Beer is racing ahead
A documentary series which tells the story of The Flying Kestrel – a dilapidated 1930s Riley Kestrel car which was restored to its former glory – is at the heart of Kestrel Beer’s latest marketing campaign
Scoring with NPD
WEETABIX has launched a new cereal range – Weetabix Melts.
Coconut is back in town
Kinder Bueno Coconut is returning to the grocery, impulse, and convenience channels for the first time since 2017.
Savoury slice of success
Celebration is top of the menu at Scotmid after winning a prize for one of the varieties in its pizza sandwich range
A meat lovers’ pie
THE latest launch from frozen pizza brand Chicago Town is all about the meat.
The new Chicago Town Tomato Stuffed Crust Takeaway Magnificent Meat Feast...
Flavoured milk is flying in Scotland
Flavoured milk is big business in Scotland, with the category now worth £36 million and growing at 9% year on year – according to IRI data for the 52 weeks to 12 June.
Feeding the children
Quaker Oats has pledged to fill children’s porridge bowls this winter through a new media campaign.
Rock Rose team’s new RTD
Dunnet Bay Distillers, the firm behind Rock Rose Gin, has launched a canned RTD brand –Wonders of the Wilderness Holy Grass Scottish Vodka with apple tonic.
Vegan NPD blitz
Vegan alternative brand Violife has been firing on all cylinders when it comes to NPD, with the launch of three new dairy-free cheese SKUs and an alternative cream product.
Good growth in small packages
Unlike confectionery and crisps, where large packs are gaining ground, smaller seems to be better when it comes to cigar category growth.
Cash in on home offices
WORK from home orders may be a thing of the past, but for many, the pandemic has ended daily commuting for good.
Peachy start for new range
Britvic has launched a new rotating flavour series for its Tango brand.
Satisfaction guaranteed
SATISFACTION or your money back – BrewDog has said it will refund shoppers’ purchases if they are not satisfied with the brewer’s beer.
Toast to Ukraine
UKRAINE’S most popular beer is now available in the UK, in a bid to raise funds for humanitarian efforts in the war-torn nation.
Pushing forward with innovation
Vaping brand Juul has launched the next evolution of its pod-mod system.
Two trips for the price of one with Capri-Sun
COCA-Cola Europacific Partners is building on the partnership between its Capri-Sun brand and theme park operator Merlin Entertainments.
