Guinness gets crafty
RESPONDING to the ongoing demand for craft beers, Guinness has added two new products to its portfolio.
Hovis partners with Magic Breakfast children’s charity
Bakery brand Hovis has partnered up with children's charity Magic Breakfast as part of its plans to donate 1.5million meals to kids across 2026.
Pack refresh
BRITVIC has given 7Up a new look to coincide with the launch of its latest marketing campaign
Four Loko unveils new high ABV Remix range
RTD brand Four Loko has unveiled its next evolution with the launch of its high-ABV Remix range, complete with two new flavour variants.
Porridge is a hit on social media
With #overnightoats trending on Instagram the Scottish staple has a new lease of life .
Maryland unveils Harry Potter inspired Butterbeer Cookies
Maryland Cookies has announced a new collaboration with the massively popular Harry Potter franchise to launch the new Maryland Butterbeer Cookies.
The price is right with PMP
Consumers welcome value for money
Tea is now plastic free
The tea bags are made using a natural plant-based material, a blend of abaca and plant fibres
Rolling out a new pastry
Bells Food Group has given its pastry products a packaging update
Shower and chill
Cool showers are the name of the game at Lynx following the launch of a new ‘Ice Chill’ product range
Tango launches sugar free three
Tango has launched three new sugar free flavours, complete with a packaging redesign
Pet promo promises big prizes
EVERYONE loves it when their pets are happy and Mars Petcare is banking on shoppers’ love for their four-legged friends with its new promotion.
Sip sip hooray for vegan wine
Wine might seem suitable for vegans, but many are filtered through egg whites, gelatins, or other animal-based products .
New wine is rumbelievable
Accolade Wines has just launched its second Fusion drink .
Corn-cerns for kids diet
Birds Eye has partnered to help educate kids on the importance of eating vegetables
It’s sunshine in a bottle
SOFT drink brand Get More Vits is on a quest to support bone and muscle health.
The brand, which offers a range of vitamin fortified drinks, has been highlighting the importance of vitamin D in a healthy diet – particularly for consumers living in northern nations like Scotland.




































