Tag: Galaxy

New Galaxy ad

Chocolate heading in a new direction

GALAXY chocolate has experienced a change in the tone of its ads as activist, poet and actress Jade Anouka takes the centre stage

Happy trails for Mars sharing packs

Bounty and Galaxy trail mix range extended with bigger pack format MARS Chocolate has expanded its sharing back range with the launch of Bounty and...

Mars issues precautionary recall

Potential Salmonella presence prompts recall of select batches of Galaxy, Teasers and Minstrels SKUs MARS Chocolate UK is voluntarily recalling products due to the potential presence...

Brits eat the most treats

BISCUITS are a UK national treasure, according to Pladis. And it says with more than 99% of households buying biscuits ever year, Britons have the...

Bounce up in spring

Easter presents  opportunities and the giants of chocolate reckon they know how to make the best of them. BIG selling favourites from Mars Chocolate are...

Chips in the new block

THE £12m spend on the latest Galaxy variety made it the most visible chocolate bar outside of stores according to brand owner Mars Chocolate. Launched...

Toffee and Popcorn Duet for Galaxy

MARS Chocolate UK has added new combination to its Galaxy Duet range – Galaxy Duet Toffee & Popcorn. The new single bar, available now with...

Bags more in sweet choice

STRESSING the importance of the £1 price point, Wrigley has added four more bags to its price-marked range. Dan Newell, onfections marketing manager said: “Consumers...

Following the trend with pinch of salt

CURRENT  and expected trends often influence new product development and Mars reckons a new line in the Galaxy chocolate range will bring a fashion food flavour ...

Hotting up

MARS says last year’s warm summer contributed to a 21% increase in sales of its ice cream products. But it also stresses the importance of...

Take it to the limit

Limited editions, new flavours, pack sizes, promotions and PMPs are all part of the plan to generate excitement for the UK’s biggest chocolate brands...

Galaxy boldy goes to a new look – revival of its classic strap-line

GALAXY has a new look to accompany the revival of its classic strap-line: “why have cotton when you can have silk?” On August 11...

McVitie’s drives its minis

JAFFA Cakes and Galaxy chocolate are the latest familiar names to get the mini muffin treatment. McVitie’s has shrunk and baked the essence of...