Skin care targets big city sales


CITY living takes its toll on your skin.

That’s the message from personal care brand, Simple, which is launching a £7m summer ad campaign.
The TV ad shows how pollution, stress, harsh weather conditions and artificial environments like office buildings and aeroplane cabins can cause skin sensitivity.
The ads will be supported by sampling in cities including Glasgow and activity in social media.
Key products supported by the campaign include: Kind To Skin Wipes; Hydrating Light Moisturiser; and Illuminating Cream SPF 15.