Pack shots of -196 Peach cans.

-196 expands with new Peach flavour

SBF GB&I has launched a new Peach flavour for its alcoholic RTD brand -196 in a bid to tap into the growing demand for more peach variants in the sector.

Rock me like a…

Brand owner Burton’s Biscuit Company has launched Wagon Wheels in a new on the go format
Pack shots of Extra Plus single packs and bottle formats.

Extra launches premium Extra Plus range

Chewing gum brand Extra has unveiled its new Extra Plus range, a premium option for the category complete with additional functional ingredients.
Monster coffee cans

Canned cold coffee has arrived

Shoppers looking for an energy hit with a difference can now pick up a can of Monster Espresso
Promotional image of the Larsen Cognac redesign for 2026 featuring the new bottles next to the company logo with text that reads "A Century of Smooth Sailing".

Larsen Cognac unveils new premium bottle design

Global spirits firm International Beverage has unveiled a new look for the Larsen Cognac brand in recognition of its 100-year anniversary.
Smirnoff infusions

Fruit infusions for vodka giant

IN time for the summer, Diageo has launched a new infused range under its Smirnoff vodka brand.
A person holds cans of Vybey Collagen + Energy drinks in Lemon & Lime and Mixed Berry flavours.

Vybey moves to new market with Collagen + Energy drinks

Functional products brand Vybey has entered into the soft drinks market for the first time with the introduction of its new Collagen + Energy range.
spar-cake-and-biscuit-range

Selling like hot cakes

Spar has added nine new products to its range of cakes and biscuits
Pack shots of Foster's Classic Lager and Foster's Proper Shandy with the summer 2026 promotion.

Heineken rolls out new Aussie promo for Foster’s

Lager brand Foster's has unveiled a new on-pack promotion offering shoppers the chance to win a holiday to Australia to watch the darts.
kp-snacks-selection

Keeping track of the trends

KP Snacks eyes the big night in opportunity .
Packs of Aero Milkybar and Aero Milkybar Buttons are stacked on semi-circle shapes against a blue background with a white table.

Nestlé unveils new Aero Milkybar range

Confectionery giant Nestlé has unveiled a new collaboration between two of its legacy chocolate brands with the rollout of the Aero Milkybar range.
lucozade-love-island-advert

Lucozade cracks on

Lucozade Zero has teamed up with Love Island as its official soft drinks partner for 2019
Pack shots of Crispy M&M's Mini Santas sharing pack, Snickers & Friends selection box and Maltesers White box.

Mars Wrigley unveils new packs for Christmas

Confectionery firm Mars Wrigley has set out its stall for the Christmas season with the introduction of three new products to its line-up.
new-boost-advert

Giving sales a lift

Mondelez has invested £1m in a new advertising campaign for Boost+ Protein bars
Leading pie maker Pukka says its brand redesign will make it easier for shoppers to pick out their favourite recipes.

Pukka unveils pie range rebrand

Leading pie maker Pukka has unveiled its biggest brand redesign ever, with a bold new visual identity across its chilled range.
fulfil-chocolate-brownie

New bar is choc full of protein

Protein snack bar Fulfil has now added another variety to its lineup .