Tag: Fruitella
A koala-t new vegan product
Uunfortunately for vegans and vegetarians, many sweets are off-limits due to the inclusion of gelatin in their recipes.
Casting a spell this Halloween
Halloween is big business for confectionery, and Perfetti Van Melle reckons it’s well-equipped to capitalise on this year’s spooky celebration.
Sharing in lower sugar
Bagged confectionery has been an undeniable success story, with bags growing by £12m in the last year .
Better for you, better for sales
Perfetti Van Melle says it is crucial to offer a range of reduced sugar options .
Sugar market is still sweet
Sugar sales strong despite pressure
Healthier snacks in a sachet pack
Fruittella brand owner Perfetti van Melle has launched a new low-calorie sachet range targeted at health-conscious consumers.
The new format is available in two flavours,...
Harder fruits
FRUITELLA has bolstered its low and no sugar range by with the launch of a sugar-free hard candy.
Free to be sweet
Fruitella has launched two completely sugar-free products, Fruit Foams and Fruit Gums.
Brand manager Matthew Navier said: “Data shows that 92% of consumers are actively...