Uncorking marketing spend
PERNOD Ricard has put its weight behind wine brand Campo Viejo, through the return of its ‘Decanta La Vida’ campaign.
Fairtrade for Belgian brand
GUYLIAN has shone a spotlight on Fairtrade through a relaunch for the Belgian chocolate brand.
Winging into Scotch whisky
The Edinburgh-based distillery behind Pickering’s Gin has entered the whisky category with the launch of a new blended scotch.
The spirit of innovation
Gin ain’t what it used to be and consumer demand has led to distilleries across the land getting creative with botanicals, flavours and formats.
Scampi in a £1 pack
KP Snacks has expanded its £1 PMP range, reviving a lost flavour in the process.
New look brings health to the fore
TRACKER cereal bars have a new look that puts health front and centre.
Continental union
Holyrood Distillery has brought together three non-traditional rum producing countries in the launch of its new blended rum.
Vaping display of ignorance
Some of Scotland’s most disadvantaged people would be hindered from quitting smoking if Holyrood goes ahead with plans to ban vaping product displays in shops.
Guilt free snacking with Bobby’s Foods
Sweets and snacks firm Bobby’s Foods has agreed a deal to exclusively distribute Yummy chocolate vitamin bar to c-stores.
Rolling out the river
It's a new year, new look for Imperial Tobacco RYO brand Riverstone, which has rolled out a new design.
Sugar free throat relief
Throat lozenge brand Jakemans has launched a new sugar-free variant of its Throat & Chest flavour.
Dole-ing out fruit options
Fruit is the fourth most popular breakfast food after cereal, bakery and porridge, according to data from Mintel.
Pernod Ricard launch Absolut limited edition
The Absolut Vodka brand, owned by Pernod Ricard, has revealed a classy new limited-edition bottle.
Glasgow 1770 launches ‘harmonious’ experimental whisky
The Glasgow Distillery has added to its Glasgow 1770 Small Batch Series with an ambitious first for the distillery with a blend of two wine cask finishes.
Squeaky Bean is on a roll for alternatives
Squeaky Bean aims to bring more variety for the lunch hour for free-from shoppers with its new Vegan Snack Sausage Roll packs.
Boost sales with sports drinks
As people take to exercising in the sunshine, sports drinks can do well for c-store retailers – as long as they take into account the desire for value and taste, says Boost Drinks.
