Energy drinks are evolving
THE profile of energy drink shoppers has changed, therefore brands and retailers should react accordingly.
Carabao shines on Hibernian
THAI energy drink brand Carabao has stepped up its support of Scottish football, through a new partnership with Hibernian Supporters Limited.
Panther wins with Dragons
GLASGOW entrepreneur Paul Crawford gave his brand a serious exposure boost last month, when he appeared on BBC’s Dragon’s Den.
Caramilk buttons up for spring
Cadbury Caramilk is available in a new hanging bag format from this month.
Bagging big sales in store
Social occasions are back and Swizzels sees an opportunity for convenience retailers to grow their bagged confectionery sales.
Cherry pick bottles
Soft drinks giant Britvic has rolled out a new format for 7Up Free Cherry.
Peachy start for new range
Britvic has launched a new rotating flavour series for its Tango brand.
Energising summer
Red Bull has unveiled the latest limited edition flavour in its seasonal Editions range.
The mystery drink returns
Mystery returns to the soft drinks chiller thanks to the #WhatTheFanta campaign.
Undiluted fruit flavour
Robinsons Ready to Drink is now available in a Blackberry & Blueberry variant.
Innovating with fruit
New fruit flavours have been added to Mars Wrigley’s Extra chewing gum brand.
Minted with Trebor
Consumers could be in with the chance to win £10,000, as part of a new campaign for Trebor mints.
Richmond’s snack debut
Richmond sausages are now available in a ready-to-eat format.
Raw apple makes four
Barr Soft Drinks is gearing up to add a fourth flavour to its Rubicon Raw range.
Full sugar for Old Jamaica
A classic returns as Refresco brings back its Old Jamaica Ginger Beer full-sugar recipe.
Strong and flavourful
JTI has expanded its nicotine pouch portfolio.
