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Home Authors Posts by Callum McDade

Callum McDade

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Pack shots of Mini Mentos Fruit Mix sharing bags.

Mentos enters treat size market with Mini Mentos

31 July 2026
Pack shots of Monster Energy Nitro Blue Flash cans.

Monster expands with new Nitro Blue Flash flavour

31 July 2026
An image of a street in Edinburgh with Edinburgh Castle in the skyline. The Hooch summer 2026 campaign is on the digital screen in the foreground.

Hooch unveils “no-nonsense” multi-media campaign

30 July 2026
Pack shots of GoGo Squeez packs with the on-pack Toy Story 5 promotion in Apple Strawberry and Apple Mango flavours.

GoGo Squeez targets back to school with Toy Story promo

30 July 2026
Cans of Darnley's Elderflower Gin Spritz lie in a basket with pieces of mint and lemon around them. The basket sits on a grassy field with flowers.

Darnley’s Gin enters the RTD market with Elderflower Spritz

30 July 2026
Pack shots of LazyDay Mini Vic the Vegan Caterpillar Cakes.

Lazy Day scoops Great Taste Award for vegan Caterpillar Cake

30 July 2026
Pack shots of Galaxy More to Share Millionaire Crumble and Cinnamon Swirl.

Galaxy expands sharing range with two flavours

29 July 2026
Pack shots of Warrior Crunch bars in White Chocolate, Banoffee Pie, Dark Chocolate Peanut, Fudge Brownie, Choc Chip Cookie Dough and Salted Caramel.

Warrior Crunch rolls out refreshed packaging

29 July 2026
A table with Wee Smoky cocktail cans on it and glasses with a person holding one of the cans in their hand.

Wee Smoky taps into RTD demand with cocktail range

29 July 2026
A can of Vault City 999GL sits among different fruit against an orange and yellow background.

Vault City ramps up sour beer production for anniversary

29 July 2026
Pack shots of McVitie's Penguin biscuits with the on-pack promotion for Penguin Books.

McVitie’s Penguin partners with Penguin Books on new promo

29 July 2026
Bottles of Filippo Berio Balsamic Vinegar of Modena that are designed to suit different meals with notes on the bottles.

Filippo Berio unveils refreshed Balsamic Vinegar range

28 July 2026
A tub of Yester Farm Dairies Soft Cheese sits next to a plate with canapés on it and different foods around the plate.

Yester Farm scoops up 3-star Great Taste Award

28 July 2026
The CCEP DRS Ballot recycling box stands outside the OVO Hydro in Glasgow.

CCEP invites Commonwealth Games fans to vote through recycling

28 July 2026
Interior image of a Bestway Wholesale depot with the summer 2026 integrated campaign promo bays.

Bestway Wholesale rolls out new summer promotion

27 July 2026
Anna Lodge, Saltire Scholar, sits with a laptop in Scotmid HQ.

Scotmid marks International Intern Day

27 July 2026
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Scottish Grocer, Scotland’s leading magazine for the convenience retailing sector, has kept Scotland’s local food and drink retailers up to date for nearly a century. Renowned within the industry as a quality title, its knowledgeable and consistent independent editorial ensures it is a magazine that retailers can trust and rely on regardless of market conditions.

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