Adding value to crisp PMPs

Pepsico has beefed up the value of its PMP range by adding an extra 20% to its Walkers price-marked packs

Time to return to TV

Magners Irish Cider is making a return to TV screens for the first time in four years, as part of a new major marketing campaign for the brand
Tyrrells Sea Salt and Cider Vinegar Crisps

Crisps priced to sell

Three popular Tyrells crisps flavours have been put into £1 price-marked packs.
Alan Meikle Hamlyns

Meet the maker: Hamlyns of Scotland

Hamlyns managing director Alan Meikle talks all things porridge What’s Hamlyns’ story? It’s part and parcel of UK industrial society. If you go back to when...

Boë brings berry

SCOTTISH gin brand Boë has brought some berry flavours to its range through the launch of two new variants.

Fresh look for heritage brand

GORDON’S Gin has a new look. Brand owner Diageo has rolled out new packaging across the Gordon’s range, in a bid to position the gin as a premium brand.

Have your cake and drink it

SCOTTISH drinks producer Buck & Birch has launched a new spirit offering consumers something sweet this winter. Rum & Cake comprises dark rum infused with...
Croissant spread

Bring café culture to convenience

PANDEMIC trends continue to affect the breakfast category and retailers that react to evolving demand will see the benefit on their bottom line.
Absolut range refresh

Absolut mixes it up

Pernod Ricard has relaunched the Absolut flavoured vodka range with a new look and reformulated liquid.

A spiced take on a classic

ASIAN spices take centre stage in the latest release from Halewood Artisinal Spirits gin brand Whitley Neill.
Yogi Tea

Millennia of tea expertise

Yogi brings Indian heritage to c-stores

Levi Roots clears up

LEVI Roots Caribbean Crush is now available in a fully recyclable, clear plastic bottle, complete with a new label.

Snacks with a little bit more

SNACKS that offer a little more can provide retailers with a way to attract health conscious consumers and drive incremental sales.
Galaxy chocolate bar

Innovation drives chocolate forward

AN increasing number of chocolate lovers prefer blondes, if category growth figures are to be believed.
Wildlife Big Pots yogurt

Big Pots for small price

YOPLAIT has unveiled a new four-pack format for Wildlife Big Pots yogurt, providing consumers with a more affordable option.
men sitting on a bench drinking Ribena

Cheeky campaign

SUNTORY’S new Ribena campaign encourages consumers to laugh their way through the awkward moments in life.