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Wednesday, September 22, 2021
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Tag: cheese

Baby Bells

Cheese sales to hit the net at Euro 2020

IN a bid to repeat its success at the last European nations football tournament, Mini Babybel will be kicking off the summer with a marketing campaign built around Euro 2020.

Two awards for Rowan Glen

Mild Cheddar picks up two prizes TRIUMPH is on at two for one this month for Rowan Glen as the dairy producer has scooped two...
Cathedral City

Saying cheese

DAIRY Crest is relaunching Cathedral City, Britain’s biggest-selling branded cheese. The relaunch includes a new packaging design, new product development and significant marketing support. Marketing...

Saying cheese

CHEESE is changing, says Susan Nash, trade communications manager at Mondelez International. She sees traditional cheddar as in decline while other types of cheese are...

Cheddar surge

CHEESE sales continue to be dominated by cheddar and in a highly competitive market Cathedral City is significantly outperforming its peers, according to brand...

Wishing on a smile

PRIMULA Cheese and the charity Make-A-Wish UK want more kids dealing with serious illness to come up smiling. The brand is working with Make-A-Wish...

String wars

MAY the force of calcium be with you! Kerry Foods is featuring Star Wars on an on-pack promotion on Cheestrings from this month. Packs will...

Light start to the year

LEERDAMMER used a TV ad and social media to get its 2015 marketing work underway. The 20-second TV clip ended with a shot of Leerdammer...
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Smile, and say ‘convenient!’

Sliced and grated lines grow ahead of the market as cheese fans keep buying and increase visits to c-stores IN theory cheese should do...
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Not just for kids

CHEESE snacking products’ sales are worth £195m but the sub-category offers little choice for adults. And with nearly four times as many adults in...

Cheese escapes from sliced bread

WHEN it comes to packed lunches, cheese is no longer confined to the inside of a sandwich. Adults and children both appreciate a cheesy...
Cheese consumption in the UK is lagging behind mainlaind Europe according to Boursin and Leerdammer producer Bel UK.

Beyond the block

An over-reliance on traditional block cheddar is holding back the cheese category according to Bel UK. It argues that it’s time to look elsewhere...
cheese

Becoming a cheese nation of softies?

WHETHER it’s to serve with crackers at the end of a dinner party or to shove under the grill for an emergency late-night munch,...
Galloway cheese

Out pop the Animals

SLICES of cheddar with pop-out animals are Galloway’s latest innovation for the children’s dairy snacks category. Galloway Animals come in packs of five and...
Cathedral City’s Selections, offering an established brand of cheddar in individual portions for lunchboxes and snacking.

Cheese reloaded – Category special

CHILLED and fresh foods, which grew at over 45% in the convenience sector over the last four years, according to IGD, are crucial products...
Mark Thomson, Kantar Worldpanel

Scotland sticks with brands

IN a sandwich, toasted under the grill or grated on top of pasta, cheddar remains the most popular type of cheese in Britain, accounting...

AG Barr Popover Sept/Oct 21