A big scoop of success
Ice cream is ideal for big night in
The sweet taste of gin
It might have only opened a year ago, but Orkney Distilling is fast expanding its range
Be tin it to win it
New York Bakery Co. has launched its biggest ever UK on-pack promotion, giving away 40,000 bagel tins to consumers
Keeping it funky
Funkin Cocktails is hoping to take a slice of the summer market by spending £1 million on advertising its recently launched Nitro Canned Cocktails
Giving RTD cans a shake up
Ready-to-drink cans haven’t traditionally been seen as the most glamorous looking drinks .
Big prizes to be found
Budweiser has been offering shoppers the chance to win £250 or tickets to a Bud Light sponsored event through its ‘The Golden Can’ campaign
New look from Howell’s
Northern Ireland-based Irwin’s Bakery has spent £40,000 to rebrand its Howell’s Handmade range of cakes and biscuits.
The project included the purchase of a labelling...
Scots shoppers take the biscuit
Mark Thomson, business unit director of Kantar Worldpanel looks at consumer trends in biscuits and cakes.
SHOPPERS in Scotland still go for traditional favourites like...
Cheese sales to hit the net at Euro 2020
IN a bid to repeat its success at the last European nations football tournament, Mini Babybel will be kicking off the summer with a marketing campaign built around Euro 2020.
Co-op grows vegan range
The Co-op unveiled its new Gro range of meat-free products last month, aiming to appeal to those starting the year off with a vegan diet.
Golden ticket for takeaways
THE big night in is at the heart of the latest on-pack promotion from Tayto – The Great Golden Wonder Takeaway Giveaway.
Crisps and snacks make a night in
At the height of Covid-19 restrictions, the big night in was a key weapon in the fight against boredom, and habits developed during the pandemic look set to continue, according to crisp and snack brands
Fuel update for forecourts
FORECOURT retailers were updated on the work of the Petrol Retailers Association (PRA), and heard from representatives from fuel and energy companies, at the...
Scoring with chocolate
Cadbury has joined forces with some of the UK’s biggest football clubs for the return of its ‘Match & Win’ promotion
Value is critical to consumers
PMPs thrive in times of uncertainty
Heritage updated
Walker's Shortbread, has unveiled new packaging ahead of the Christmas and New Year sales period







































