Cider brand plays the goat
HEINEKEN UK has rolled out its biggest marketing campaign for Strongbow Dark Fruits to date.
Bread still a big hitter for stores
There are plenty of alternatives out there but, when it comes to the school lunchbox, the sandwich is still king.
A burst of blue
HOME fragrance specialist Airpure has expanded its household cleaning range Mighty Burst
Passionate about fruit innovation
Diageo has added some fruit punch to its top-selling vodka brand Smirnoff, through the launch of a new RTD variant.
School lunch drinks on a health kick
A back to school display of soft drinks, snacks and sandwiches can encourage incremental sales and push up profits, says Maurice Newton, sales and...
McGhee’s brings a spooky touch to its Empire Biscuits with a new Halloween design
Glasgow bakery brand McGhee's has launched a deliciously spooky treat for October with its new limited-edition Halloween Empire Biscuits.
A moment alone
Consumers are being urged to take a moment for themselves in a partnership between Kleenex and mental health charity Mind.
Over the Moo launches crowdfund project
Plant-based ice cream bites brand Over the Moo has launched a new crowd funding campaign in a bid to expand the brand's presence across the UK market.
Rustling up sales
Rustlers burgers are set to be touted as the ideal hot lunch option via a new nationwide campaign
Super support spend
TETLEY says the £5m campaign to promote its Super Teas range is its biggest marketing drive to date for speciality teas.
It includes an outdoor...
A tasting in a pack
THE new Cheese Tasters pack from Lactalis McLelland is aimed specifically at the convenience channel.
Price-marked at £3 the Cheese Tasters pack contains 12 pieces...
Fresh summer tastes from Edinburgh Gin
Edinburgh Gin has launched two new fruity flavours in its RTD range in time for the warmer summer months that the brand reckons will be popular in the weather.
On air with Tyrrels
Crisp brand Tyrrels is taking to the airwaves as part of its new campaign.
Moving into a big league
The big night in could have a different flavour for football fans next season as PepsiCo uses a new tie-in with the UEFA Champions League...
Facelift for a low fat crisp
Walkers has rebranded and extended its Oven Baked range in a move which puts fat reduction front and centre on packs.
Packaging for the Oven...
No hollow message from Gnaw this Easter
Quality chocolate deserves a quality snap, says choc firm
PREMIUM chocolate firm Gnaw has taken a stand this Easter with its range of "reassuringly chunky"...








































