Rasps not just for summer drinking
SWEDISH cider brand Kopparberg, is making its Raspberry flavour a permanent member of its product portfolio, in response to requests from fans on Facebook...
Crabbies offers £1m chance
HALEWOOD International-owned alcoholic ginger beer brand Crabbie’s, sponsor of The Grand National, will feature a win-a-£1m promotion in the run up to the race...
Time for healthy pet options?
WITH a quarter of UK households having a dog, and nearly one in five keeping at least one cat, the nation’s love affair with...
Lynx shrinks deodorant sizes
UNILEVER has compressed all its Sure Men, Dove Men +Care, Lynx and Vaseline Men deodorants. The new smaller sizes will be supported by a...
The SG interview: Dr Robert Graham
Dr Robert Graham on how he and his family’s company have grown up in the Scottish dairy scene
MILK from the Graham’s the Family Diary...
Ginsters mans up its adverts
SAVOURY pastry and pie brand, Ginsters, is targeting snack-eating blokes with a £4m promotional push.
Created by M&C Saatchi, the two ads – The Joke...
Knorr & Cameron Healey get spicy
UNILEVER grocery brand Knorr is entering the herb and spice market with a new product. Knorr Flavour Pots use the same jelly formulation as...
UB switches on its masterbrand
UNITED Biscuits is reorganising its biscuit family by what it calls ‘masterbrands’ – McVitie’s for sweet biscuits and Jacob’s for savoury lines – in...
Protein shaking up snack time?
CHEESE and meat-based nibbles are the new kids on the snack block according to Kerry Foods. The company, which reckons it has alternatives to...
Pop goes the nibble
Healthier options, niche marketing and exotic new flavours are helping manufacturers win the battle of the snack aisle
THE demand for healthier munchies is driving...
Loyd’s packs prove transparently saucy
THE Loyd Grossman range has two new ready-made sauces, said to help home cooks prepare stress-free lasagne. Tomato Sauce For Lasagne and White Sauce...
Pet food giant launches keep fit treat
WHEN it comes to pet treats, it’s all about function.
According to Mars Petcare, consumers are looking for ways to reward their pet with a...
OMG! Towie is WKD babes
WKD has secured a three-series sponsorship deal with ITV2 reality show The Only Way is Essex.
The drink will receive 60 seconds of on-screen accreditation...
Crate news for produce
A rustic-looking polymer crate offers retailers a durable, hygienic alternative to wooden boxes, according to specialist manufacturer Polymer Logistics.
The company claims its wood effect...
Gordon’s adds elderflower
DIAGEO-owned Gordon’s, the UK’s top-selling gin, is adding an elderflower variety to its range.
Following what the firm says was the success of last year’s...
Pampers revamped – New look nappies
AN improved nappy in a revamped package is the promise from P&G brand Pampers.
P&G claims that new Pampers Baby-Dry “double dry zones” absorb...
