Volvic – refreshed
VOLVIC has revealed a new look ahead of the launch of a £1m advertising campaign.
The makeover aims to give the brand a fresh...
Millions to play for
THE big night in has been very important to c-store retailers in recent years. If the economy improves will consumers stick with their big-night-in...
Lucozade adds low option
ENERGY drinks brand Lucozade has added a new Reduced Sugar Cloudy Lemonade drink.
The new line is said to have the same taste and functionality...
Grown-up softies
ALCOHOL-free product suppliers argue that stores, including c-stores, should give more space to soft drinks designed for grown-ups.
A spokesperson for alcohol-free wine brand Eisberg...
Morning eaters taking it easy
BREAKFASTS are changing, as the recessionary habit of eating a hearty meal at home before leaving for work loses its grip as the economy...
Stores battle for the white stuff
Discounters’ milk share soaring as convenience outlets see four-pint bottle sales fall steeply
IF you’re looking for a product category that illustrates the tough fights...
Border takes the biscuit in new ads
THE secret activity of biscuit hoarding is brought to light in the latest series of adverts from Lanark-based Border Biscuits.
The new print campaign is...
Premier adds big names to PMP list
PREMIER Foods is doubling its range of price-marked packs.
The company is offering 20 new products as price-marked lines in addition to the 20 already...
Convenience retail’s sporting chance
SPORT has heavily influenced the big-night in scene in recent times with the World Cup and Commonwealth Games, says Kestrel Lager distributor Brookfield Drinks.
As...
Instant snacks target young takeaway lovers
THE rising cost of dining out, or ordering a takeaway, is providing a significant boost for the big-night-in market, especially for quick-to-prepare hot snacks,...
Magners drinkers see red
C&C Group, the owner of Magners Irish cider, has unveiled a new look and bottle size for its Orchard Berries cider.
Previously named Magners Berry,...
Toast of the morning
TOAST features in over half of all of the nation’s breakfasts, according to Kantar Worldpanel research. But, according to Allied Bakeries, families also like...
Luxury in the bag
Offering a snacks upgrade for family nights in and movie sessions.
THE big night in often features sharing treats.
And, to capitalise on that, snack...
Kit Kat goes doubly different
NESTLE Confectionery’s brand Kit Kat last month saw what the company said was the most significant launch for its Chunky style in fifteen years...
Star of the milk show is 25
MULLER Wiseman Dairies provides around 30% of the fresh milk consumed in Britain every day. And it produces and markets a full range of...
The biscuits that shook up breakfast
SINCE their introduction in 2010, breakfast biscuits have been a game changer. Created by Mondelez International to appeal to the one in three people...
