Pop-up for popcorn builds buzz

MACKIE’S at Taypack officially launched its new range of popcorn with an event in Glasgow’s city centre last month. Shoppers on Buchanan Street were invited...
Promotional image of Netflix Live Event Jake Paul vs Mike Tyson with the two athletes standing next to each other against a city landscape with an image of Paul standing in a boxing ring and drinking from a can of Celsius Energy Drink to the right.

Celsius unveils sponsorship of Jake Paul vs Mike Tyson

Energy drinks brand Celsius has been named as the Official Energy Drinks sponsor of the upcoming Netflix Live Event Heavyweight Match Jake Paul vs Mike Tyson.

Putting the store in the spotlight

Appy Shop has introduced a new white labelling service o­ffering retailers a bespoke app solution HOME delivery app provider Appy Shop will not be hogging...
Cans of Rockstar Energy Drinks including Tropical Guava, Zero Sugar Blueberry, Original and Zero Sugar Strawberry Lime.

Rockstar unveils 2 for £2 PMP deal

Soft drinks giant Britvic has annoucned a shake-up to its Rockstar Energy Drinks PMP range and will offer consumers a new '2 for £2' deal from the new year.

Missions of the next generation

What is considered a ‘must stock’ in one c-store might be a luxury in another, but is the crucial essential ‘knowing your customers’? THE nature...
A packet of Swizzels Squashies Love Hearts lies on a pink background with a heart-shaped bowl next to it with the sweets decanted into the bowl as a hand picks one out.

Swizzels spreads the Love with new Squashies variant

Confectionery firm Swizzels is set to share the love this Valentine's Day with the launch of its new Squashies Love Hearts sweets, bringing the two iconic brands together.
Point of sale materials prompt purchases says Mars Chocolate. More than a third of confectionery impulse purchases are made after shoppers see a brand’s presence in store and half of confectionery shoppers are influenced at the fixture.

Sweet addition

Encouraging impulse purchases among c-store customers is one of the most effective ways of increasing a store’s revenue and profit. Today we look at...
Pack shots of Mr Kipling Simnel Slices.

Mr Kipling launches Simnel Slices in time for Easter

BAKED goods brand Mr Kipling has unveiled a new limited edition cake ideal for the Easter season with its new Simnel Slices pack.

Life in the low lane

Times are tough in many parts of the milk chain and retail prices are fiercely competitive. It makes it all the more important to...
A bottle of Sarti Rosa splashes down in a liquid with two wine glasses next to it fill with the spirit and fruit, with pieces of fruit splashing into the liquid as well.

Sarti Rosa aperitif lands in the UK

Italian aperitif brand Sarti Rosa has made its way to the UK as the Campari Group aims to drive up excitement for the Spritz cocktail market.

The must haves – old and new

There’s no agreed technical definition of must-stocks. But some lines are simply expected by consumers to be on shelf and others should be...
A person holds Vybey's three nutrition bars – Chocolate Brownie, Raspberry White Chocolate and Mint Chocolate – with a green bush behind the bars.

Vybey enters healthy snacks fray with Nutrition bars

Nutrition products firm Vybey has announced the roll out of its new Complete Nutrition snacking bars range, moving into the snacks market.
diageo captain morgan johnny walker

Give the shopper more confidence

HAVING a range of PMPs in a store instils a sense of confidence and trust between the retailer and the shopper, says James Cragg,...
A bottle of Saltire Single Malt Whisky 18 Years Old is on a table as a person goes to grab the bottle, there is a nosing glass to the right of the bottle and a fireplace in the background to the left of the bottle.

Saltire introduces its oldest whisky bottling

Saltire Rare Malt has introduced its oldest dram yet with an 18 Year Old Speyside expression that also kicks off its Cigar Malt Series.

Spreading out with a TV ad

McLelland making noise on the small screen Scottish cheese producer Lactalis McLelland has been making a seriously strong bid to boost brand awareness with the...
Pack shots of Party Rings Under the Sea multipack and single pack.

Fox’s brings the party Under the Sea with new Party Rings

Kids biscuit brand Party Rings has unveiled its first ever new shape in its 42-year long history with the launch of the new Under the Sea Minis.