Monster Energy celebrates with new Lando Norris Gold cans
CCEP has launched a limited-edition gold coloured variant for its Monster Energy Lando Norris Zero Sugar variant to mark the F1 driver's global success.
Summer chill out
Frubes ‘Try Me Frozen’ campaign returns this summer, encouraging families to try the brand as a healthier alternative to ice cream
Celsius revs up partnership with Formula One
Energy drinks brand Celsius is set to rev up its partnership with Aston Martin Aramco Formula One Team with its new marketing campaign.
Stormzy fills his boots with Relentless
Stormzy has joined forces with Coca-Cola European Partners for a new brand partnership with Relentless .
Gumi Yum expands with new share bags
Confectionery firm World of Sweets has expanded on its listings for the Gumi Yum brand with two new sharing pack variants of the sweets range.
Glasgow 1770 rolls out Batch 2 whisky trio
Lowlands whisky distillery The Glasgow Distillery has unveiled its latest annual release series with Batch 2 featuring a trio of drams for consumers.
Adventurous breakfast
Scottish porridge brand Hamlyns has been offering shoppers the chance to experience time-travelling thrills in high definition through an on-pack competition in partnership with Sony Pictures.
Butterkist pops up with Paramount+ promo
Leading UK popcorn brand Butterkist is expanding its partnership with Paramount+ through a new on-pack promotion running across the portfolio.
Big spend
KP Snacks has invested £1m in a marketing campaign for Hula Hoops Flavarings .
Cadbury reunites with Children in Need
Chocolate brand Cadbury has announced the return of its on-pack promotion with BBC Children in Need across its sharing bag formats.
Rocking out with a new flavour
As the energy drinks category continues to grow, releasing NPD is a key way for brands to ensure they remain relevant to consumers.
Mr Kipling bakes up new cakes for Christmas
Baked treats brand Mr Kipling has set out its stall for the festive season with tranche of new bakes for Christmas alongside some returning favourites.
Nuts about new format
Snickers Crisp Ice Cream is a wrapped handheld single, described as offering the same Snickers flavour with a “light and crispy texture.”
Quality counts in gluten-free category
With a wide range of consumers buying gluten-free products, Warburtons is urging retailers to stock quality bakery options to drive up sales.
Hitting the mark in convenience
More than half of shoppers want to see PMPs when they’re hunting for a snack
Lunch in style
New pack promotion offering shoppers the chance to win a long-haul dining experience
