Monster Energy sets sail on new flavour Viking Berry
Drinks giant Coca-Cola Europacific Partners has brought a Scandinavian touch to the Monster range with its new Monster Juiced Viking Berry variant.
Cream of the crop
Convenience gains share as little and often shoppers push spreading butter sales
THE trend for shoppers to do bigger top-up shops locally has seen convenience...
Bourbon is on the up
THE premium wing of spirits giant Diageo has extended its range of Bulleit American Whiskeys with the launch of Bulleit Bourbon 10 year old.
Nick...
Beast of a promotion on Golden Wonder packs
The Tayto Group's new promotion across Golden Wonder Transform-A-Snack offers consumers the chance to Transform their holiday destination this year.
Insights from the shop floor
Tayto strategy built on retailer knowledge
German crisps offer variety
Creating a point of difference with imported snacks
CRISP and snack importers Envis Foods is urging retailers to create a point of difference for their...
Sweet drams
Glenmorangie is offering whisky fans a sweet treat with its latest launch
Big format NPD lands in stores
HIGHLAND Spring Group has expanded its large format range with the launch of a new 5L Fridge Pack.
Doric duo tie up to create unique beer
The new stout "Two Scoops" marks a partnership between Mackie's of Scotland and Brewdog using honeycomb from Mackie's and Brewdog's brewing skill.
Ready for its screen debut
CONFECTIONERY giant Ferrero is backing its recently-launched Nutella B-ready bar with a £2.8m marketing investment
SNÜ launches Fizzy Energy nicotine pouch
Nicotine pouch brand SNÜ is launching a Fizzy Energy flavour across convenience, wholesale and independent retailers and claims its latest NPD will help store owners to capitalise on category growth.
Häagen-Dazs shakes up freezers with three new ice creams
Ice cream brand Häagen-Dazs has unveiled a trio of limited edition variants set to hit freezers across the UK in time for the warmer summer months.
Irn-Bru introduces new Cherry flavour to Zero sugar range
Scottish soft drinks brand Irn-Bru has expanded on its range of Zero sugar drinks with the addition of its new Cherry flavour as a core new addition to the range.
New skin for Sourz
SOURZ, the young-adult spirits brand distributed by Maxxium UK, has a new look – complete with what the firm describes as a radical bottle...
Taste of Australia hits the UK
BARR Soft Drinks has struck a franchise agreement for the UK and Ireland with Australian soft drink brand Bundaberg Brewed Drinks
Cheeky Panda launches Festival Bundle
The Cheeky Panda is out to keep festival goers sustainable this summer with its new Festival Essentials Bundle, which includes the brand's personal care goods.








































