Packs going premium

INDEPENDENT cider maker, Aston Manor, has repacked its Kingstone Press and Knights brands. The Kingstone Press makeover is designed to give the brand a more...
Stella Artois Cidre

Stars launch the new look

LUCKY stars under the caps on new-look bottles will win Stella Artois Cidre consumers prizes ranging from limited-edition chalices to an adventure on a...
Rekorderlig

Sweden in the mix

SWEDISH cider Rekorderlig, which is brewed at a family-owned fourth generation brewery in Vimmerby and is now handled by Molson Coors in the UK,...
Strongbow

Golden arrows

BRITAIN’S biggest-selling cider Strongbow has become an official partner of Team GB in Rio Olympics this year. Major activity across the summer will include limited-edition...

New look aims to attract new enthusiasts

TOMATIN Highland Single Malt Scotch Whisky has a new look as part of a package designed to raise awareness of the whisky with new...

Cashing in on Dad’s big day

DRINKS distributor Maxxium UK reckons this month’s Father’s Day provides an excellent sales opportunity for convenience retailers and the firm is urging store owners...

American connection for new Orkney expression

PERNOD Ricard UK has launched Scapa Skiren, a new whisky from its Orkney-based Scapa distillery. Available to the UK off-trade now, Scapa Skiren is exclusively...

Malts in a makeover

GLENGOYNE Highland Single Malt Scotch Whisky has introduced new looks for two of the whiskies in its core range. Glengoyne’s 10 Year Old and 12...

Seasons beatings

Summer should give a helping hand to sales of many, but not necessarily all, drinks. Who are the champs of June, July and August? SUMMER...

Italian trio land on British shores

BEER importer World Beers is bringing three more Italian craft beers into the country ahead of the summer sales season. All from the award-winning Birradamare...

Easy over summer ice

COCKTAILS feature in many summer garden parties and barbecues and retailers can take advantage of their popularity by suggesting recipes for summer cocktails and...

First sip on screen

AHEAD of summer 2016, Guinness has launched a TV ad to promote Hop House 13 Lager, the latest product in its Brewers Project series. The...

Will small be beautiful?

BEER and cider giant Heineken has given some of its brands new looks ahead of the summer. Desperados spirit beers and Old Mout cider are...

Wine winner will fly down under

AUSTRALIAN wine brand Jacob’s Creek is giving consumers the chance to win a trip to the 2017 Australian Tennis Open in a promotion running...

Flavours of the summer

CIDER manufacturers have worked hard to sell cider throughout the year but it remains true that good summer weather helps cider sales considerably, one...

Alcohol-free boom?

SALES of alcohol-free wine in the year to the end of last summer boomed compared to the year before (they were up 42% according...