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Fruit flavour from Rubicon

AG Barr has added some more fruity flavour to its arsenal in time for the summer months, with the launch of new Rubicon Raspberry & Pineapple Sparkling and Rubicon Spring Pineapple Passion

Bargains for pet owners

When it comes to their pets, cat and dog lovers want the very best, but that doesn’t mean they’re not price conscious

New look for frozen pizza pack

Goodfella's packaging has been given a facelift across its entire portfolio – including PMPs – bringing packs in line with the brand’s ‘Made With Respect’ message

Adding value to crisp PMPs

Pepsico has beefed up the value of its PMP range by adding an extra 20% to its Walkers price-marked packs

Value rollout for Dr. Oetker

DR. OETKER has expanded its Chicago Town PMP range with the addition of two new packs to its portfolio

Price-marked Caramel bars

Confectionery giant Mondelez has added Dairy Milk Caramel to its range of price-marked packs (PMPs)

The best medicine

The correlation between laughter and pain tolerance is being explored by a new campaign by Panadol

Mayo goes green

Unilever has its sights set on sustainability with the launch of new eco-friendly packaging for it’s Hellmann’s brand

Keeping things simple

Nestle Cereals has expanded its Shreddies range with the release of a new breakfast cereal

Probiotic gardening

Yakult is encouraging consumers to spend time outdoors and embrace the health and wellbeing benefits of gardening through its new initiative Grow With Yakult

The great crisp debate

The infamous British delicacy, the crisp sandwich, is at the centre of PepsiCo’s new marketing campaign for Walkers

Bold fruity vodka line

Swedish cider brand Kopparberg may already have gin and rum under its belt, but the brand has announced it is now moving into the vodka category with the launch of a new flavoured vodka range

Lowest RRP in category

JTI has lowered the RRP for its Kensitas Club Rolling Tobacco brand in Scotland, giving it the lowest RRP for a 3-in-1 rolling tobacco product in the UK

Seltzer from Bud

Budweiser Brewing Group has entered the seltzer category with the launch of a new range under its Bud Light brand

A whisky mix

A new single malt whisky designed for mixing has been released by Glenmorangie distillery

The best medicine

The correlation between laughter and pain tolerance is being explored by a new campaign by Panadol