OMG! Towie is WKD babes
WKD has secured a three-series sponsorship deal with ITV2 reality show The Only Way is Essex.
The drink will receive 60 seconds of on-screen accreditation...
Trio join Global’s portfolio
Global Brands Limited, known for VK and All Shook Up alcohol brands, has announced the purchase of the Hooch, Hooper’s and Reef brands from Molson Coors.
Top tips to boost profits
The tobacco accessories category in Scotland is worth £31.4 million and continues to show year-on-year growth of 4.7%, according to IRI data.
Pet promo promises big prizes
EVERYONE loves it when their pets are happy and Mars Petcare is banking on shoppers’ love for their four-legged friends with its new promotion.
Gravity Drinks brews a new Pumpkin Potion
Themed drinks producer Gravity Drinks has unveiled its latest offer for the Halloween season with its new Pumpkin Potion tropical vodka liqueur.
Magners brings a fizz to summer in new campaign
Irish cider brand Magners is set to bring some extra energy to the cider sector for the summer with its new marketing campaign 'That's Magnertism'.
A big birthday for Carlsberg
Carlsberg takes 170th anniversary celebrations to the streets
NEXT week marks the start of a 170 hour celebration of beer as Carlsberg takes to the...
A chance to win thousands
THE game is afoot at Mondelez, thanks to a nationwide competition under the Cadbury brand.
For the lads
Encouraging more men to drink wine could grow the category by £76m according to Treasury Wine Estates and it has released a range of...
PMPs that will fit every pocket
A broad selection of snacking PMPs could be ideal for the category, according to a giant in the industry.
VK unveils the return of its Chocolate Orange flavour
Pre-mixed cocktails brand VK has unveiled the return of its divisive Chocolate Orange flavour for the festive season, to drive up extra sales in the off-trade.
The pie’s the limit
PORK pies and sausage rolls have been traditional lunch options since pastry was invented in the 17th century.
Today’s versions have been updated, sized and...
KP Snacks aims to help shoppers share the right times
Sharing moments are on the rise with consumers and KP Snacks is pushing convenience retailers to make the most of this with the firm's nuts range.
Vape brand celebrates five years
Plans for further expansion of the business later this year have been revealed
Filling the gap with attention to health demands
FOOD firm Moy Park has developed a new range of Chicken Chargrills.
Marketing manager Briege Finnegan said: “The range was developed to address a gap...
Pie Sports serves up for the Euros
Scottish pie makers Pie Sports has geared up for the Euros with a wide selection of pie options that can be found in three of Scotland's football grounds.
