Go potty for soup
Studies have shown that shoppers perceive soup sold in the chiller to be of a higher quality than soup sold in ambient tins.
Fingers crossed for Cadbury
Mondelēz International has kicked off a new consumer-facing promotion across Cadbury Fingers with a whopping £200,000 prize pot up for grabs.
There goes the famous summer
THE British summer is something to celebrate, whatever the weather. That’s the message from The Famous Grouse’s summer sales push, using the slogan: ‘The...
Pergola introduces a new tequila can
Pergola Drinks is out to add a premium touch to the canned cocktail market with its Tequila & Tonic cans, which the firm claims is a market first flavour.
Slim title beefs up as mags fall
WANT to sell more magazines? Then look for customers keen on slimming or sewing. Those are among the mags that are doing best while...
Lenor steams ahead with new Steamer & Ironing range
Starbrands UK reckons it is responding to a rising consumer demand with its latest launches from the Lenor brand with the Steamer and Ironing Water range.
Red Bull loses cals
RED Bull, the biggest-selling brand in the stimulation drink category has stripped all the calories from it latest line.
The launch of Red Bull Zero...
Kikkoman has fired up for BBQ season
Leading soy sauce brand Kikkoman is out to help consumers to fire up the barbecue this summer with its new promotion 'Fire Up the Umami'.
Kallo goes on the snack attack
RICE and corn cake brand, Kallo, has revamped its range with new ingredients and snack products.
It is targeting the breakfast on-the-go market with...
Christian Drouin gets Experimental with Scotland
Calvados producer Christian Drouin has helped to keep the spirit of the Auld Alliance alive with its new release in the Experimental series, Arran Angels.
Border takes the biscuit in new ads
THE secret activity of biscuit hoarding is brought to light in the latest series of adverts from Lanark-based Border Biscuits.
The new print campaign is...
Win a year’s supply of stock of Lipton Iced Tea
Britvic is offering one lucky retailer the chance to bag a year's supply of Lipton Iced Tea stock in its new retailer competition for the brand.
Euro flavour comes to UK
UNITED Biscuits is bringing a taste of Europe to its UK biscuit range.
McVitie’s DeliChoc is a thickly-coated Belgian chocolate biscuit with a crunch.
The firm...
Cheez-It set to make its UK debut this summer
American snack brand Cheez-It is set to make its UK debut as Kellanova, the snacks firm behind the brand, has brought it over to UK markets.
Choc up a treat
THERE is room for healthy and indulgent snacks in the modern consumer’s daily diet according to biscuit manufacturer Bahlsen.
Hidden Sea reveals a new look
Premium Australian wine brand Hidden Sea has unveiled a new look across its UK range aiming to highlight its commitment to ocean health.
