Tag: Burton’s Biscuit Company
PMPs key in c-stores
Price-marked packs are a key driver of impulse sales in convenience, according to Burton’s Biscuit Company
Burton’s real slim snacking
Burton’s Biscuit Company has reformated its core Minis products and adding an on-pack 100-calorie flash
Twisted biscuits
BURTON’S Biscuit Company has released a new Lemon Twist limited Jammie Dodgers flavour.
My kingdom for a cookie
MARYLAND Cookies is back on the box again thanks to a £1m investment in the brand on the part of parent firm Burton’s Biscuit Company.
Marked up for launch
New products and established favourites are among the biscuits showing prices on pack.
Thin and crispy flavours for Fish ‘n’ Chips
BURTON’S Biscuit Company is thinning things out in its Fish ‘n’ Chips portfolio with the launch of Crisp ‘n’ Fin.
Health focus only adds to premium’s appeal
Consumers seeking out something special, firms say
THERE can be few adults in Scotland who don’t have some memory of scavenging the bottom of Gran’s...
Competition for biscuits
SNACKERS at home and on the go often reach for a biscuit and the big brand owners are competing for their custom by launching...
Portion packs in demand
PORTION control and an increasing demand for savoury biscuits have played big parts in biscuit sales in c-stores in the past year, says Burton’s...
Savoury success
CRISPS are a snack staple in Scotland’s convenience sector and for good reason.
With customers continuing to grab bags when they’re on the go or...
Marked up as a leader
Burton's Biscuit Company says it was one of the first FMCG companies to introduce price-marked packs and led the category by making brands such...
Permission to munch
Permissibility and portion control, the growth of food-to-go, and increasing demand for savoury biscuits are all contributing factors argued to have had an impact...
Savoury bags take the biscuit
BAGGED savoury biscuits has been the past year’s star performer in savoury snacks according to Burton’s Biscuit Company.
Burton’s joined the savoury sector in 2014...
Portion positive
WHEN it comes to snacking at home, biscuits are still the favourite choice and c-stores account for a third of all biscuit sales says...
Wrapped up for the winter
MEN aged 18 to 34 form the target audience for the Burton’s Biscuit Company partnership with radio station Talksport.
The promotion, running until January next...
Maryland mixes it all up
FOR those who fancy a change there are all-new texture and flavour combinations in the latest Maryland biscuits line, Mix’ems.
Available in Toffee Popcorn, Caramel...
