs
Walkers parent firm PepsiCo has revamped its Sunbites range .
WKD is ready to bite back
Firm launches Venom RTD cans .
McVitie’s Club Layers into the confectionery sector
Global snacking firm pladis has taken the famous McVitie's Club biscuits brand into confectionery for the first time with McVitie's Club Layers Orange.
