Mrs Hinch brings a holiday feeling in Vacay Vibes
Procter & Gamble has launched its latest collaboration with home-care influencer Mrs Hinch with the new Orange Blossom & Coastal Cypress scent.
Tea giant says strike while the top-up is hot
SPECIALIST teas might be showing decent sales growth but tea giant Tetley says retailers shouldn’t lose sight of the facts that everyday black tea...
Four Loko bursts with new flavour
Red Star Brands RTD brand Four Loko has launched a new flavour to its range with Dark Berry Burst as the brand aims to take drive further RTD sales.
Toast of the morning
TOAST features in over half of all of the nation’s breakfasts, according to Kantar Worldpanel research. But, according to Allied Bakeries, families also like...
Antioxi blooms with trio of shrooms tea
Organic mushroom supplement brand Antioxi has launched a trio of health boosting teas, each containing a mushroom blend to help improve functional health.
Special role in the soft drinks chiller
Price-marked packs have developed into one of the main merchandising and promotional tools available to convenience retailers. PMPs are now used across virtually all...
Del Monte freezes over a new release
Canned fruit brand Del Monte has moved into the frozen aisle with the launch of its Frozen British Strawberries exclusively to Iceland stores in the UK.
KitKat breaks to tag along
The latest KitKat marketing campaign is encouraging consumers to “celebrate the break”.
KitKat brand owner Nestlé says the campaign, launching this month, will include TV...
Heinz launches a saucy competition
Heinz has launched a new saucy competition for consumers to win the chance to bag themselves a culmination of the brand's sauces in Every Sauce.
Slim title beefs up as mags fall
WANT to sell more magazines? Then look for customers keen on slimming or sewing. Those are among the mags that are doing best while...
Cadbury Brunch launches new PMP for best seller
Mondelēz International has launched a new PMP format for its best-selling Cadbury Brunch variant with the £1.39 price-marked Choc Chip flavour.
No such crisp as a free lunch?
IS there ever such a thing as a free lunch? Walkers says yes and is offering crisp buyers the chance to win a food-to-go...
Bring in boxes of flavour with new Jacob’s Bites range
Pladis is set to capitalise on the demand for savoury snacking opportunities with its new launch of Jacob's Bites savoury biscuits.
Fruit still the flavour of NPD
SCiders take eight of top 10 drinks launches in 2015
What are you likely to be devoting more of your beer, wines and spirits shelf...
Tomintoul builds Cask Finish range with European wine
Cairngorms produced single malt whisky Tomintoul has built up its non-age statement series with the launch of three new wine cask finishes.
The must haves – old and new
There’s no agreed technical definition of must-stocks. But some lines are simply expected by consumers to be on shelf and others should be...
