Larger cravendale launched for families
Filtered milk brand Cravendale, from farmer-owned dairy company Arla Foods, is making moves in the milk aisle with its latest offering – a...
Soup that’s quick and thick
BATCHELORS has launched a range of ‘Deliciously Thick’ Cup a Soups in a bid, it says, to attract new consumers to the sector.
The four...
Cheddar surge
CHEESE sales continue to be dominated by cheddar and in a highly competitive market Cathedral City is significantly outperforming its peers, according to brand...
Wishing on a smile
PRIMULA Cheese and the charity Make-A-Wish UK want more kids dealing with serious illness to come up smiling.
The brand is working with Make-A-Wish...
String wars
MAY the force of calcium be with you! Kerry Foods is featuring Star Wars on an on-pack promotion on Cheestrings from this month.
Packs will...
Nappy range to tear it up
PAMPERS has launched a new product on the UK market – Baby-Dry Pants.
The pants can be pulled on and removed by tearing the sides,...
Standing up for sweets
CONFECTIONERY company Hancocks has launched a new stand for its Kingsway pick & mix range.
It features side graphics as well as a header and...
Going for a flavour double
TWICE the flavour sensation is promised in Trebor’s latest mints line.
Softmints Lemon Mint initially tastes like a mint, then lemon flavour comes through.
Senior brand...
Chipping in
POTATO firm Albert Bartlett is to support the launch of its first frozen products with TV ads designed to highlight its potato expertise.
Following the...
Planning a brighter future
IT’S all change for the Holborn Smooth Taste range of RYO with new packaging and a change of name to Holborn Yellow.
Wholesale promotions are...
Crumpets in giant leap
WARBURTONS reckons it’s taking a giant leap to grow sales of bakery products with its latest launch.
Warburtons Giant Crumpets come in packs of two...
Share snacks flash at £1
KP Snacks has added two products to its range of price-marked packs. It says PMPs are growing at 21% year on year.
McCoy’s Cheddar &...
Laundry brands add PMPs
SOME of the biggest brands of laundry products have joined the list of lines available in price-marked packs.
Proctor & Gamble has added prices to...
Squeeze the sugar away
SOFT drinks manufacturer CBL Drinks has reformulated its Fruit Squeeze range of flavoured drinks, leaving the sugar out.
The range, which previously contained sugar,...
New look to fight bites
FIRST aid brand Savlon has launched a two-in-one ointment.
Savlon Dual Action Gel includes anaesthetic to help relieve pain as well as antiseptic to prevent...
Close shave for Bond advert
AUTHOR Ian Fleming’s words are at the heart of the latest marketing campaign from P&G-owned grooming brand Gillette.
Quotes from his work are being used...
