Soopa Hooch rolls out to Asda stores
RTD brand Soopa Hooch has secured a new listing in Asda locations across the UK for its Blue Raspberry and Cherry Cola variants.
Packs to fight the illicit trade
Disposable vape brand Geek Bar has launched new packaging aimed at combatting counterfeit and non vaping products.
Primula brings back festive Pigs in Blankets flavour
Cheese spread brand Primula has brought back its festive Pigs in Blankets flavour in time for the Christmas season this year.
Free macaroon
GLUTEN-free cake and snack brand Mrs Crimble’s has launched the Big Choc Macaroon Bar into c-stores for coeliac sufferers and those avoiding gluten. The 60g bar has an RRP of 99p.
Stockley’s takes on a dessert classic with Lemon Meringue sweets
Confectionery brand Stockley's has embraced the demand for nostalgic flavours in confectionery with its new Lemon Meringue sweets.
The big match
A group of Pepsico brands have joined forces to attract big night in shoppers during the summer of football
Golden Wonder turns up the flavour with new launches
Crisps brand Golden Wonder is set to turn up the flavour for the snacks category with the launch of three new variants for its £1 and 35p PMP ranges.
Online ad is a bit of a tease
Maltesers Buttons is the subject of the brand’s first ever digital-only campaign
Radnor Hills introduces new PMP range
Welsh soft drinks firm Radnor Hill has unveiled a new PMP format for its carbonated Radnor Spring range, offering retailer stronger margins for the drinks.
Alternatives gaining ground with youth
Plant-based milk is proving popular with young adult consumers
Jacob’s grows snacking with Cheeselets and Crinklys Big
Snacking firm pladis has unveiled a tranche of NPD for the Jacob's snacks brand including the new Cheeselets sub-brand and Crinklys Big.
A chip off the new block for McCain
FROZEN food firm McCain has launched a brand-new recipe for its signature Home Chips following three years of development
Mash Direct enters chilled drinks category
Mash Direct has unveiled its new range of Superfood Smoothies in a bid to tap into the growing demand for wellness drinks in the space.
Sweet sales for pastry treats
IN-store bakery brand Country Choice says the baked confectionery segment is growing due to the rise in out of home consumption, snacking on the...
Lurpak expands with new Chilli & Garlic butter
Butter brand Lurpak has rolled out its new flavour with the launch of its Chilli & Garlic butter packs as the brand aims to simplify mealtimes.
Breakfast bakery is big business
According to NielsenIQ Scantrack data for the year to 4 December 2021 (excluding the discounters) breakfast bakery products were worth £599 million in the UK, growing at 6.9% – a £38.7m uplift on the previous year.
