Tag: Heineken
Heineken launches Halloween marketing for Strongbow
Heineken UK has kicked off a new spine-chilling campaign for Strongbow cider to tie in the with popularity of the drink during the Halloween season.
SGF launches first Diversity & Inclusion event
The SGF is set to host its first ever Diversity & Inclusion event in April to highlight the lived experiences of colleagues within the Scottish convenience sector.
Heineken revamps Star Retailer scheme
Drinks giant Heineken UK has revamped its loyalty programme Star Retailer with a new participation and rewards framework for convenience retailers.
Discover a world of choice with Heineken
Bring the holidays back home this summer with Heineken UK's extensive range of global drinks options, spanning from Spain to Down Under.
Heineken offers advice on cider category
Cider is big business in the UK, with NIQ data showing the category was worth £1.1billion last year, as it provides an all-year-round opportunity for convenience retailers, says Heineken UK.
MARKET NEWS | 6 brand new products available in April
Scottish Grocer takes a look at what is available to stores across the Scottish convenience retail channel for the month ahead.
Bring on the flavours
Heineken UK has published its first-ever cider report, which includes insights into shopper preferences.
Multipacks are the way forward
BIGGER isn’t always better, but larger pack formats increasingly appeal to shoppers in the convenience channel.
Multipack plastic in the bin
Heineken has launched new plastic-free multipack packaging across UK supermarkets.
Only the best will do
THE big night in is the perfect occasion to drive sales of premium brands according to Heineken.
Premium off sales
WHEN people entertain at home, they like to treat guests – and themselves – to the best
Licensed to chill
HEINEKEN has launched a limited edition range of James Bond-branded packaging to mark the release of No Time To Die next month.
Beer and cider boom
Heineken has generated £448m of additional value sales in the last two years
Scoring a partnership
Heineken has been named as the ‘official beer partner’ of the UEFA Euro 2020 football tournament
Premium going well as Noel draws near
Heineken report on premium beer makes for a positive read in the run up to Christmas season
New look for alcohol group
The Scottish Alcohol Industry Partnership has relaunched with a brand new website and logo .
