JD with cola moves to No.1
American whiskey Jack Daniel’s and cola, is now the off-trade’s best-selling spirits premix line.
With over 30% volume share, Jack Daniel’s and cola in...
Appy hour for RTD cocktails
A MIXTURE of cocktails and smartphone technology is the secret of WKD’s success in the Scottish market, according to marketing director Debs Carter.
Social media-savvy...
Sourz planz for summer
SOURZ is crossing its fingers for sunshine – the brand has invested £9m in a promotion, “Unforgettable Summerz with Sourz”, in partnership with MTV...