Sneak Energy rolls out new Transformers energy drinks
Sneak Energy has teamed up with Hasbro to roll out a new limited-edition range of drinks in collaboration with classic carton series Transformers.
A whiskey RTD
Irish whiskey Jameson has entered the premix market with the launch of new RTD cans.
The new range comprises two variants, Classic Cola and Ginger...
Oreo launch aims to bring families into the store
Reporting that 50% of Oreo fans are under the age of 45, Mondelez International said the brand is playing a pivotal role in recruiting new shoppers by appealing to families.
Branded minis win ice cream sales
MARS Ice Cream says it expects to achieve significant growth in 2014 after ending 2013 as the fastest-growing producer of wrapped hand-held (WHH) ice...
WKD aims to create a rush for blush
SHS Drinks is setting out to attract the new generation of RTD consumers with the launch of WKD Blush.
The new line – a 4% ABV,...
More on the menu for gourmet cats
NESTLE Purina has added two new multipacks to its Gourmet Mon Petit range.
Available now, the fish multipack contains cod, sardine and salmon pouches, and...
Maltesers White Chocolate make a comeback
Confectionery firm Mars Wrigley has brought back its Maltesers White Chocolate variant after what it called a "significant consumer demand".
Sensation campaign to boost singles sales
The most impulsive of all categories, confectionery can certainly be counted as an essential in c-stores.
Chocolate singles play a big part in any confectionery...
Edinburgh Gin unveils new Black Forest Gateau liqueur
Edinburgh Gin has introduced a new addition to its festive line-up with the new Black Forest Gateau Liqueur along with a revamp for its Christmas Gin.
New flavour drop for Smirnoff with cherry varient
Diageo has gone back to the fruit bowl for its new Smirnoff variety, Cherry Drop, which launches to the off-trade in February.
Coca-Cola builds momentum for Absolut Sprite
CCEP is set to capture sales for those spur-of-the-moment social occasions this summer with its new campaign for its ARTD can Absolut Vodka & Sprite.
Get the right labels
COUNTRY Choice is offering a solution for retailers on the hunt for an easy way to implement Natasha’s Law regulations.
US beer drops in
WORLD Beers Ltd is bringing an American craft beer into the UK off-trade.
Brewed in the Midwest by the Minhas Craft brewery, Lazy Mutt...
Convenience retail’s sporting chance
SPORT has heavily influenced the big-night in scene in recent times with the World Cup and Commonwealth Games, says Kestrel Lager distributor Brookfield Drinks.
As...
Trio of Swedish RTDs
Kopparberg has expanded its ready-to-drink range with the launch of three new grab-and-go sparkling cocktail cans.
Convenient options in food-to-go
According to Meal Track data collected by The Wholesale Company, food-to-go (FTG) occasions have been on the up in forecourts and convenience by 29% and 8% respectively, as of August last year.







































