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Fox’s plots a new future

MIX one conversationally very confident panda, £10m worth of marketing support, a new umbrella branding strategy, a catchline that’s designed – in more ways...
riverstone-combi-pouch

Rolling on the river

Imperial Tobacco has launched a new combi pouch format, which includes 30g of tobacco, 60 papers and 60 filters
Lyon's Coffee packs

Coffee brand ready to roar

LYONS will have a new look from next month, along with new additions to the coffee brand’s range.
YellowJaffaCakeBox

A taste of the tropics

BIG selling biscuit, Jaffa Cakes, has been given a tropical brand extension in the form of a pineapple variety.
Steamfresh_Green_Medley

Fresh packs for the freezer

FROZEN specialist Birds Eye has introduced bright, colourful new packaging across its Steamfresh range
KP snacks range

Three more join the one pound range

KP Snacks expands its price-marked offer
kopparberg-cherry-rum-bottle

Some Swedish spice

SWEDISH cider brand Kopparberg has embraced the dark side with its latest launch
Yazoo and Merlin promotion

Yazoo and Merlin join forces again

Theme parks promo is back

Opportunities still there for on the go

Before the lockdown, on-the-go breakfast was a promising area of growth for convenience retailers, but has Covid-19 put the brakes on growth
Weetabix on the go

Pack refresh for breakfast

Weetabix On The Go has a new look thanks to a bottle redesign for the breakfast brand.

Binning the plastic wrap

Scottish Blend has taken a step forward in reducing its plastic footprint, with the brand set to remove the plastic overwrap on all its retail boxes this year

Crisps with some heat

Things are heating up in the crisp category, with the launch of Walkers Flamin’ Hot

Ice cream is going green

UNILEVER has ditched plastic in exchange for paper tubs across its Carte D’or ice cream range

A slice of the action

Country Choice has launched a new pizza-to-go brand for the convenience channel

Mayo goes green

Unilever has its sights set on sustainability with the launch of new eco-friendly packaging for it’s Hellmann’s brand
Richmond meat free bacon slices

Bacon with no meat

Kerry Foods is growing its meat-free offer with the launch of Richmond Meat-Free Smoked Bacon Rashers.