Big brand push mixes up and breaks out

BIG brands and new products are at the centre of Nestlé activity for Easter and beyond in 2016. One launch is the introduction of the...
Pack shots of Sanpellegrino cans including Aranciata, Limonata, Aranciata Rossa and Sanpellegrino Zero Pesca & Clementina.

Sanpellegrino unveils a new look

Sanpellegrino is out to drive up its presence across the UK's soft drinks market through a new look across its cans and the roll out of its Zero Sugar range.
Highland Spring sparkling water

Water fizzing with growth potential

Highland Spring Group reckons convenience retailers can untap bottled water category sales
Bottles of Rubicon Spring Vits stand against a blue background with illustrations of fruit around the bottles.

Rubicon Spring unveils new Vits soft drinks range

Flavoured spring water brand Rubicon has unveiled its latest addition of Rubicon Spring Vits, aiming to drive up sales in the functional water market.

Saying cheese

SCOTTISH brand McLelland returned with revamped versions of two of its red cheddar cheeses, Mature and Extra Mature, last month. But for now at...
Pack shots of Tango Editions Limited Edition Strawberry Smash including 330ml cans and 2 litre bottles.

Tango unveils new Strawberry Editions flavour

Fruity soft drinks brand Tango has unveiled the new flavour in its Edition series of limited edition drinks with the new Strawberry Smash variant.

Haig joins the cola club

FOLLOWING the launch of Haig Club grain whisky in 2014, the Haig Club range has been extended by the introduction of Haig Club Clubman....
A line-up of Martini vermouth bottles stand on a marble table. (From left to right) Martini Fiero L'Aperitivo, Rosso Vermouth, Bianco Vermouth, Vibrante L'Aperitivo Vibrante Non-Alcoholic and Floreale L'Aperitivo Non-Alcoholic.

Bacardi unveils a new era for Martini vermouth

Spirits giant Bacardi Limited has unveiled a new look and bottle shape for Martini vermouth in a bid to bring more premium credentials to the brand.
Bottle of Marie Brizar Liqueurs and Sirops stands on a table with cocktails serves in balloon glasses. There are flowers around the table as well as raspberries and a lime slice. The bottles include Marie Brizard Framboise Raspberry Liqueur, Marie Brizard Passion Fruit Sirop and Marie Brizard Apry Liqueur.

Marie Brizard serves up spring inspiration with Spritz cocktails

French liqueur and syrups brand Marie Brizard has served up some cocktail inspiration for the spring with a trio of Spritz serves.

Oversupply hits growth

Solid year for dairy brand THE last few years have seen many changes in the milk industry across Europe and one of the success stories...
Pack shot of BrewDog Punk IPA with its 18 Years promotion on pack offering consumers a £10 Meal and Pint deal.

BrewDog marks 18 years of Punk with on-pack promo

BrewDog has marked 18 years of its flagship Punk IPA brew with the launch of a new on-pack promo offering consumers an exclusive £10 meal deal.

On a mission for ‘goodness’ sake

ANTICIPATING continued growth over the next five years for low sugar, high-protein on-the-go snacks, Rowan Glen says it is on a ‘goodness mission’ to...
Pack shot of Terea Silver.

Philip Morris unveils Terea Silver for IQOS ILUMA

Nicotine products firm Philip Morris Limited has announced the next expansion for its Terea range of tobacco sticks with the new Silver variant.

Milk and no sugar

Müller Milk & Ingredients has added a zero added sugar variety to its Frijj flavoured milk range. Frijj zero added sugar is available in Chocolate,...
A pair of Jammie Dodgers branded Nerf SuperSoakers sit above a packet of Jammie Dodgers with an on-pack callout for a collaborative competition between the biscuit brand and Hasbro's Nerf guns.

Jammie Dodgers teams up with NERF to elevate fun this summer

Children's biscuit brand Jammie Dodgers has teamed up with Hasbro's active play brand NERF to launch exclusive SuperSoaker toys in a new on-pack promotion.

A frenzy of new flavours

HARIBO has brought back its limited edition Frenzy range, offering a summer twist on its Starmix and Tangfastics flavours.   Now in its third year, this...