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Friday, June 18, 2021
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Tag: Skittles

Snickers Win2Gether

Countdown to summer is on

An action-packed summer of sport lies ahead, and for fans north of the border, the wait for the Scottish football team to qualify for a major tournament has been a long time coming.
Skittles

A cultured new snack

Described as the firm’s ‘biggest fruity confectionery launch of 2019’, Mars Wrigley has unveiled Skittles Dips.

The cool kid on the block

Confectionery brand Skittles has entered into the ice cream category in time for summer

Turn to the dark side

Returning for the fourth year running, spooky seasonal confectionery SKU Skittles Darkside is back on shelves in time for Halloween .
Skittles tear and share bag

Win with the ‘big night in’

Cosy up to sweet sales

Spooky Skittles appear for Halloween

Wrigley launches its seasonal Skittles range HALLOWEEN is fast approaching and to prepare for the season, Wrigley is extending its range of spooky Skittles SKUs. Following...

Seeking a taste of something special

Premiumisation trend could be good for c-stores CONFECTIONERY has been going through some changes, with reformulations and new product development to meet the demands of...

Scotland gets fruity taste of Super Bowl

AHEAD of last month’s Super Bowl in Houston, Texas, Skittles sent former American football star Marshawn Lynch to spread its message in Houston, Scotland. Marketing...

Both sides of the rainbow

TWO of its most popular flavour mixes are being put into the same bag by Skittles. The Fruits and Sours pack mixes strawberry, blackcurrant and...

Marketing matters

MARKETING initiatives and category management are the keys to success in confectionery according to Dan Newell, confections marketing manager at Wrigley. Newell referred to Nielsen...

Sweet prices

SKITTLES and Starburst have been put into price-marked packs. Brand owner Wrigley said that more than two thirds of shoppers buy PMPs in c-stores and...

Scary sugar sales soar

SUGAR confectionery is boosted by Halloween more than any other type of sweets according to Wrigley. The Starburst and Skittles brand owner says Nielsen figures...
Skittles

Play prizes in every pack

LIMITED-edition Skittles packs are giving consumers the chance to win Google Play credit this summer. And entrants who don’t win the £5 credit will get...

Recipe for fruit sales

Wrigley launches multi-million pound investment to grow sales of its brands. THE three vital ingredients in growing the sugar confectionery category are new product development,...

Dark flavours

Sugar confectionery is more popular than ever at Halloween says Wrigley and it is aiming to send sales soaring with themed packs this year. Skittles...

Skittles and Starburst get spooky

This Halloween sees the launch of two limited editions from Skittles and Starburst, as Wrigley, a subsidiary of Mars, aims to capitalise on the...