NPD galore for whisky giant

Glasgow-based spirits producer Whyte and Mackay has bolstered its premium portfolio with the launch of a new premium blend and a facelift for an old favourite .
Dr Oetker buttercream

Agree or get it free

HOME BAKING firm Dr. Oetker is so confident in its new icing that it has offered a money back guarantee if consumers don’t like the taste

Guinness sponsors Six Nations

The tournament will be known as the Guinness Six Nations from this year

Big breakfast is a cereal killer

Breakfast continues to grow, with innovative options gaining ground

Incremental opportunity

Crediton Dairy say their Arctic Iced Coffee is well placed to complement food to go .
Lotus Biscuits

Premium at home

With instant coffee no longer quite cutting it for some, more of us are looking to create a premium ‘coffee shop moment’ while at home
Small black dog

A £25m brand ruffreshment

BUTCHER’S Pet Care has launched its first advertising campaign in five years, as it embarks on a £25m rejuvenation of the brand.
albert-bartlett-potatoes

To potatoes and beyond

Albert Bartlett potatoes has teamed up with Disney and Pixar to create a UK wide on-pack promotion .
coca-cola-win-tickets-premier-league

A big campaign for the beautiful game

CCEP launches on-pack football promotion .
nisa-self-serve-to-go

Self serving focus brings in margin

Nisa showcases new developments for symbol retailers at its annual exhibition in the spring .
Crisp packets

Busy lifestyles support snacks

Brands ready to make the most of on-the-go demand
peperami-tender-jerky

Beefing up with brand new jerky

Peperami has launched two new ‘Tender Jerky’ products

Baked goods set to rise

Analyst forecasts long term growth but warns there are still challenging times ahead FOLLOWING another couple of years of modest growth, biscuits and cakes sales...
Mr Kipling Easter cakes

Mr Kipling’s makeover for a better life

THE Mr Kipling range has had a packaging revamp to tie in with the Premier Foods ‘Life is better with cake’ campaign. And the...
sun-valley-crisps

Crisps will make a packet

Sun Valley is now venturing into the crisps category with the launch of a new brand
2 Protein Bars

Looking fit on shelf

FITNESS bar brand Premier Protein has launched in the UK. Premier Protein – which has been available in the US and across Europe – lands on British shores with three flavours on offer.